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The Self-Employed Life Podcast (formerly Creative Warriors) provides business and personal development strategies for self-employed business owners that create sustainable success. A community of self-employed and small business owners, entrepreneurs, innovators and ambitious individuals that need creative solutions in business. Being self-employed and a business Warrior is a mindset, a spirit and a challenge. We need a different way of doing business. This is business with a soul. We discus ...
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The Self-Employed Life
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654: Michael Schein - Using Hype Strategies for Good
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One thing most businesses have in common, especially when it comes to marketing, is they need to get noticed. The attention of followers and potential customers is the key to marketing success. What if you could drastically increase your followers? What if your product or business was at the top of everybody's mind? This recognition would ultimatel…
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The Self-Employed Life
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653: Why Getting Noticed is Getting Harder and What to Do About It
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Join 18,000 subscribers looking to do "business with a soul" and sign up to receive my Self-Employed Nutshell Newsletter! Sign up here! Contact Jeffrey - Website Coaching Support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share! Re…
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The Self-Employed Life
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652: Avery Swartz - Fundamentals of Doing Business Online
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Becoming an entrepreneur is exciting. Most new entrepreneurs and small business people have big dreams and big ideas. This enthusiasm is important when it comes to having the drive and determination to get things off the ground, but it’s also important to keep the fundamentals in mind. Avery Swartz is the author of the best-selling book See You on …
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The Self-Employed Life
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651: Coaching Break - Clubhouse: Is the New Social Media Platform For You?
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You may have heard all the rage about the new social media platform, Clubhouse. Or maybe not. Either way, have a listen to hear my first impressions about the platform, how to use it, and how I think it can benefit you in business. It's certainly not for everyone but it does show promise of catching on and you may want to get in early.…
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The Self-Employed Life
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650: Peter McGraw: How Comedy and Business Intersect
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What do entrepreneurs and comedians have in common? Turns out a lot. From having a strategic mindset to having the determination to keep going, there are so many useful parallels between business and comedy that can benefit entrepreneurs. In my keynote speeches, I often talk about how comedians know how to carve out their niche and attract their id…
The last year has been hard on all of us. But, in 2020 we learned that life is valuable, that we are valuable and our time is valuable. I want to help you make this year about realizing your value and how to translate that into your business. Let’s make this year the year you get paid your full value, because of the value of what you do for others,…
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The Self-Employed Life
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648: Joseph Michelli - Stronger Through Adversity
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Most of us have faced some kind of adversity in our life but the current crisis of the pandemic has taken over the entire world this year. It’s apparent there is still a long road ahead but for now there is an opportunity to grow stronger in your business. We all what to have an impact in some way and the people who are thriving at this time are th…
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The Self-Employed Life
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647: Marissa Polselli - LinkedIn for Personal Brands
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Overwhelmed in a world with endless channels to promote our business, describe our vision, and connect with other people, it’s hard to know where to start. LinkedIn is not your mother’s LinkedIn anymore - you’ve been thinking about it all wrong! It has evolved into a storytelling platform, the perfect place for personal brand professionals, and a s…
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The Self-Employed Life
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646: Coaching Break - How to Make Rules That People Will Follow
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Businesses, big and small, are having to make important decisions and impose rules to keep customers and employees safe as well as follow local laws during the COVID pandemic. While I respect businesses remaining autonomous and paving their own way, often they are inadvertently creating tension between the business and customers. Learn the simple s…
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The Self-Employed Life
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645: Debbie King - Rethink Your Relationship with Your Business & Reclaim Your Life
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Is it possible that you have fallen out of love with your business? Have you started to resent the long hours and years of hard work? It’s easy to feel trapped and overwhelmed - you don’t want to give up, and you don’t have to. You just need to invest in your business by adjusting the way you think about it, and also the way you run it. It’s import…
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The Self-Employed Life
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644: Coaching Break - Are You Prepared for the Future of Customer Service
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A truth in business is often what got us to where we are won't get us to where we want to go. This is going to be particularly important when it comes to customer service. Good customer service isn't good enough anymore. Excellent customer service is better but doesn't separate you from your competition. What will move you forward then? What will m…
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The Self-Employed Life
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643: Jason Dorsey - How Gen Z Will Change the Future of Business
