show episodes
 
The InnovaBuzz Podcast, published twice weekly is designed to help smart businesses that are committed to innovation, curiosity, service and modern marketing. Host, internationally recognised transformational marketing strategist, speaker and podcaster, Dr Jürgen Strauss, interviews an awesome guest on each episode. Guests share exceptionally useful insights, wisdom and knowledge from their experience. Past guests have included Michael E Gerber, Kevin Kelly, Marcus Sheridan, Ian Altman, Joey ...
 
Tales of Marketing Transformation, hosted by internationally recognised transformational marketing strategist, speaker and podcaster, Dr Jürgen Strauss. The Tales of Marketing Transformation podcast lays a firm foundation for your marketing journey. Tune out all the black-magic and imagine a time where marketing has transformed into something human; where marketing is about building relationships with people you serve; where marketing is about helping people achieve and excel. That time is n ...
 
Welcome to Change Your Mindset (formerly known as Improv Is No Joke) where it is all about believing that strong communication skills are the best way in delivering your technical accounting knowledge and growing your business. The way of building stronger communication skills is by embracing the principles of applied improvisation. Your host is Peter Margaritis, CPA a.k.a. The Accidental Accountant, will interview financial professionals and business leaders to find their secret in building ...
 
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show series
 
Racism is something you learn over time through your family, your culture, and your environment. The reality of it is that—as hard and shameful as it is to admit—at one point in my life, I was a racist. As I recognized that improv was a leadership philosophy and way of life, my awareness, attitudes, and beliefs changed even more dramatically. The i…
 
In this episode, I’m really excited to have as my guest, Ross Simmonds, a digital strategist and entrepreneur with a passion for technology, communications and good coffee. He has spent the last ten years working in communications and digital marketing. He's launched and built multiple companies, invested in startups, speaks internationally, publis…
 
In this episode, I’m really excited to have as my guest, Michael Roderick who is the CEO of Small Pond Enterprises which helps thoughtful givers become thought leaders by making their brands referable, their messaging memorable, and their ideas unforgettable. Michael began his career in education teaching High School English before breaking into th…
 
Do you really know what your dream customer needs? Now that we have absolute clarity about who our dream customer is - who we serve, what drives them, what are their dreams, their desires, their goals and what frustrates them, what challenges they face, the next step is to develop a deeper understanding of their wants and needs. Remember, that peop…
 
In this episode, I’m really excited to have as my guest, Janine Garner, the best-selling author of It’s Who You Know, From Me to We, and her latest book Be Brilliant – How to Lead a Life of Influence. Over the past two decades, Janine has worked with thousands of high-profile leaders and helped countless of Australia’s top 50 ASX companies and mult…
 
What can we learn about leadership from someone who grew up in a small town? Natalie Siston is the founder of Small Town Leadership. She takes the lessons she’s learned from small town living and applies them to achieve significant business success. Whether you’re a corporate leader looking for an effective way to motivate today’s workforce, a mana…
 
In this episode, I’m really excited to have as my guest, Entrepreneur-turned-educator Steve Blank, the Father of Modern Entrepreneurship. Credited with launching the Lean Startup movement, he’s changed how startups are built; how entrepreneurship is taught; how science is commercialized, and how companies and the government innovate. Steve is the a…
 
In this episode, I’m really excited to have as my guest, Rob Thomas, the Founder and President of Rob Thomas USA, and the creator of the Rob Thomas Method (RTM) of Networking and Networking in Diners. Rob is an entrepreneur, the author of "Who Do You Need to Meet?", and is a dynamic public speaker. He works with business professionals to help them …
 
In this episode, I’m really excited to have as my guest, Mark Schaefer a globally-recognized blogger, speaker, educator, consultant, and author of multiple books, including one of my favourite marketing books "Marketing Rebellion". As Executive Director of Schaefer Marketing Solutions, Mark specializes in marketing strategy and social media worksho…
 
We all get distracted when we need to be focused. In improv, being present is critical to the success of the ensemble, and in leadership, being present is critical to the success of the business. It’s impossible to remain focused every minute of the day, but there are exercises you can do to become more focused and a better listener, which will in …
 
In this episode, I’m really excited to have as my guest, Adrian Cester, the Founder and CEO of Australian Organic Food Company and FlavourMakers, a leading food manufacturing company in Australia. Alongside hundreds of brands they bring to the market for clients including Coles and Woolworths, Adrian is pioneering the organic food movement through …
 
In this episode, I’m really excited to have as my guest, Linda M Perry, a Master Mindset Coach & Business Strategist. Linda's background is as a criminal defense attorney, life coach and copywriter. She believes that the key to a successful business is adopting a Mindset First attitude. Linda works with growth stage clients to show them how to stre…
 
Are you really clear on who your dream client is? In the last episode, we learned about our Lighthouse and the four pillars of our business - our Who, our Why, our What and our How. Now that we have clarity on the foundation - the Lighthouse of our business, it's time to consider who we are shining the light for. Who is it that we are serving? That…
 
