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Best Kunle Campbell podcasts we could find (updated August 2020)
Best Kunle Campbell podcasts we could find
Updated August 2020
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Want to learn about customer acquisition and retention strategies employed by high growth digital-native product brands? This podcast - 2X eCommerce features interviews with experts at the forefront of technology and innovation in digital retail. Hear firsthand stories from founders of innovative direct-to-consumer brands. These insights will help you grow in specific areas of your direct-to-consumer business. hosted by Kunle Campbell
 
Privy presents The Ecommerce Marketing Show. A podcast to help you scale your ecommerce brand from $0-$1M in sales. Every Friday, check in with Privy CMO, Dave Gerhardt, and ecommerce founders and marketers to find out exactly how they've done it. So you can steal what's worked. And every weekday you'll hear from Ben Jabbawy, Privy Founder & CEO, to get quick 5-minute tips he's learned helping 500,000+ brands just like yours.
 
You’re tuned in to a fast track physical product business building...where you’ll learn from founders and elite marketers of super successful physical product businesses. Learn about how: they came up with their product ideas, validated their product concepts, launched and took their physical products to market, and how they managed to rapidly scale their physical product businesses to 1M+, 10M+ and 100M+ in revenue businesses. whether you are launching your product via: crowdfunding, amazon ...
 
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show series
 
How can you make small tweaks on your website to increase your average order value? That’s exactly what 200+ brands wanted Kunle to answer. And I’m guessing you’d like to do the same for your brand. On this episode, he shares: The basics of increasing AOV on your store. The power of shipping thresholds and bundling. How to up-sell and cross-sell at…
 
The free gift with purchase play is killer for getting new visitors over the hump to make that first purchase. And this motorcycle brand was able to 4x the number of orders and 10x their revenue in just one month using this strategy. Here's how it works. It's super simple, promise.By Privy
 
On today’s episode, Kunle interviews Solomon ‘Chaz’ Chazanow, Co-Founder and CEO of LIV Watches, a DTC swiss watch micro-brand based in Miami, Florida. He co-founded the company in 2012 with his wife, Esti Chazanow, and has over 20 years of experience in the swiss watch industry. Chaz shares his story of how he built a career around his life-long l…
 
What if there was a way for you to increase your revenue with the traffic you already have? No extra ads and the same number of orders. That's exactly what cross-selling and upselling allows you to do. Here's how they work and a super simple example that's made Dave Matthews Band thousands.By Privy
 
Pop ups are not a dirty word. If you use them correctly, they can help you convert more first-time visitors, recover more abandoned carts, and drive more repeat purchases. So how many do you really need? Start simple. There are only two you really need to get started. One will help you convert 5% of visitors into subscribers and the other will help…
 
Whether you love it or hate it, spin to win can be incredibly effective if you know how and when to use it. Death Wish Coffee and Zutano are two examples of brands getting spin to win right. So before you rule it out entirely, listen to find out how Death Wish has been able to turn thousands of new visitors into subscribers and Zutano's secret sauc…
 
Even though CROSSNET is a multi-million dollar brand now, they’re still figuring out how to improve. They’re still working on things like their website and education and email flows. And there’s a ton they’ve learned along the way that you can apply to your business. Chris shares: Why you should lead with your story. Sending ad traffic to your home…
 
Chances are, your brand has a founding story. But are you telling it the right way? If you nail it, you can win over customers (even in a crowded space) and keep them coming back again and again. Here are the 3 versions of your brand story you need to have and a killer example of a hummus brand that got it right.…
 
On today’s episode, we interview one of the Co-founders of Unbound Merino. They are a 4-year-old, $4M+ in premium men’s T-shirt brand that uses only Australian Merino Wool, a sustainable ultimate performance fibre that is breathable, odourless, anti-bacterial and can be worn for weeks without the need to be washed. ----------- SPONSORS: This episod…
 
Brands using Privy have had billions of site visitors complete 500M+ forms. And we've seen consistent benchmarks for conversion rates over time. What's a good conversion rate for a signup campaign? What if there's a coupon? Enter to win? Here's what you can expect to see for each campaign type. So you know where you stand and how to improve.…
 