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No one likes change, but it is inevitable and we must grow and adapt to our every evolving world. Typically, unwillingness to change comes from a fear of learning a new way to do things. For example, adjusting to a smart phone from previous cell phone models took a whole lot of learning; but now they are the most efficient and powerful tool we have…
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The Self-Employed Life
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642: Jeffrey Madoff - Making a Living with Your Ideas
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The definition of creativity is traditionally based in the arts, but if you’re an entrepreneur, you know it takes a creative mind to turn an idea into a business. It’s important not to limit yourself by believing you can only be right-brained or left-brained, as this isn’t always the case. You can be both analytical and artistic, creative and metho…
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641: Coaching Break - Your Theme for 2021
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An annual tradition on the podcast, we prepare for next year by considering our theme. Your theme is a feeling of what is right for you at this time in your life and the universe agrees. Your theme becomes your North star and guiding principle for next year. Let's find your theme for 2021! Join 18,000 subscribers looking to do "business with a soul…
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The Self-Employed Life
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640: Teri Johnson - Harlem Candle Co: A Brand Story
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Building a successful brand is about so much more than your product itself. It’s about selling the mood your product creates; the experience, from start to finish. From the moment you enter a website and read the description of a product, to the messaging, the packaging, the vessel - it all needs to have a unified presence. This is how you captivat…
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639: Coaching Break - How to Think Unlimited
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We live in world of limitations in business. There are only so many days in a year and hours in a day. Our calendars have limitations and our to-do lists max out. We bounce off the walls of these boundaries like a pinball machine. What if there was another way? A way to think unlimited instead of by the limits that seem to be imposed on us. There i…
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The Self-Employed Life
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638: David Baker - The Business of Expertise
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Many professionals will tell you things they think you want to hear, but the people you trust are the ones who tell you what you need to hear. This is important to apply in your business because you are the expert and just because your client has a vision, they are hiring you for your expertise. When you are confident in your ability and present yo…
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The Self-Employed Life
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637: Coaching Break - How To Be The Most Compelling in Your Field
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To be compelling is better than being different. Being compelling is the best way to draw people in. When you're compelling, you not only get attention but people can't take their eyes off you. Compelling is everything. What makes you compelling is your unique perspective. In this episode, I share what unique perspective is and how you can find you…
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The Self-Employed Life
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636: Maria Ross - Empathy as an Engine of Success
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One of the most human characteristics we have is empathy. Oftentimes you feel the need to change your persona when entering the workplace, being more guarded or less emotional. Large companies rarely give a demonstration of empathy in the workplace, but this can truly be the most important key to success. When you are empathetic to your clients and…
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The Self-Employed Life
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635: Coaching Break - How Empathy Can Change Your World and Business
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Join 17,000 subscribers looking to do "business with a soul" and sign up to receive my Self-Employed Nutshell Newsletter! Sign up here! Contact Jeffrey - Website Coaching Support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share! Re…
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The Self-Employed Life
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634: Michelle Tillis Lederman - Build Real Relationships, Get Real Results
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Networking is arguably one of the most important skills in business but it can be extremely intimidating to build connections. No matter how hard you try, you cannot force anyone to like you. Instead, you have to first like yourself, and then be willing to share yourself with others so that they can see what is uniquely likable about you. Likabilit…
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The Self-Employed Life
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633: Coaching Break - Why First Impression is Critical
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You know the expression, "You only have one chance to make a good first impression." Nowhere is that more true than in branding. And not just in the way that you think. Listen to this episode to find how why first impression is not only important to compel your ideal client but also to make your business easier. Join 17,000 subscribers looking to d…
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The Self-Employed Life
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632: Michelle Cederberg - Reach Your Goals With The Multiplier Of Energy
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More often than not, we are our own worst critics. Change the way you treat yourself - take time to set clear and exciting goals that you believe in. Try not to get caught up in how big the goals you set for yourself are - it doesn’t matter how big if you have no belief in yourself to accomplish that goal. Keep your ideas big, but take small steps …
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The Self-Employed Life
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631: Coaching Break- Looking For An Answer? Try Active Journaling.
