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Best Hootsuite podcasts we could find (updated March 2020)
Best Hootsuite podcasts we could find
Updated March 2020
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Twitter marketing expert Madalyn Sklar shares her insights on Twitter best practices in her #TwitterSmarter podcast. Listen as Madalyn interviews top-ranked social media and marketing rock stars who share their best Twitter tips, tools and resources that’ll inspire you to crush your Twitter marketing. These expert tips will teach you how to “work smarter not harder” on Twitter and get noticed right now.
 
An advert free, Weekly digital marketing podcast with listeners in over 180 countries worldwide, The Digital Marketing Podcast combines interviews with global experts, together with the latest news, tools, strategies and techniques to give your digital marketing the edge. Perfect for your daily commute, the podcast aims to be both entertaining and informative. Produced by Target Internet and hosted by Digital Marketing and E-commerce Expert, Ciaran Rogers and Award Winning Author and Speaker ...
 
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show series
 
All too often, Marketers in a rush to drive results focus solely on techniques to drive more traffic to their websites, but what if we simply made more of the traffic we already have? Daniel walks us through website user / usability testing and highlights some of the performance improvements it can drive. If you have never engaged in this type of m…
 
“A good way to start growing your brand and finding your people on Twitter is to combine your general passion and your general interest and try to find a specific niche within.” – Nick Martin Nick Martin is Hootsuite‘s social engagement specialist. He oversees Hootsuite’s online community engagements and coaches all new hires on how to maximize the…
 
We revisit one of Ciaran's favourite marketing formats, The QR code. With both IOS and Android devices now including default support for reading QR codes, they no longer have the requirement to download additional QR code scanners for your audience to be able to use them. We think that's a game changer for the format. Seeking to update his knowledg…
 
We talk influential blogger and international SEO speaker Cindy Krum from Mobile Moxie about her perspective on how Google is taking steps to better organise and understand the world's information. Discover Cindy's concept of SEO Fraggles and how you can utilise them to show up in Google's search results pages using a variety of different content t…
 
Welcome to the start of 2020. Daniel and Ciaran are back to explore Daniel's predictions for digital marketing for the year ahead. Avoiding the fanciful future-gazing so often indulged in during January, we are focusing on trends we think will be of the utmost importance to your marketing over the next six months to a year. Under discussion are Soc…
 
“Focus on the audience. Who are you talking to? Why are you talking to them? Are you trying to make them reply? Look at those things to see what you want to be known for.” – Janet Machuka Janet Machuka is a digital marketing manager at Sparks Corporates and the founder of #AfricaTweetChat, which runs every Wednesday at 9pm East Africa Time. That’s …
 
If you enjoyed our interview with the founders of SparkToro, Rand Fishkin and Casey Henry, we have some bonus interview content for you to get stuck into this week. Our chat with Rand and Casey was over an hour long. During that time, we discussed a whole bunch of other things. That's not unusual when we let Ciaran loose with a mic!... but a lot of…
 
”Engaging with insights makes you more followable and it helps you build better relationships, whether that's your audience or strategic partners.” – Todd Giannattasio Todd Giannattasio is a veteran marketing expert who has been featured by Entrepreneur, Forbes, and Huffington Post for his proven systems to grow brands, generate leads, and increase…
 
SparkToro is an exciting new influence search engine which enables marketers to search for genuine areas of influence online. In this episode, We speak to Rand Fishkin and Casey Henry, the founders behind this amazing new tool. If you would like actionable intelligence on what different social and online audiences engage with, you will love this to…
 
SparkToro is an exciting new influence search engine which enables marketers to search for genuine areas of influence online. In this episode, we speak to Rand Fishkin and Casey Henry, the founders behind this amazing new tool. If you would like actionable intelligence on what different social and online audiences engage with, you will love this to…
 
“Personalizing any type of greeting – whether it just be acknowledgement of someone's tweet – goes so far.” – Alan Hennessy Alan Hennessy is a digital and content marketing consultant and CEO of Kompass Media. He is also a social media trainer, keynote speaker and podcaster (Social Media Talks podcast) with over 15 years of experience in digital an…
 
“Play nicely because social media is a bit like a tattoo. Once you’ve actually done it, it’s there forever.” – Tim Hughes Tim Hughes is a global Social Selling pioneer, speaker, CEO, and co-founder of Digital Leadership Associates, and the author of two books: Social Selling: Techniques to Influence Buyers and Changemakers and Smarketing: How to Ac…
 
