show episodes
 
Welcome! I'm Jillian Leslie, host of The Blogger Genius Podcast and founder of MiloTree.com & CatchMyParty.com, online business thought leader, and Stanford MBA. In each episode, I interview other successful bloggers, online entrepreneurs, and online business experts to talk about what's working NOW in the digital space. If you're a blogger or an entrepreneur, you'll definitely want to learn how to implement these newest strategies! I break it down. I'm not afraid to ask hard questions. Real ...
 
Perpetual Traffic is a weekly podcast produced by DigitalMarketer and hosted by Ralph Burns (Tier 11) and Amanda Powell (DigitalMarketer) The duo shares cutting-edge strategies on acquiring leads and sales for your business through paid traffic. Paid traffic is the act of putting your product, service, or message in front of your target audience… it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buying exp ...
 
For business owners who don't want to jump up and down on social media all day, nor get their picture taken next to Lamborghinis just to update their profile picture. For business owners who still want to grow their business by using proven strategies and not working overtime every day. The 'CraigMarty.com Podcast' is for you. Tune in to hear more about who I am and what I stand for in the first few episodes. Connect with me here: https://craigmarty.com and https://facebook.com/mrcraigmarty
 
It's not always easy running a massage business when you need to balance client time against "on the business" needs. In this podcast you'll hear stories from successful massage therapists that have been there before you... and a bunch of free tips and tactics for marketing, advertising, systems, mindset and growth of your massage practice so you can really thrive!
 
Looking to get on the social media marketing fast track? The Casual Fridays Podcast is your go-to podcast for what's working today in digital and social media marketing. Each week, Tyler Anderson gets up close and personal with top brands and leading experts to discuss the latest in social media, content marketing, and more. Discover what's working and what's not working across Facebook Marketing, Instagram Marketing, YouTube Marketing, and more. Learn actionable strategies and tactics that ...
 
Alan Cheng of the Marketing Interrogation Podcast brings you marketing strategies, tips and tricks so you can be ahead of the competition. Alan shares his secrets and many years of experience on how to get clients, how to grow your professional service business and he interview experts regularly to take your business to the next level. Alan's goal is to give you simple strategies that you can implement quickly into your business.
 
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show series
 
Karen Robertson is an experienced massage therapist as well as a practitioner and trainer in myofunctional manual lymphatic drainage (Myo-MLD). She has a big passion and heart for this technique itself and for the benefits it has for a wide array of clients. Listen to Karen's story of how she started in massage and then began her work with Myo-MLD,…
 
Many of you are wondering how to find new solutions for your audience now! Things are changing. We're feeling it as the world opens up. So how do we stay fresh and help our audiences in new ways? I've got my good friend, Laura Fuentes on the show to talk about how she's expanding her business from focusing on meal planning and recipes, to wellness …
 
Today, I'm asking the age-old question. Can you be a successful lifestyle blogger in a world where we are all experts in one thing? I always preach the concept of niching down, staying in your lane, and focus. So today I'm talking to Jessica Burgess from the blog, Fantabulosity. She is the quintessential lifestyle blogger, blogging about food, orga…
 
Know you’re spending too much on customer acquisition but can’t figure out what’s going wrong? In this episode, you’ll learn how to look through your Ad Manager data and figure out what’s causing your high CPAs. Listen to learn the 3 causes and 3 solutions so you can lower your CPA and keep your high-click through rate and low cost-per-click. Our P…
 
Today, I'm interviewing Allison Baggerly from Inspired Budget, and we're talking about money and blogging! Yep, we're going there. Money is one of the most uncomfortable topics to discuss, which is why I think it's so important. Allison shares how she pulled herself out of over $100,000 in debt, which led to her creating her blog to help others do …
 
What’s the biggest mistake you can make in your first paid traffic campaign? This week we’re talking about the importance of finding your perfect audience—and why you should never start your campaigns before it’s nailed down. Listen to learn the 3-step strategy paid ad experts use to make sure they’re targeting the right audience, every time. Our P…
 