In this episode, I’m really excited to have as my guest, B. Jeffrey Madoff, the founder of Madoff Productions. His company collaborates with ad agencies, public relations firms, and directly with clients to produce commercials, corporate branding films, live streaming events, social media, and web content. Jeffrey's clients include Ralph Lauren, Vi…
 
Eric and Rebecca Scott are a married couple with the perfect combination of math and writing skills. Eric is a licensed CPA in Kentucky and is a Tax Senior Manager at Ernst & Young, focusing on a wide variety of technical topics. Rebecca, who was an autism behavioral intervention specialist before staying home to raise her two children, is now an a…
 
In this episode, I’m really excited to have as my guest, Neal Schaffer, a leading authority on helping businesses through their digital transformation of sales and marketing through consulting, training, and helping companies develop and execute on social media marketing strategy, influencer marketing, and social selling initiatives. As the Preside…
 
In this episode, I’m really excited to have as my guest, Meghan Lynch from Six-Point Creative, a brand development agency with a special focus on working with second-stage entrepreneurs. Six-Point Creative is a brand-development agency with a special focus on helping growth-minded business owners build their businesses to scale. That process starts…
 
Are you shining your light brightly to be exceptional and to serve your audience? Can they see your light and do they know what that represents? In the last episode, I introduced our Transformational Marketing Blueprint, and, spoke about Marketing as the Art and Science of creating and sustaining exceptional, remarkable customer experiences and rel…
 
In this episode, I’m really excited to have as my guest, Chad E Cooper, who is a high-performance coach whose clients include world record holders, Olympians, internationally acclaimed artists and musicians, MVPs from every major sport and Fortune 500 CEOs. A published, peer-reviewed author and recognized speaker on optimal human performance; Chad …
 
Do you listen to respond… or do you listen to understand? In my introduction to improv, I realized I was not that great of a listener. This was largely due to my inflated ego. To be a good listener, you need to adopt the “Yes, and” philosophy. Instead of pulling a conversation away from somebody else and back onto yourself, you need to add to it. T…
 
What if you had a blueprint for your marketing to guide you on the best path of your marketing journey and allow you to focus on enjoying the journey? In this episode, we’re going to start a series of 13 episodes to talk about the Science of Creating and Sustaining Exceptional Experiences. This series is based on our Transformational Marketing Blue…
 
In this episode, I’m really excited to have as my guest, Camera Confidence Coach Lisa Monette, who teaches, speaks, and consults on how to level up your camera confidence, your speaking voice, and your best look on camera in business and in your life! After many years owning a successful business and working with top entrepreneurs, Lisa has develop…
 
In this episode, I’m really excited to have as my guest, David Jenyns, author of the new book SYSTEMology. David’s entrepreneurial journey began in his early twenties when he sold Australia’s most beloved sporting venue, the Melbourne Cricket Ground. Since then, his business experience has spanned from franchising retail clothing stores to founding…
 
Brannon Poe, the founder of Poe Group Advisors, has been facilitating advisors’ successful accounting practice transitions throughout the US and Canada since 2003. He’s also the creator of Accounting Practice Academy, an eight-week virtual workshop for accounting practice owners. He’s the author of the Account Practice Insights blog and hosts the A…
 
In this episode, I’m really excited to have as my guest, Gideon Shalwick, who loves helping entrepreneurs get their message out to large, global audiences using the power of video to effectively build their audience and dramatically improve engagement. His company, Splasheo.com, makes it easy to create super engaging videos, ready for social media …
 
In this episode, I’m really excited to have as my guest, Kerry Heaps, the Publisher of Pageant Platform Magazine and the host of Pageant Platform Podcast. Kerry is a sought-after Speaker, the Founder of Pitch like a Bitch Media, an online resource to gain more media exposure and the Author of the Create your own Media series for Podcasting, Publish…
 
In this episode, I’m really excited to have as my guest, Roger Salam, the founder and chairman of The Winner’s Circle (TWC), the largest, most respected Mastermind Forum for top Speakers and Information & Internet Marketers. Roger is also an award-winning inspirational speaker, best-selling author of several books & courses on Personal Development,…
 
Leadership and improv are not opposing forces—in fact, improv is a strategic component of good leadership. It’s been proven by science. The key principle of improv is these two powerful words: “Yes, and.” Leadership in Hyperdrive: Powered by Improv™ and the power of “Yes, and,” is a way of adapting to a changing landscape, becoming more creative an…
 
In this episode, I’m really excited to have as my guest, Alice Aspen March, who is the author of the Attention Factor and radio show host of "Why Our Attention Matters". Alice has a long and distinguished career as a researcher, speaker and coach on all things to do with attention and her message is clear - the kind of attention we get and give to …
 
In this episode, I’m really excited to have as my guest, Natasha Vorompiova of Systems Rock. She works with owners/founders and their teams to help them take control of their businesses through detailed systems and processes. This allows them to take on more clients and increase capacity without hiring new team members and scale, all while reducing…
 
Is your marketing strategy centered around clicks, funnels, artificial intelligence, and driving traffic to your website? Shouldn’t marketing be more human-centric? Instead of funnels, maybe we can lead people on a journey. That’s what Jürgen Strauss, the founder and chief innovator of InnovaBiz, joins us to discuss. InnovaBiz is a marketing firm h…
 
