show episodes
 
In pandemic time lot of companies has hard time to keep growing their businesses. Customer start counting every penny and choose wisely where to spend their money. That why Incentive Marketing Is so powerful. You will find out, that Incentive Marketing Is maybe part of your life already. What you learn ? What Is Incentive Marketing . How to use Incentive Marketing in your business. To learn more about incentive marketing go to www.hartsburgnews.com/incentive-marketing
 
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show series
 
Do you know what is Incentive marketing and how can help you grow your business ? In this episode we will talk about : What is incentive marketing How to use incentive marketing wisely How other companies like Amazon.com or Starbucks use Incentive marketing to grow their revenue. On the end of this series i will show you that you can shock your cus…
 
Unlike traditional sales incentives, channel sales rewards present particular challenges -- and opportunities. To delve into these, and discuss some best practices in managing dealer and channel sales incentives, we spoke with Luke Kreitner, vice president at Incentive Solutions. He discusses How an incentive program can influence a contractor’s re…
 
In the final part of this discussion, the seven panelists talk about the trends they are seeing in merchandise rewards, predictions they have for the industry in the months ahead and address a variety of topics raised by audience members. 1This year's panelists are: Rhonda Brewer, vice president, sales, for BCD Meetings & Event Shelly Colla, nation…
 
In this section, leaders in the reward and recognition industry delve into the concerns they are hearing from clients and those C-suite decision makers, as well as the trends they are seeing in the travel sector particularly. This year's panelists are: Rhonda Brewer, vice president, sales, for BCD Meetings & Event Shelly Colla, national sales manag…
 
In this lively conversation between seven luminaries from across the incentive industry touches on a wide range of topics, including big data, artificial intelligence and the economy’s effects on rewards and recognition. In this first of three parts, the panelists offer up the one trend they believe is having the greatest influence on rewards and r…
 
Incentive programs can be enormously complicated and involve very sensitive information, creating challenges for managers and administrators. Could blockchain be the solution to these challenges? Holly Glowaty, cofounder of financial-tech consultancy K+H Connection as well as Flourish: The Growth of Branded Currency Conference, discusses the basics…
 
Happy Employee Appreciation Day! We are speaking with Dr. Bob Nelson, author of numerous books including 1,001 Ways to Engage Employees, who 25 years ago invented Employee Appreciation Day. He talks about why this concept has proven so powerful, why so many managers can still use a reminder about the value of employee appreciation and some simple w…
 
When someone talks about motivation in the military, we might picture a harsh drill sergeant demanding 20 pushups -- or else. But the armed forces have developed much more sophisticated means of inspiring hard work and outstanding performances than the movies might lead you to believe. It’s no wonder, then, that those who serve often go on to succe…
 
Choosing the right reward is key for the success of any incentive. But often overlooked is the importance of how the reward is presented to the recipient. A special presentation in front of the whole company makes a very different impact than an email notification that you qualified for an incentive award. Research has found that as much as half of…
 
When planning an incentive trip, extra "wow" moments are key. And one of the most effective ways to add a bit of unexpected excitement to a reward trip, meeting or any get-together of staff or customers you want to thank is to add a merchandise gifting experience. On this episode, we hear from two experts from major incentive houses who have long e…
 
Selecting the right rewards that will appeal to recipients is hardly a new challenge for incentive planners. But as technology evolves and the industry shifts, strategies for choosing impactful rewards also evolve. In this episode of “Incentive: What Motivates,” we are spotlighting a pair of presenters from our recent webcast discussing these shift…
 
While it is easy to offer up platitudes about the value of diversity, actually cultivating it in the workplace can be more of a challenge. For this episode of Incentive: What Motivates, we are bringing you specific, actionable tips for how to reward the right kinds of behaviors to create a more diverse, open and communicative workplace. These come …
 
In this episode, we look at how tech tools, such as platforms that track ROI or augmented reality experiences, can enhance an incentive program. At the same time, we discuss where technology can't fully deliver yet and where a human touch — that inspiring head coach speech — remains timelessly effective. For this topic, we spoke with a pair of Ince…
 
How do you effectively motivate Millennials? The question has challenged managers for years, even decades. And now, members of this generation, born as early as 1977 depending on your definition, have become managers themselves. Millennials' high expectations of their workplace and its leadership, as well as their eagerness to hop from job to job, …
 
Motivating people. Cultivating an engaged workforce. Inspiring a team to meet and exceed its goals. These may all be worthy ends in themselves—but that might not be enough to convince a client or company leader to invest in an incentive program. That requires the demonstration of the all-important three-letter acronym: ROI. For this episode, we’re …
 
What's it take to effectively market an incentive program? We asked two incentive experts — Mike May, president and owner of Brightspot Incentives, and Scott Siewert, president of Fab at Incentives — who offered illuminating and sometimes surprising answers. Would you believe Pablo Picasso and Space Invaders offer insight into incentive marketing? …
 
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