When should cart abandonment emails go out? We get this question a lot. So today Ben is sharing his favorite playbook to help you save up to 20% of your abandoned carts. 3 emails in 48 hours. And you'll get the exact emails one brand has used to save more than $100k.By Privy
 
70% of people that add items to their online cart don't actually end up making the purchase. And many brands think the only way to win these would-be customers over is to follow up after they've already left the site. But what if there was a way to get 10% of those people to follow through before they go? That's exactly cart savers are for. Here's …
 
Welcome to Ecommerce Marketing School. A daily podcast with Privy's Founder & CEO, Ben Jabbawy. In the last 5 years, he's helped 500,000 brands drive $4B in online sales. Some of those brands? Leesa, Figs, and the Minnesota Vikings. Today, he's talking traffic. You probably haven't thought about it this way, but you have different types of visitors…
 
After 40+ episodes, we finally found our sweet spot. Now before you start thinking, "40 episodes?! You've got to be kidding!" hear me out. Between January and today, our team has talked with more ecommerce entrepreneurs than we can count. And like you, they're working toward that first million in sales. And you know what? They all want how-to, tact…
 
On today’s episode, Kunle interviews John Tabis, a Co-Founder of Bouqs, a 9-figure, sustainable direct-to-consumer business serving the floral vertical. They are venture-backed with $74M+ raised and are the 7th biggest company to be featured on the TV show, Shark Tank. Kunle and John discuss Bouqs' DTC journey from ideation 8 years ago to their cur…
 
Orion worked in brand before she launched her own business. But it was just brand at any old company. She worked her way up at Kraft (yes, that Kraft) and started her own brand as a side hustle to solve her own problem. On this episode, she shares: Building a consistent and compelling story. Why you should start with automated emails first. Why you…
 
Before you obsess over A/B testing and optimization, make sure you have a solid foundation. On this episode, Jon shares: The best way to get feedback on your site. Why you need to get ads running from day 1. The first thing you need to do with Google Analytics. The concept of rage clicking. Show Notes & Links: [5:34] Targets for add to cart and con…
 
On today’s episode, Kunle interviews Moshe Saraf, Founder and CEO of Pareto Solutions, an elite performance marketing agency headquartered in Tel Aviv, Israel. They specialise in promoting direct-to-consumer and unicorn brands such as eko, Fiverr, NectarSleep, Mixtiles, The Flex Belt, Uprightpose, Puls.com If you live in the US or the EU, chances a…
 
We had over 100 brands submit their stores to be reviewed. And even though we couldn’t get to all 100 in an hour, you can still apply all her feedback to your own store. On this episode, Kelly shares: The goal of your website. Why you need to treat your product pages as their own landing page. Why you should be spending more time on content. The mo…
 
Depesh is the author of the CBO Cookbook and has just re-launched as well as renamed his Facebook Ads course: The BPM Method. He is offering 2X eCommerce listeners a 25% OFF discount. Use this link to get $400 off the usual $2000 price tag: https://2xecommerce.com/bpm The offer will be available until Monday 3rd August 2020. On today’s episode, we …
 
If I've learned one thing from this podcast, it's that most successful ecommerce founders just figure things out on their own. That's exactly what SpyGuy's Allen Walton has done since the very beginning. On this episode, he shares: The best books for learning Google Ads. Why you should learn the basics before hiring someone else to do a job for you…
 
And get your tissues. Because this is the last episode of Ecomm Noms. Kristen is off to do big things at Shopify. Why Everlane and Reformation are under fire. Ty Haney is back at Outdoor Voices. What’s next for Kristen. Show Notes & Links: [1:11] Some of the brands being criticized for exclusionary cultures. [4:57] Why brands need values. [8:34] Ou…
 
In this episode, Kunle speaks with Rohan Sheth, the CEO and Co-Founder of Direct Heroes. Over the last five years, a tremendous amount of focus has been placed on the Messenger marketing platform built on Facebook’s messaging functionality. As Facebook gradually rolls out an amalgamated messaging platform that integrates messaging on Facebook, What…
 
