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Inside this episode: The 3 key things you must have to make this work What most will never do but must be done to make this kind of money How to use Facebook ad spend reinvestment to compound your results With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Facebook…
 
Inside this episode: Active marketing vs Passive marketing Why learning Facebook ads yourself will pay massive dividends 30 Day Facebook Ad Plan With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Facebook Ads With A Twang Group. http://bit.ly/twanggroup…
 
Inside this episode: The difference between strategy and tactics How to use strategy to achieve your goals Why you don’t want to put faith in your Facebook ads person for your strategy With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Facebook Ads With A Twang Gr…
 
Inside this episode: The 5 must know numbers before you start your ads Why defining your OWN cost per action is so important Why copying off your “neighbor” doesn’t work With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Facebook Ads With A Twang Group. http://bit…
 
Inside this episode: What to do if you’re getting a lot of clicks but no conversions How to fix high cost conversions Why you’re not getting very many clicks and what to do about it With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Facebook Ads With A Twang Group…
 
Inside this episode: Images or video? Which is better? The #1 thing you can do to improve ad relevancy. Hashtags - are they even a thing in ads? How important is ad copy? What kind of images convert the best. With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Face…
 
Inside this episode: Are IG ads right for you Should you run FB and IG ads at the same time How Instagram ad metrics aren’t the same as Facebook Should you use images or videos Do IG ads have different rules than FB With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in t…
 
Inside this episode: Do you need a bajillion followers to make Instagram ads work? Should you create separate ads for FB and IG? Is your target market even on IG? Video or image ads… which actually work. With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or ask your question in the Facebook …
 
Inside this episode: 5 Nitty Gritty things that you must know if you are mentioning coronavirus in your copy What isn’t working right now and how to fix it An old school ad technique that nobody uses yet always works if you do it right With everything that’s going on I’m making myself more available to answer questions. Message me on Facebook or as…
 
Interview with Master Facebook Ads Marketer Zach Spuckler Inside this episode: Why it is crucial to always be reading the market and pivot quickly The exact 3 step process Zach uses to figure out why an ad isn’t working and how to fix it Why you MUST have a plan to invest back into your ads The #1 secret to winning with Facebook ads in 2020 and bey…
 
Inside this episode: What is CBO Which type of creative works best How should you set it up When does it start and how does it affect your existing ads *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup…
 
Inside this episode: The 3 worst ways to come up with your budget Why every ad actually helps your marketing even if it fails How to determine what you should spend on your ads The secret behind winning with Facebook ads *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com Join my free - Facebook Ads Wit…
 
Inside this episode: The 4 crucial elements you need to understand from Facebook ads (but you’ll only get them if you run an ad every single day) What kind of ads you should run How to budget for it *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group: https…
 
Inside this episode: The 3 worst ways to come up with your budget Why every ad actually helps your marketing even if it fails How to determine what you should spend on your ads The secret behind winning with Facebook ads *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com Join my free - Facebook Ads Wit…
 
Inside this episode: How to get Facebook to ‘reward’ your ads How to take one blog post and 3x the results What kind of budget you should use for this strategy *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup…
 
Inside this episode: The scariest day in your business The problems with using only Facebook How to insulate your business so you can remain in business What can happen if you don’t diversify *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group: https://bit.…
 
Interview with Social Media Strategist and Facebook Ads Ninja - Laurel Portié Inside this episode: Laurel’s behind the scenes best strategy that keeps her clients calendars full - She doesn’t leave ANYTHING out! How mindset affects ad performance Her top 3 things she does to create a winning strategy Want to know more? Check out Laurel’s $7 a month…
 
21 Ways you’re sabotaging your Facebook Ads For the complete list visit: https://onefocusmarketing.com/episode83 YouTube Video: https://youtu.be/-qFh77n1B54 *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup…
 
How to really boost a Facebook ad post Inside this episode: Why boosting is good for some things and not others Defining the objective of your boost What types of posts should you boost How long should you boost a post What should your budget be YouTube Video: https://youtu.be/ipzUT6ThTAQ *** Want to know more about my Marketing With A Twang Member…
 