Daniel talks us through what he feels is at the root of the current digital marketing skills gap in marketing. In a digital marketing world which is changing all the time dramatically, we explore some of the challenges faced by university education and publishing and organisational structure and individuals, all of which struggle to keep up with cu…
 
Daniel talks us through what he feels is at the root of the current digital marketing skills gap in marketing. In a digital marketing world which is changing all the time dramatically, we explore some of the challenges faced by university education and publishing and organisational structure and individuals, all of which struggle to keep up with cu…
 
This week’s episode of Social Media Week’s Leads2Scale podcast features James Lamon, Head of Content at BuzzFeed UK. During the conversation, James how BuzzFeed thinks about its responsibility online and the checks and balances they have in place to continue delivering truthful and joyful content to their audience, and how the creative process has …
 
“Listen, learn and read (about Twitter marketing), but do you. Don’t think ‘Oh, I need to do video, or I’ve got to host a Twitter chat’ – unless, of course, you want to do that.” – John Carver John Carver a marketing and account management services consultant who helps brands get seen, known and connected with their audience and prospective clients…
 
Daniel introduces us to BIMA ( The British Interactive Media Association) who kindly invited us to attend their conference last month. BIMA drive innovation and excellence across the digital industry. While at the conference, Daniel collected a variety of interviews from movers and shakers in the interactive world which we are sharing with you this…
 
Daniel introduces us to BIMA ( The British Interactive Media Association) who kindly invited us to attend their conference last month. BIMA drive innovation and excellence across the digital industry. While at the conference, Daniel collected a variety of interviews from movers and shakers in the interactive world which we are sharing with you this…
 
This week’s episode of Social Media Week’s Leads2Scale podcast features Adam Williams, CEO at Takumi. During the conversation, Adam discussed his time at Spotify and the early days of the music streaming business, how he found his way into the world of influencer marketing, and how trust is such an important factor in combating fraud in the influen…
 
“I would much rather have 500 really amazing fans than 5,000 or 50,000 disengaged fans.” – Crystal King Crystal King is a Social Media Professor for HubSpot Academy and has led global social media and community programs for some really big companies. And she’s taught classes in writing, creativity and social media at some of the largest universitie…
 
This week’s episode of Social Media Week’s Leads2Scale podcast was recorded live during Social Media Week London 2019 and features James Fabricant, one of the very early employees at MySpace International and the current CEO & Founder of TuneMoji. During the conversation, James discussed how social has influenced music fandom with artists and label…
 
“When you live-tweet, people see your name. You are actually giving yourself free publicity for your business, and you never know where it leads.” May King Tsang is a professional Live Tweeter and has been helping conferences, festivals and workshops to trend with their respective hashtags for nearly 10 years. Podcast show notes available at https:…
 
“Twitter search is so powerful. If you just spend a bit of time figuring out the advanced stuff and how it works, you can find gold.” Warwick Brown is the founder of Account Manager Tips, where he helps organizations grow client revenue and retention by empowering account management teams with the tools and mindset to succeed. Podcast show notes av…
 
“Twitter is about being real, authentic, and making the most amazing connections with other people.” – Sarah Clay Sarah Clay is an award winning Social Media Expert and runs her own Social Media Consultancy firm. She manages social media accounts for the hospitality industry and also gives private workshops to entrepreneurs, teaching them how to ru…
 
This week’s episode of Social Media Week’s Leads2Scale podcast features Obele Brown-West, Executive Vice President, North America Digital Client Experience Integration Lead at Weber Shandwick. During the conversation, Obele discussed the state of digital marketing today and the biggest challenges we face, what it means to be digitally-centric in te…
 
My guest Dan Willis is an international digital marketer with over fifteen years of experience on three continents in multiple languages. The advice he shares comes from real, practical experience consulting with major brands like FOX TV, Toyota, and H&M (France, the U.K., Switzerland, Canada, and the U.S.). "Video simplifies everything. Instead of…
 
Is personalisation something you should pursue whatever the cost to your audience? Increasingly audiences are waking up to how their data might be being used or abused and are increasingly reluctant to share information with marketers. Are too many marketers not using the data they already have to identify users interests from their previous behavi…
 
Is personalisation something you should pursue whatever the cost to your audience? Increasingly audiences are waking up to how their data might be being used or abused and are increasingly reluctant to share information with marketers. Are too many marketers not using the data they already have to identify users interests from their previous behavi…
 