Since Rachel and Sade launched Sade Baron back in 2016, they've made a lot of progress with their marketing efforts. Most of it, Rachel learned on her own. On a budget. By scouring the internet. She probably sounds a lot like you. On this episode, she shares: Why you need pop ups on your site. How to get responses to your welcome series. Why you sh…
 
Content helped Fred grow subscribers, unlock the power of SEO, and build a repeatable sales process. On this episode, he shares: The book that inspired their business. How their content strategy drives traffic and purchases. How you can use products that aren’t selling as part of a welcome offer. Why you need to focus on 1-2 channels. Show Notes & …
 
Retailers often focus on engaging shoppers at the top of the funnel, which typically involves onsite user experience optimisation, and driving traffic. On today’s episode, Greg Greiner from Bolt discusses why a focus on the bottom of the onsite funnel - ‘checkout’, is equally important to focus. According to Baymard Institute, 30% of shoppers cite …
 
On today’s episode, you’re going to learn about how a non-traditional strategy helped this bootstrapped 8-figure direct-to-consumer brand disrupt the traditional men’s wedding ring vertical. Johnathan Ruggiero is the co-CEO of Manly Bands, a DTC brand that is redefining the wedding industry for men. He shares with us the strategies his team used to…
 
Show Notes & Links: [3:42] The two big challenges that perpetuate the problem. [8:53] The power of mentorship and internships. [18:49] Steps for moving forward and making a difference. [36:41] Why everyone has something to offer when it comes to mentoring. Kunle Campbell on Twitter 2X Ecommerce 2X Ecommerce podcast Kristen LaFrance on Twitter…
 
Chelsea has had a really clear vision for BOXFOX's branding since day 1. She knows how much aspects of the business like product photos and the unboxing experience matter, so she's laser-focused on making every single experience align with their vibe. She shares: What their outreach looked like ahead of launch. How they manage email with so many di…
 
As the lockdown eases in several countries and mask-wearing becomes a norm for most, on today's episode, Kunle talks about what your performance marketing strategy should look like in a post-COVID-19 environment as well as why now is the best time to prep up for Q4. He talks about the prior increase in conversion rate over the lockdown period for a…
 
Show Notes & Links: [1:51] How brands are using Animal Crossing to engage with their followers. [6:11] Brands getting involved. [10:10] Allbirds and Adidas are joining forces to create a high performance sneaker with the lowest possible carbon emissions. [13:32] What the DTC community has to say about the partnership. [15:07] Why the coming months …
 
Show Notes & Links [1:07] What the Shopify x Facebook partnership actually means for consumers. [3:09] The only way to pronounce GIF. [7:29] Highlights from Shopify Reunite. [9:51] Recess’ newest drop(s). [12:22] The DTC brands coming to a TV near you. [16:24] What the buyer journey actually looks like. Kristen LaFrance on Twitter Kristen's newslet…
 
On today’s episode we discuss keyword research, link building and the power of search and discoverability in your marketing funnel. If you want to learn more how Search Marketing (paid and organic) has impacted eCommerce in the last decade, tune in to this week’s interview with the Chief Strategy and Corporate Development Officer of the leading SEO…
 
Get ready. Because you're about to get a serious lesson in email copywriting. Ryan shares: Why you should never start an email with “Hi everybody.” How to write like you talk. Why Ryan will never outsource copywriting. Why consistency matters when it comes to sending emails. How Ryan boosted revenue overnight by changing one small aspect of his ema…
 
Chaitra is an engineer turned business owner. But she started a blog back in 2014 and slowly started to figure out how important photos were. Then she built an entire business around it. On this episode, she shares: What Airbnb taught her about photography. How she went from 4,000 to 50,000 pageviews in 6 months. How to take better photos with your…
 
Your customers’ journey doesn’t end after a purchase. What happens after a purchase is made, is what differentiates one DTC eCommerce brand from another. For instance, do you have a seamless and automated Return and Customer Service Program in place to assist customers that want to return an item? How is customer experience over a return process? A…
 