How to out market everybody with Facebook ads Inside this episode: Why the input of the ad is the least important part How to prepare before you start running ads What 80% of Facebook advertisers do and why you want to do the complete opposite. YouTube Video: https://youtu.be/-J8rDTY8Wjg *** Want to know more about my Marketing With A Twang Members…
 
Interview with Facebook Ads Expert Liana Ling Inside this episode: The #1 thing you must master to have successful ads The best strategy she uses to get her clients results What happens when you turn ads off and then back on Why you should always create a new ad instead of fixing an old one You can contact Liana on her website:https://powerupstrate…
 
The end of the Facebook pixel as we know it Inside this episode: What is the Facebook pixel anyway Difference between pixels and cookies Problem with pixels FTC Privacy - http://rcl.ink/4aH Will the pixel really go away YouTube Video: https://youtu.be/NhW3Iv22sPw *** Want to know more about my Marketing With A Twang Membership? http://MarketingWith…
 
What they DON’T teach you in Facebook ads school Inside this episode: Where you should spend 80% of your time The #1 thing you must do to make your Facebook ads strategy work A simple strategy to give your ads the best chance of being a success Youtube Video: https://youtu.be/AVZSnAGbeV8 *** Want to know more about my Marketing With A Twang Members…
 
The social proof myth of Facebook ads Inside this episode: Does having social proof on your ads really help What are the downsides of social proof on your ads Which ads are the best for social proof How you can get more social proof on your ads Youtube Video: https://youtu.be/U--WwdmCQkM *** Want to know more about my Marketing With A Twang Members…
 
How to setup and use Instagram ads Inside this episode: Instagram ad basics Types of ads you can use What kind of images you should use and size Should you use video What sort of copy is best Youtube Video: https://youtu.be/apJ_Ck3G9_g *** Want to know more about my Marketing With A Twang Membership? http://MarketingWithATwang.com Join my free - Fa…
 
Here is what’s inside this episode: It is growing so FAST - get on board now. Another way to reach your market Why Instagram ads work for almost everybody DISCOUNTED - right now they are heavily discounted Youtube Video: https://youtu.be/P3XbfG3Gbyc *** Want to know more about my Marketing With A Twang Membership? http://MarketingWithATwang.com Joi…
 
This episode outlines everything you need to set up a mini-training so you can run Facebook ads and get engaged subscribers. Here is what’s inside this episode: How to create a mini-training The 2 types of ads you’ll need to run What your email follow up sequence should be like Why this works Mini-Training Cheat Sheet: http://rcl.ink/pJjYoutube Vid…
 
Running Facebook video ads to your content is the best way to get maximum impact at the lowest cost. Here’s what is inside this episode: Benefits of running video ads Best types of ads to use and for which objective Whether or not your video should be professionally done How to promote your content/product or services Facebook video recommendations…
 
Is it better to run ads on Facebook or LinkedIn? Here’s what I’m covering on this episode: Pros and Cons Cost comparison LinkedIn Sponsored Mail Features of both How to use LinkedIn organically LinkedIn Guide: http://onefocusmarketing.com/linkedinguide Youtube Tutorial: https://youtu.be/jF-IZDVXaUY *** Want to know more about my Marketing With A Tw…
 
Find out what you need to know BEFORE you try using Facebook’s income targeting option. Discover the best alternate ways to narrow your targeting other than by income. Video tutorial: https://youtu.be/bgrWA0u5lGQ *** Want to know more about my Marketing With A Twang Membership? http://MarketingWithATwang.com Join my free - Facebook Ads With A Twang…
 
There are 11 Facebook ads objectives. You DON’T need all of them. Find out which 4 are the only ones you’ll need and why. Episode References: http://onefocusmarketing.com/episode61 http://onefocusmarketing.com/episode65 Video tutorial: https://youtu.be/41HpvnEbuN8 *** Want to know more about my Marketing With A Twang Membership? http://MarketingWit…
 
Nobody talks about these! What is a discovery campaign? Learn the 3 types of discovery campaigns and how you should use them Find out the 4 reasons they may not be for you! A discovery campaign might be exactly what you need to take your ads to a new level. Video tutorial: https://youtu.be/Jzaql6NrXqM *** Want to know more about my Marketing With A…
 