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Join 17,000 subscribers looking to do "business with a soul" and sign up to receive my Self-Employed Nutshell Newsletter! Sign up here! Contact Jeffrey - Website Coaching Support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share! Re…
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The Self-Employed Life
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630: Jamie Mustard - How to be an Iconic Brand
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You must work on finding the icon within yourself in order to become an iconic brand in the world and ensure that your message isn’t instantly discarded. How do we find the icon within ourselves? Try asking yourself, what is the best of my offering that corresponds to the emotional concern of my audience in relation to my product. To breakdown how …
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The Self-Employed Life
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629: Coaching Break- When There's No Division Between Your Business and Personal Life
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I posed the question in our community Facebook group about what you wanted coaching on. By far, the most common request had something to do with how challenging it is to separate our business from our personal lives. So, here you go! I share what I do myself as well as what I have suggested to coaching clients. Contact Jeffrey - Website Coaching Su…
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The Self-Employed Life
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628: Crystal Washington - Make Technology Your Friend
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Wisdom is not having all the answers, but knowing where to find them. Learning technology in business is similar in that you can not be afraid to fail because that fear will keep you from being your best self in business. You have to ask questions, play around with it, and remember that most of the time your peers have the same fears you do. As a s…
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The Self-Employed Life
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627: Coaching Break - First Steps for Business Growth
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If you're looking for some coaching on how to get some business rolling, here are three ideas that won't cost you anything and have been very effective for many of my clients. These are some first step ideas to get things going which I understand is very much needed for a lot of businesses right now. Contact Jeffrey - Website Coaching Support My bo…
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The Self-Employed Life
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626: Kevin Harrington and Mark Timm - Lessons From the Mindset of Exponential Thinkers
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You can never know when the perfect time to act on your self-employed dreams will tap you on the shoulder. Some would even argue that there is no such thing as the “perfect time.” And if there ever was, it’s always in hindsight. But there is such a thing as preparation. And the way to be fully prepared to seize those perfect opportunities is to fin…
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The Self-Employed Life
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625: Coaching Break - How To Prioritize When Everything is a Priority
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As the end of the year approaches many of us are starting to scramble to try to get all the things done that we had planned for this year. But this year has been...a lot. So many of us are also feeling tired, overwhelmed, anxious by all of the other things going on around us in addition to our goals. Here are my tips on how to prioritize when all t…
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The Self-Employed Life
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624: Brant Menswar - Find Your Black Sheep Values
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Most of us struggle with forgiveness, however it can be a very powerful tool that can unlock future roadblocks. To take control of your life you need to forgive and make a plan. Stop winging it in life and decide on the non-negotiable values in your life. When you deeply understand who you are, when you can identify your black sheep values and what…
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The Self-Employed Life
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623: Coaching Break- Are You Left Waiting?
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With almost all of us making significant changes to ourselves and our businesses in the past several months, it introduces one of the most frustrating things I know of. Waiting. Let's face it. Patience tends to not be one of our strong suits as self-employed business owners. Especially after we've made changes, are more clear than we've ever been, …
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The Self-Employed Life
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622: Tracy Timm- Be Unstoppable: Discover, Define and Drive Your Dream
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So much has changed so quickly. A lot of us are reevaluating a lot of things right now. Whether it’s seeking your next dream or transitioning from corporate to entrepreneurship, one thing is for sure. Many people are feeling stuck. Sometimes what we need is a life audit. When we get clear on where we are and what our core values are, we can then ta…
As we start each day as busy self-employed business owners with lots of demands on us, we often think about everything we have to give. And we give it our all every day, don't we? But what about what you'll gain? What would it look like if as you started each day you considered the energy you were going to gain from other people and from doing the …
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The Self-Employed Life
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620: Todd Henry - Discover How Your Motivation Code Drives You
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For my first official episode of The Self Employed Life, I’m very excited to share a life-changing conversation with one of my absolute favorite authors, Todd Henry. Today we define something that is often glossed over but is essential, not just for the self-employed, but for all of us trying to tackle some of the world’s current major challenges: …
A BIG and very Special Announcement! Be sure to turn in for the big news. The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and share your feelings and continue the conversation. Contact Jeffrey - Website Services and Suppor…
We are all more than one thing. But self-employed entrepreneurs have been told over and over again that we can’t have a division between who we are in business and who we are at home. Studies show, however, that having and sharing other dimensions make you better at your job. When I work with my coaching clients I help them connect the dots of who …