In this episode, I’m really excited to have as my guest, Sarah McIntyre of Bright Inbound Marketing. Sarah creates marketing campaigns that work for her clients with her philosophy of "always on" and "always helping". She has a unique blend of marketing strategy and campaign execution skills and 20 years’ experience with both big corporate marketin…
 
In this episode, I’m really excited to have as my guest, Peter Margaritis, Author of Taking the Numb Out of Numbers & Improv Is No Joke. During his time as a corporate CPA, Peter took improv classes and today, he shows how to use the tools he learned in improv – like listening, flexibility and trust, to change how a team interacts with each other a…
 
In this episode, I’m really excited to have as my guest, Fabien Pataud, who helps coaches, consultants, business leaders who aren't converting enough ideal clients to implement profitable sales and marketing systems which enables them to attract and convert 2 to 3 new opportunities per month. Fabien has developed the Sales Disruption 2.0 program to…
 
Is your customer’s experience consistent with your brand promise? In this episode, I want to explore the idea of the customer experience. Every customer journey can be seen as a set of touch points where each one represents an experience our customers have with us. Have you ever considered how your customers receive those experiences? How do they s…
 
In this episode, I’m really excited to have as my guest, Christina Torres, copywriter and content creator, Chief Creative Officer at Run & Tell That and co-host of the Bagels & Plantains Podcast. Christina believes that every entrepreneur and small business has a unique and fascinating story to tell. She helps turn out the messages and turn up the …
 
Do you put the needs of your team before yours? Do you engage with them or just deliver orders? Do you encourage them to do their best in a non-threatening matter? Do you get mad and let it fester or get over it quickly? David Veech joins us to discuss those questions and more. He’s had many different roles in life: infantry officer, husband, fathe…
 
In this episode, I’m really excited to have as my guest, Maxine Cunningham, who is the founder and CEO of Pick My Brain, an online platform that helps you package offers and sell your time, knowledge, and experience in new and creative ways. Pick My Brain was born out of Maxine's vision to make the world's brains and their knowledge more creatively…
 
In this episode, I’m really excited to have as my guest, Dr Mark Goulston, author of the books, Get Out of Your Own Way, Just Listen, Talking to Crazy among others, and host of the My Wakeup Call podcast. Mark was a UCLA professor of Psychiatry for over 25 years and a former FBI and police hostage negotiation trainer. He's been a change facilitator…
 
In this episode, I’m really excited to have on as my guest, Ken Wentworth, who is an expert in cash flow and revenue growth, best-selling author of "How to Be a Cash Flow Pro" & "Pathway to Profits," and host of "Mr. Biz Radio" podcast. Ken is a strategic business partner who works with business owners to help them operate more profitably and more …
 
In this episode, I’m really excited to have on as my guest, John Foley, a former lead solo pilot of the Blue Angels, a Sloan Fellow at Stanford School of Business, a top-rated leadership keynote speaker, gratitude guru and expert in the how of high-performance teams. His Fearless Success System has transformed 1000’s of organizations around the glo…
 
What business are you really in? What's the bridge or the vehicle you provide to take your customer from their before state to their desired after state? Do you know exactly what the before state and after state of your dream customer is? Listen to the podcast to learn more.By Innovabiz
 
In this episode, I’m really excited to have on as my guest, Referral Coach Bill Cates, who is also author of Radical Relevance and Get Referrals Now. Bill works with organizations and individuals who want to acquire more customers through word of mouth, referrals, and personal introductions. All of his systems and programs have one overall goal in …
 
Are you having trouble finding the time to focus on your most important work in order to move your business forward? Jake Kahana is a designer, entrepreneur, and teacher — and he’s going to address the above issue. He’s the founder of Caveday, a group of people (known as Cavedwellers) working on their most important work for a focused period of tim…
 
In this episode, I’m really excited to have on as my guest, Noah Labhart, co-founder and Chief Technology Officer of Veryable and host of the Code Story Podcast. Veryable is the on-demand labor marketplace for manufacturing, logistics, and warehousing that allows businesses and workers to connect directly. Businesses can gain flexible capacity and …
 
It’s episode 300 of the InnovaBuzz podcast and we wanted to celebrate with something special. A huge thank you to all the amazing guests that have been on previous podcast episodes. You make this such an amazing show and it's a very special privilege to be able to speak with you, learn from you, laugh with you and then to share your insights and wi…
 
In this episode, I’m really excited to have as my guest, Sam Keck, who is an entrepreneur and founder of Commonfolk Coffee, located in the town of Mornington, on the Mornington Peninsula south of Melbourne. Sam has spun a successful roaster/retailer into a series of social enterprise efforts, including Zukuka Bora, a farmers initiative benefitting …
 
Do you truly understand your dream customer's problem, pain or need? I hope you enjoyed and gained value from my last episode, where I enlisted Russell Brunson's help to further explore the topic of really understanding your dream customer, being obsessively committed to their success, entering the conversations they are already having in their own…
 
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