Seems like most of the people who run ads on Facebook forget that first and foremost Facebook is an engagement social media platform. Facebook wants people to keep coming back and stay longer. So it makes sense they give preferential treatment to advertisers that have really engaging and entertaining ads. Seems like most of the people who run ads o…
 
People are always asking me why their ads aren’t working and I’ve talked about it A LOT on the podcast but it deserves going over it again. Keep it simple. Keep an open mind. Know your numbers AND remember it might not be the ad at all. On this episode, I cover the two fatal mistakes and the 3 step process of evaluating your ads/funnel. When going …
 
Post engagement ads are often an overlooked and underutilized Facebook ad objective. Mostly because it can be really difficult to gauge if they’re working or not. Even though you can’t be quite sure how your ad is doing just from Facebook metrics I’m going to dive in on why and how you should be using these types of ads. Especially if you’re a cont…
 
This episode dives into dynamic ads. If you’re like me when someone mentions the word dynamic in conjunction with marketing my eyes just kind of glaze over. Here’s the good news though. Understanding and using dynamic ads in Facebook ads manager is easy. If you like to test and really want to know what combination of ad copy, image, buttons, and he…
 
This episode is just a list of some of the people I follow and why. They all have a great message and unique style that makes them the best at what they do. I do not know any of them personally and I’m not an affiliate. I just dig them. In no particular order: Jon Loomer - JonLoomer.com Mari Smith - MariSmith.com Rick Mulready - RickMulready.com Ez…
 
This might be the best episode I’ve done but really, you’ll have to be the judge. Today I’m giving you the 3 steps you absolutely must have to create a massively successful Facebook ad. Also, this episode will show you exactly what you need to know to figure out why your current marketing funnel may not be converting the way you want. I’m really ex…
 
If you’re not using video ads then start. Immediately! I’m not talking about some high dollar production video but rather a really crazy valuable content-driven video. More emphasis on the content than the video quality. These kinds of videos can help you find high quality, super low-cost people to retarget with your other offers. So check out epis…
 
This might be one of the most disputed topics among Facebook ad managers. Should you separate out each interest when running ads or should you just lump them all together and let the Facebook pixel help you out. Even the multi-million dollar media buyers can’t decide for sure. So what should you do? Find out on Episode #60 Here is the video that wa…
 
“... the time to buy is when there’s blood in the streets.” - Baron Rothschild That old quote about the stock market is just as true for Facebook ads. When people start saying the sky is falling and running for the hills that is the time to do the exact opposite of the masses. Facebook ads are going through a phase that ALL major marketing platform…
 
Test, test, test. You gotta test! That’s the marketer’s mantra. It’s also the marketer’s scapegoat. Yes, you do need to test but if you aren’t strategic about it then you may not get what you’re looking for. On this episode, I talk about some of the things you can test and how to do it the right way. Here is the video that walks you through step by…
 
How important is social proof? Pretty dang important I’d say. On this episode, I’m going to show you have to keep your Facebook ads social proof and carry it over into other ad sets so you can let the good times roll. Here is the video that walks you through step by step: https://youtu.be/9kaont0JG3Q *** If you are just beginning with your Facebook…
 
Lately, I’ve been getting a lot of emails about why their Facebook ads haven’t been working as well. Why costs have gone up and reach has gone down. On this episode, I answer these questions and dive into what’s been going on and why there have been some serious changes. I also go over what you can do about it including how to leverage your ad spen…
 
I have been leveraging LinkedIn to create successful Facebook ads for myself and clients for a few years and I used to talk about it all the time. Guess it was so second nature I kinda forgot what an awesome strategy it is. So, this episode is all about how to combine LinkedIn with Facebook to make a hugely successful Facebook ad campaign. Find out…
 
It seems like every other episode I make is about the Facebook pixel. Episodes 2,15,16 and 41 to name a few. Not to mention all the other ones that I mention how important the pixel is. So why another one… and I promise this won’t be the last! Simply put because I get so many questions about it. The Facebook pixel is one of those things when you ma…
 
I was so excited about this episode that I literally stayed up way late to finish recording and get it ready for you. Why? Because I love messenger bots! Yeah, I know. It is just another thing to learn and it is not the same as getting an email address but they are really powerful and much easier than most realize! You get nearly 100% open/read rat…
 
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