This week’s episode of Social Media Week’s Leads2Scale podcast features Mathew Sweezey, Principal of Marketing Insights at Salesforce and author of the forthcoming book, Context Marketing Revolution. During the conversation, Mathew discussed the trajectory of his career that led to his current role at Salesforce, why he describes the modern media e…
 
Christine Gritmon helps small, local businesses be less intimidated by social media so that they can take better advantage of the incredible community-generating opportunities these platforms offer – all with an eye towards strategy, efficiency, and, most of all, personality! Christine loves public speaking, group workshops and training sessions, a…
 
This week’s episode of Social Media Week’s Leads2Scale podcast features international speaker, best-selling author and host of The Hive Podcast, Nathalie Nahai. During the conversation Nathalie discussed: Her 2013 book, “Webs of Influence: The Psychology of Online Persuasion” and what had changed in the four years between the 1st and 2nd edition, w…
 
In this episode, I share my 5 top Twitter marketing tools for Twitter automation and analytics. These tools will help you grow your Twitter community and create awesome tweets that boost your ROI. Podcast show notes available at https://madalynsklar.com/twittersmarter65
 
This week’s episode of Social Media Week’s Leads2Scale podcast features Jake Lazarus, Co-Founder& CEO of OpenMessage. During the conversation, Jake discussed his background in neuroscience and human-computer interaction and experience as a neuromarketing analyst, how brands are using OpenMessage to engage in conversation, what the future holds for …
 
Debra Eckerling is host of the #GoalChat Twitter Chat, Sundays at 10pm ET. She is also a goal coach, project catalyst, and founder of The D*E*B Method. Debra works with individuals and businesses helping them set goals and manage their projects. She’s the author of “Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals” (due out…
 
Ciaran talks to Alistair Beech from the University of Manchester and explores how they are using Hootsuite’s Amplify App to engage senior staff advocates to help spread the word on the University’s amazing research and campaign initiatives. Based at the largest single-site university in the UK, Alistair shares with us how his communications team we…
 
Ciaran talks to Alistair Beech from the University of Manchester and explores how they are using Hootsuite’s Amplify App to engage senior staff advocates to help spread the word on the University’s amazing research and campaign initiatives. Based at the largest single-site university in the UK, Alistair shares with us how his communications team we…
 
In this episode, I give you six laser-focused tips to boost your Twitter productivity and get you awesome results. I talk about choosing daily, weekly and monthly Twitter tasks, picking optimal posting times, automating some of your tweets and more. Podcast show notes available at https://madalynsklar.com/twittersmarter63…
 
This week’s episode of Social Media Week’s Leads2Scale podcast features Penny Wilson, Chief Marketing Officer at Hootsuite. As CMO, Penny leads Hootsuite’s global marketing strategy, driving market leadership, awareness and demand generation. During the conversation, Penny discussed how can neuroscience be used to develop marketing content in vario…
 
Is Marketing in your organisation seen as less important than Finance, Sales, Operations or HR? Distracted by digital, does your Marketing team find itself relegated from the top table of decision-making, focusing purely on Marketing Communications? Ciaran talks to Mike Berry, an author, digital consultant, trainer and academic, about the famous "4…
 
Rachel Moffett is the creator of Define Your Hustle and a mindset and manifestation coach for women in business. She helps them step into their next level selves and create success in their online businesses. You may also know Rachel as the person behind the Express Writers Twitter account. She’s super active on the #TwitterSmarter chat as well as …
 
Tamara Tanney is a digital marketer and founder of Marketing Millennial, an agency specializing in social media, content creation, and creative strategy. Over the years, she has made it her mantra to constantly keep learning. She is one of the regulars on my weekly #TwitterSmarter chat, and she’s always sharing helpful insights. In this episode, Ta…
 
This week’s episode of Social Media Week’s Leads2Scale podcast features Josh Dean, Chief Marketing Officer at S’well. Josh is an award-winning, seasoned marketing executive with over 15 years experience across CPG, Apparel, and Direct-to-Consumer at brands like Unilever, Chobani, and Tommy John. During the conversation, Josh shared a ton of fascina…
 
In this episode, I describe the top new features and refreshed look of Twitter’s new desktop redesign – the first big design change in seven years. These highlights will help you rock Twitter like a pro! Podcast show notes available at https://madalynsklar.com/twittersmarter59
 
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