show episodes
 
The world’s most entertaining marketing podcast! The Marketing Companion brings you laugh-out-loud comedy, “celebrity” guest appearances, and cutting edge marketing insights. With more than 50 years of marketing experience between them, hosts Mark Schaefer and Brooke Sellas deliver insightful, creative commentary on the world of digital business. The Marketing Companion is always fun, always interesting, and always on-target with insights and ideas that will turn up your marketing intellect ...
 
The Real Personal Branding podcast with Lauren V Davis is your VIP access to thought-leaders, speakers, authors, coaches and the secrets behind how they built their personal brand businesses. I believe the transformation in your business starts with relationships and communication as the foundation of your personal brand. I believe there is an un-escapable power in building a personal brand that shows up optimally for your people. It's an essential tool to your personal development and succe ...
 
Social Media Talks Podcast brought to you by Kompass Media presented by Alan Hennessy head of Digital in Kompass Media. These are Podcast for business owners who want to learn more about Social Media Marketing. Our Podcast in include Interviews with Digital Marketing Experts and Leaders in innovation and business professionals Please subscribe to our podcasts to keep up to date with Social Media Marketing and Business Innovation. Visit our website for more details. www.kompassmedia.ie Follow ...
 
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show series
 
Today on The Real Personal Branding Podcast, Lauren welcomes guest Brooke Sellas. Brooke Sellas is the founder and CEO of B Squared Media, an award-winning, done-for-you social media management, advertising, and customer care agency. She’s also the co-host of the top-rated The Marketing Companion podcast with marketing legend Mark Schaefer. Her mar…
 
Wondering how to stand out on social media while keeping up with your busy day job? On this week’s Social Media News Live, we ask Master Plumber and YouTube sensation Roger Wakefield about using social media to establish your expertise, promote your industry, and grow your business!By Grace Duffy, Jeff Sieh, Roger Wakefield
 
Devin Marks is the leading TED-style speaking coach in the U.S. He’s called the TED Talk whisperer by clients and media outlets, and he has trained hundreds, including Harvard’s Dr. Robert Waldinger for his breakaway TED Talk “What makes a good life?” That TED Talk now has 35 million+ views. The spread worthy ideas of Devin Marks’ clients are catal…
 
On this week’s Social Media News Live, we ask Jennifer Priest about Facebook and Instagram’s latest monetization opportunities for creators, influencers, and YOU TOO!We’re also going to explore the latest FROM Instagram on how its algorithms works.By Grace Duffy, Jennifer Priest, Erik Fisher, Jeff Sieh
 
Kelly Baader was born in Taiwan and has relocated seven times in the last 17 years. Today, she resides in Switzerland and tells Lauren in this interview that she has a “messed-up” accent, but Kelly Baader’s accent is a big part of her story. Her unwillingness to concede to the limits and barriers put in front of her is motivating. She comes from a …
 
Mark Schaefer is a globally-recognized keynote speaker, educator, business consultant, and author. He’s built incredible momentum for his personal brand over a number of years. The world is noisy and can be overwhelming. How can entrepreneurs be heard and build momentum? Mark Schaefer will tell you where to start when you’re trying to find your adv…
 
What’s the one thing marketers should be laser-focused on this year when it comes to Instagram strategy? On this week’s Social Media News Live, we ask Natasha Samuel about the newest features and monetization opportunities for creators and brands on Instagram. We’re also talking about the latest research on Instagram engagement and trends, and what…
 
Krista Mashore has built an incredible personal brand in real estate, and Lauren welcomes her to the podcast for a conversation about financial-fitness and success. Krista also shares with Lauren how she became one of the highest performers in her industry by facing challenges head-on. Krista is the author of four bestselling books focusing on digi…
 
What will the post-pandemic social media landscape look like for marketers? What will customers expect from brands? On this week’s Social Media News Live, Brooke Sellas breaks down how to prepare a marketing strategy for a post-pandemic world. We talk about creating meaningful brand experiences, messaging with empathy, and navigating the new job ma…
 
Lauren welcomes Danny Ozment to the show. Danny is the founder of Emerald City Productions in Florida, which is a podcast production company that has produced many of the top business podcasts in the world. To Sign Up for More Info on Lauren and Danny's Upcoming Collaboration: https://lauren-davis-creative.ck.page/f5ffd78e5c He built a lucrative an…
 
Twitter Spaces just expanded to anyone with > 600 followers, but now what? On this week’s Social Media News Live, Madalyn Sklar takes shares how to use Twitter Spaces to promote your business and expand your following. Find out where to put your time, money, and attention when it comes to Twitter and, as always, new features just added or coming so…
 
Amira Alvarez is the founder and CEO of the global coaching company The Unstoppable Woman helping empire-builders, entrepreneurs, and altogether rising stars in all of the fields achieve their goals and dreams faster than they ever thought possible. Amira recently made a quantum leap from making barely six figures a year to $700,000 in one year and…
 