Show Notes & Links: [1:24] What is Italic Black? [2:51] What Italic’s Founder & CEO has to say about the membership. [5:58] What changed Kristen’s mind about Italic Black. [8:34] What the DTC community has to say about it. [16:33] Snacks and Pantry Shop. [20:24] What the experience is like on the sites. Kristen LaFrance on Twitter Kristen's newslet…
 
Your welcome emails are your chance to introduce your business and products to people who want to hear from you. And investing in an email that connects with new customers could be your secret to turning first time buyers into repeat customers who spend more and stay longer. Val shares: What the sender name of your emails *has* to include. The righ…
 
You might be surprised to learn that Kate used to be an investment banker at Goldman Sachs. Then she dove into the startup world and eventually found herself at Bombas. She's a performance marketing expert and shares a ton of valuable insights, like: The best channels for learning with a really small budget. The biggest mistake you can make with ad…
 
As the saying goes, ‘mastery is a commitment to becoming your best’... In the world of Performance Marketing, mastery is no small feat. It involves a unique blend of advanced visual creativity and a highly analytical mindset, as well as the guts to spend large amounts of money with no guarantee of a return. On today’s episode, we learn from Nick Sh…
 
Show Notes & Links: [1:40] Peloton’s average net monthly churn hit its lowest rate in four years. 😱 [4:18] Peloton had to pause advertising spend because the demand was so high. [7:15] Why Peloton is well-positioned for the future even when physical gym locations do reopen. [9:38] Hydrant’s latest round of funding and what they’re planning to use i…
 
Ryan's most-recent company is superbar brand, Rewind. He built it to solve his own health problems, so he has a real connection with the product. Which is part of the reason his emails feel so authentic. But everyone has a story to share. Most brands just don't usually tap into them outside of their 'About' page. So he shares: The shift you have to…
 
The brands Babak has worked with have seen some pretty incredible results. He decreased CPA for NOBULL by 20%. Helped Butcher Box make an additional $1M+ in revenue each month. And netted Athletic Greens $300K in 12 months. Not bad, huh? He shares: Why marketing should be a part of your product development. Why you need 2 offers and 2 channels to s…
 
We got a lot of questions about how to manage your supply chain and keep your business running through and beyond the current crisis. And Casey was the perfect person to shed some light on the subject. He shares: How to keep people buying even if you have delays. What the Amazon shift means for smaller ecommerce brands. Why you should be sourcing l…
 
In terms of a debut episode, we probably couldn't haven't have timed it any better. Shopify launched Shop last week, Allbirds has a running shoe and it's seriously the most perfect time to start texting your customers. So Kristen shares: What the DTC community has to say about the launch of Shopify’s Shop. Why now is the perfect time to start texti…
 
Literally, the world stopped when governments worldwide ordained lockdowns to stop the spread of Coronavirus. With flights canceled all over the globe, people instructed to stay at home, and businesses forced to close down indefinitely, essentially everything was put to a standstill; hence, bringing down economies around the world into a recession.…
 
Nik's team recently launched a new brand, JUDY, with the endorsement of none other than Kim Kardashian. Let’s face it. The man knows how to make a splash with a launch. He shares: How he tests brand ideas. How he went from working on social media strategies for celebrities to building a brand for himself around DTC as a 23-year-old. The 4 channels …
 
The appropriate selection of a technology stack is critical in eCommerce as well as varies at critical business growth stages as business challenges evolve. With numerous platforms and applications available out there in the market, it’s vital to select technologies that enable you to deliver customer experiences that level up your business in your…
 
Kurt has been helping brands grow their Shopify stores with close to 300 episodes of his podcast. So why better to shed light on what store owners need to do to build a thriving business (even during a pandemic)? Kurt shares: What to do if people aren’t buying your product right now. How to get your content strategy off the ground and build an audi…
 
Melanie's background is in email marketing and advertising. She's worked with skincare brands to food brands to clothing brands. On this episode she shares: Her playbook for working with influencers. Why you should be shooting for 40% open rates with your emails. How to use email and text messaging together. How to calculate what you should be spen…
 
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