I recorded this solo episode because I wanted to share what I wish someone had told me about motherhood and blogging before I became both a mother and a blogger. Are they compatible? You bet. Are they in conflict? You bet. I call it a big soup of emotions, challenges, and successes. Everything about motherhood is contradictory, and being a mother a…
 
You’ve heard of Snapchat and TikTok, but are you actually advertising on these channels? In this episode, Savannah Sanchez, CEO and founder of The Social Savannah, explains the advantages of these platforms over Google and Facebook. Listen to learn how to create convertible ads on TikTok, why she would add Snapchat to a marketing strategy before Ti…
 
What's working on Pinterest in 2021? Isn't that the question we are all asking ourselves? I've got Alisa Meredith from Tailwind back on the show (her fifth appearance), to share what their internal data crunchers have discovered, based on their Tailwind user base. Given how Pinterest is constantly changing, Alisa's insights are extremely helpful as…
 
This week we’re rerunning one of our previous episodes that we want to make sure you’ve heard. If you’re thinking running Facebook ads is a “set it and forget it” game—think again. In this episode, we cover common mistakes people make when setting up a Facebook ad campaign and go over an 11 step checklist to fix campaigns that aren’t converting. Ou…
 
Are you having issues with your booking software? Do you need new clinic management software? The software that handles your booking calendar and client data is integral for any health business, and when it's working well it makes it easier for you to manage your business AND simpler for clients to book themselves in. In a recent survey we found a …
 
Are you wondering how to grow your blog and business while raising kids? Do you know blogging is a great career for someone wanting the flexibility to be a parent and a business owner? Today, I have Micaela Preston on the podcast. She's the founder of Mindful Momma. Her blog helps people make lifestyle and product choices that are better for their …
 
If you’re not using Google Smart Shopping yet, this week’s guest is about to inspire you to open an account today. In this episode, Kasim Aslam gives us a deep dive into Smart Shopping on Google and why he believes it’s the best algorithm on the market right now. Listen to learn how to add Smart Shopping to your marketing strategy with Kasim’s advi…
 
Dr. Ash Connell is a chiropractor and martial artist who looks at the way that manual therapy works on the nervous system and how that can support amazing changes and transitions our mind - our mindset, the way we think, and our emotions. With decades of experience in martial arts, sports, and chiropractic and manual therapy, he has created a techn…
 
Want to know how to grow your traffic with the new Google Update coming this summer? I'm interviewing my husband. partner, and tech guru, David Leslie, about what you need to know to get your site ready for the update, and even how to use it to your advantage to grow your traffic! This interview is for non-technical bloggers. David breaks everythin…
 
With over 200 responses to our Perpetual Traffic Survey, the results are in. In this episode, we’ll talk about the results we got and what this means for the future of our Perpetual Traffic business. Listen in on how we’re ideating our upcoming product based on your biggest challenges and frustrations. Listen To Learn: How we’re using the challenge…
 
Everyone talks about "authenticity" across social media, yet so few of us know how to follow through. Why? Because being yourself in front of the whole world on social media feels scary. This is why you see so many people brand themselves as someone we think will be more appealing than their real selves. Today on the podcast, Jessica Zweig, Founder…
 
Want to see how a Facebook group can catapult your business? Check out this new Blogger Genius Podcast episode with business growth strategist, Christina Jandali, as she shares how to set up a complete Facebook group marketing strategy. We dive into: Why you want to invest in a Facebook group and not your page for your business How much time you'll…
 
Attribution has always been a mystery in marketing, but with the newest iOS changes it’s only becoming harder to figure out. In this episode, Angela Ponsford joins Ralph and Amanda to talk about how the new iOS changes have been playing out and the latest on attribution. This is essential information for everyone with established and new businesses…
 
Social Media Lab Twitter Marketing Survey The results of the “Social Media Lab 2020 Twitter Marketing Survey” are in, and here are some of the highlights: 19% don’t tweet links 44% tweet at least 1 video per month 79% spend more than 1 hour per day on Twitter Each quarter, the Social Media Lab will publish results from social media network-specific…
 