It can often feel in business, especially during challenging times that recovery is far away. Or that your business needs a complete overall or change of direction. That is often not the case. It may be that turning your business around is just a tweak or two away. This episode should give you hope! The Talking Stick is in your hands now. Let us he…
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The Self-Employed Life
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616: Park Howell - Craft Spellbinding Stories for Your Brand
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When you are in business, you are in the wish-granting business. When you really think about it, what you offer is what helps your customers achieve what they’re wishing for. And when you can find a way to communicate what you stand for, how you will grant those wishes, and why you are unique in doing so, you will elevate the humanity of your busin…
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The Self-Employed Life
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615: Mark Sangster - What Small Businesses Need to Know About Cybercrime
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Cyber attacks are not just against the big guys. The fact is that for a variety of reasons, attacks against small businesses are extremely common. We all need to be concerned, no matter how small or big our business is, especially during times of major distraction or disconnect, like, say, during a pandemic. We’re in a weird social place right now,…
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614: Talking Stick- The Balance of Information and Influence
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We face a big challenge as business owners in today's overload of information. What's good information and at what point does that information influence us so much that we lose the ability to be different than the rest? This is particularly true in trade associations which I am a big proponent of. Have a listen for an idea about how to handle the b…
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The Self-Employed Life
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613: David duChemin- Start Ugly To Do Your Best Work
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Creativity is iterative. It is about possibility. True creativity is about the everyday making of things; of just doing and refining until we can eventually get to our genius. Sometimes all we need is the discipline to just start. So if we can give ourselves the permission to just start with whatever terrible ideas we have, we can often get into th…
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612: Lee LeFever - Build a Business That is ‘Big Enough’ for You
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My biggest competition has always been myself. Additionally, I’m a spender. Or, at least I used to be, and I’ve put a lot of thought into my spending habits and what that means for my lifestyle and business. Entrepreneurs often feel pressure to have as big a business as possible because of the competition or the false notion that a business isn’t “…
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The Self-Employed Life
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611: Jennifer Louden- Step Into Your Power by Asking ‘Why Bother?’
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Sometimes even when we’re working on our ‘calling’ we don’t even realize we’re working like machines. Many of us have lost our sense of wonder. We no longer look at the world in awe. We begin to believe that desiring something other than what we have is somehow a negative feeling. We Creative Warriors talk a lot about finding our ‘why.’ But what ab…
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610: Talking Stick- Disruption and Patience
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There's no doubt our businesses are experiencing a huge disruption with the pandemic and resulting economic slowdown. But if you look at the long history of disruptions you'll see a few patterns emerge. One is to hang on. With patience, it will come around. Second is that you often end up with a hybrid model. Have a listen. There is likely more hop…
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609: Tom Morin - Find Your Most Meaningful Work
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I often describe the Creative Warriors community as people who find meaning through their work. Some people are ok with doing less meaningful work because they find meaning in other areas of their life. And others, like many of my coaching clients, are transitioning out of corporate work into that of self-employed to find more meaning in what they …
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608: David Sax- The Soul of an Entrepreneur
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As we move deeper into the new normal of our current pandemic-driven lives, we’re starting to see precisely how people are pivoting their careers and choices to provide as best as they can for themselves and their families. With that, we’re seeing a surge in the entrepreneurial spirit, and many are investing their time into realizing their self-emp…
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The Self-Employed Life
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607: Talking Stick- Is It Really a Pivot You Need?
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Pivoting seems to be all the rage these days. Businesses talking about pivoting in order to thrive or survive during the pandemic and subsequent impact on the economy. I propose that most small businesses and self-employed business owners do not need to make a pivot. They need to evolve instead. Listen in to understand the important difference for …
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The Self-Employed Life
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606: Brad Flowers - 5 Steps to Finding a Name That Sells
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Everyone knows I love a good system. So when I came across a system for naming things, you know I had to do a deeper dive. There is so much more to finding a name than simply finding something you like. Getting the right name that matches your vision and that actually sells can be much trickier than one might think. There are a lot of components to…
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605: Talking Stick- Getting Paid Less Than Your Full Value
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Let's be realistic. When you're self-employed, there are times you work for less than your full value. In this episode, I lay out an actual, realistic process to determine how much less than your full value you should accept and when to say no. The intention is to make you feel empowered, not ashamed. The Talking Stick is in your hands now. Let us …