Brands are investing more of their marketing budgets into influencer marketing campaigns. Is influencer marketing part of your 2021 digital marketing plan? On this week’s Social Media News Live, Neal Schaffer shares the latest influencer marketing strategies driving ROI and sales. Find out how to navigate the influencer landscape, find the right pa…
 
The hottest topic in marketing is the new emphasis on purpose-driven marketing. Consumers are rapidly organizing and activating online. Is this something every company should adopt, and how do you even begin? Mark Schaefer offers tangible advice. Mark and Brooke also cover the new emoji king and an update on the state of digital ads.…
 
Lauren V. Davis is passionate about helping entrepreneurs discover their voice, define their goals, and increase their visibility online so they can build a magnetic business that makes them money and serves them with joy and purpose. In this episode, you’ll hear: The questions your personal brand should answer when people see it online. Why authen…
 
Did you know you can live stream to Amazon? Want to expand your audience and grow your revenue at the same time?Jim Fuhs shares how to live stream on Amazon on this week’s Social Media News Live. Listen and learn how to get started with Amazon Live, apply to become an Amazon Live Creator, and grow your business on the world’s largest retail site.…
 
Trish Taylor spent the early days of her career styling behind the scenes for artists like Ariana Grande on the Grammys, the VMAs, Golden Globes, and more. Lauren and Trish Taylor just met, so you’ll hear two people getting to know one another as they talk about intuitive style, Trish Taylor’s three style tips, and why following your intuition can …
 
1.8 billion people use Facebook Groups, and there are tens of millions of groups on Facebook. How is your Group standing out from the crowd? Learn how to grow, manage, and sustain a sense of community online with Lou Mongello. As host and producer of the WDWRadio podcast, Lou shares his strategies for building thriving, meaningful Facebook Groups a…
 
In this episode, Lauren shares her number one tip for increasing Instagram followers ... some action steps on how to increase your visibility, and you’re going to want to hear this episode. In this episode, you’ll hear: How to build your followers and audience organically. How social media connections become your conversions. There is no point in h…
 
Lauren speaks to Phil Mershon, Director of Events, and co-founding team member of the Social Marketing World conference in San Diego California. Phil is a thought-leader, and has built his personal brand in digital marketing. In this episode, he shares some of his secrets for creating a memorable social media conference. In this episode, you’ll hea…
 
Lauren has been blessed to have been interviewed on multiple platforms over the years, and she has a few tips to share that she coaches her clients with pre-interview. In this episode, you’ll hear: Why you want to make a splash with even the smallest media appearance. How using behind-the-scenes content can be gold. Why it is so important to send a…
 
Ever wonder what gives certain ideas, businesses, or careers unstoppable momentum? Are you looking for that spark to turn your small ideas into a huge success? Mark Schaefer talks about his new book, Cumulative Advantage: How to Build Momentum for Your Ideas, Business, and Life Against All Odds on this episode of Social Media News Live.…
 
Do you know there are nearly one billion video views every day on Pinterest? Or that Pinterest users are 2.6x more likely to purchase after viewing brand video content on the platform? Alisa Meredith, Pinterest Product Specialist and Marketing Manager at Tailwind, joins us on this week’s Social Media News Live to talk about Pinterest’s newest marke…
 
Happy International Women's Week! This is the FINAL episode of this 4-part series! Did you listen to all of them? Let me know! These special Impactful Women episodes are dedicated to my friend Alicia Neubauer who passed away last April from Metastatic Breast Cancer. In these interviews, I spoke to nearly 50 women about their stories and experiences…
 
This is the third episode of a 4-part Special One-Time Series dedicated to my friend Alicia Neubauer who passed away last April from Metastatic Breast Cancer. In the half a decade I knew Alicia, she championed many causes, but one of them was helping women, and particularly female entrepreneurs feel heard. In these interviews, I spoke to nearly 50 …
 
This is the second episode of a 4-part Special One-Time Series dedicated to my friend Alicia Neubauer who passed away last April from Metastatic Breast Cancer. In the half a decade I knew Alicia, she championed many causes, but one of them was helping women everywhere feel heard. In these interviews, I spoke to nearly 50 women about their stories a…
 
This episode marks the beginning of a 4-part Special One-Time Series dedicated to my friend Alicia Neubauer who passed away last April from Metastatic Breast Cancer. In the half a decade I knew Alicia, she championed many causes, but one of them was helping women everywhere feel heard. In these interviews, I spoke to nearly 50 women about their sto…
 
Lauren’s guest on this episode is Kate Erickson. Kate has created a well-known personal brand business as the co-author of a transformative journal and community, being a genius systems and workflow expert, a podcaster, and through her and John Lee Dumas’, life-changing, high-end live mastermind weekends. Kate is the engine at Entrepreneurs on Fire…
 
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