Episode 13 (The lucky one). Welcome again to the CraigMarty.com podcast. This is a quick episode for business owners who love to stay up to date and read or watch information on new tech and new gadgets and things like that. My point here is that it’s usually a black hole for your time and effectiveness. If you’re a mechanic and you need to know wh…
 
Have you ever thought about how to set up a paid membership program for your business? It's a lot easier than you think. And what's great about paid memberships is they lead to recurring revenue. Could you imagine not having to work for every sale, but setting something up once, and having it pay off month after month? Today, I'm talking with Melis…
 
Want an inside look at how agencies are able to scale to the coveted million-dollar mark? In this episode, General Manager at Scalable Brand Studios Erin MacPherson joins Ralph and Amanda to talk about what it’s like to be inside of a growing agency and working through the inevitable challenges that come with growth. And, don’t forget that you can …
 
Ever wonder, what's the big deal with email and monetization? Why does everyone say to grow your list? And, how are you supposed to use it once you have one? All these questions and more will be answered in this podcast episode with Liz Wilcox, email expert. In this episode, we dive into: How to turn your followers into friends, and then customers …
 
Things are about to get interesting. Perpetual Traffic is about to build a business AND give you a front-row seat to the experience. Watch us start a business in real-time and come along for the ride as we figure out what our product is going to be and how we’ll market it. Have a few minutes to fill out our survey? Visit tiereleven.com/survey and g…
 
Paula Nutting is one of Australia's best known massage trainers and practitioners, having been in the industry for over 30 years and also serving as a board member of Massage and Myotherapy Australia. What you might not know is that Paula began as a nurse and a fitness instructor before transitioning to the global trainer we see now. Listen in as s…
 
If you've ever wondered when and how to run ads on Facebook and Instagram, don't miss my episode of The Blogger Genius Podcast where I interview Shelby Fowler, Facebook and Instagram ads expert. In the episode, they discuss: What's going on with Facebook and Instagram ads today Are Facebook and Instagram ads creepy? Which types of ads are working b…
 
How much does it typically cost to acquire a customer through the “right” channels? Figure out how much you can afford to pay based on more than just your Customer Acquisition Cost and Customer Lifetime Value. Listen To Learn: How to figure out your Customer Acquisition Cost The importance of narrowing down your Customer Lifetime Value (and how to …
 
The pandemic impacted many people and businesses in March of 2020. Carlos Gil was one of them. As a professional speaker, Carlos faced the reality that his income was about to come to a screeching halt. He knew he had to reinvent himself and find a way to provide for his family. His solution, jumping into e-commerce. Today on the podcast, Carlos jo…
 
Episode 12 Welcome back to the CraigMarty.com Podcast So I don't really like being on camera, but sometimes it pays to record a video. That's what this episode of the podcast is about. If you're trying to sell a product or a service this will be a great episode for you to tune into. Just facts here. No fluff. Enjoy a quick story about a video disas…
 
Check out to this new episode of The Blogger Genius Podcast to find out how to get more traffic in 2021 with these SEO tips. Jillian is interviewing SEO expert, Jeff Hawley this week. In the episode, they discuss: How to do SEO today with purpose What Google is looking for The new Google User Experience update coming in May How to add structured da…
 
Content is powerful. It builds relationships with your audience and turns readers, viewers, and listeners into customers. In this episode, Angela Ponsford joins Ralph Burns and Amanda Powell to talk content. Listen to learn how DigitalMarketer created a successful repeatable process for marketing through content, the importance of knowing your ‘big…
 
Did you know last December, in one of the stimulus bills that Congress passed, tucked away among the tax breaks, were a few provisions intended to counter online piracy, including the CASE Act? Of course, you didn't. Any average person didn't. The CASE Act, standing for Copyright Alternative in Small-Claims Enforcement, creates a small claims court…
 
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