I came from the world of selling as an account manager and moved up the ranks to Director of Sales, then VP of International Sales and eventually President of Sales and Marketing. I know what it takes to sell and how to manage and motivate your sales team. I didn't read a book on selling; I LIVED IT! Selling has become tougher! It isn't what it use to be! Show up, do the dog-and-pony and close the deal! Not any more! Today's buyer has changed given access to more information. This means buye ...
Supreme Being is a podcast I created to Unlock every aspect of man reaching his potential... entrepreneurs, money, dating, real estate, sales and every other factor that contributes towards being an ultimate bad ass! I want to help you ascend beyond everything you thought was possible!!
Negotiations Ninja Podcast is the number one negotiation podcast in the world. We develop and deliver the most engaging negotiation content on the planet. We explore negotiation strategy, negotiation tactics, stories of negotiation failure and negotiation success. We host negotiation experts, business people, and entrepreneurs from all walks of life and discuss which negotiation tactics work, which negotiations tactics don't work and how we can improve our negotiation skills.
A show about the science of our opinions, where they come from, and how they change. Hosted by social psychologist, Andy Luttrell.
In today's fraught and uncharted political territory, Mackenzie Joy Brennan, Court Attorney for the NY Supreme Court, and Brooke Rogers, politics writer, tackle the fearsome world of law and policy one issue at a time. Pulling topics from current events, forgotten problems, and listener questions, XXceedingly Persuasive offers nuanced analyses in bite-sized, digestible doses-- adding context by considering the cultural, historical and political factors that brought us to where we are. As you ...
Would you like to get more of what you want, everyday? If so, then this is the show for you. The Persuasion School podcast features bite-sized lessons on persuasion based on psychology, neuroscience, and salesmanship. Whether you’re interviewing for a job, negotiating a raise, pitching a deal or donation, or asking someone out on a date, this podcast will help you get your message across more effectively. “Jake discovered his passion for persuasive communication in 2007 when he got a job as ...
Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, and has been studying the effects of psychology, behavior research, and neuroscience on persuasion and marketing in business, leadership and everyday life. In every episode, Roger shares brain-oriented tactics, along with the expertise of his guests, to increase persuasion with concrete, research-based neuromarketing advice. Guests include best-selling authors and thought leaders like ...
Discussing all your favorite movies & tv shows with no filter!
THE TRUTH makes movies for your ears. They're short stories that are sometimes dark, sometimes funny, and always intriguing. Every story is different, but they all take you to unexpected places using only sound. If you're new, some good starting places are: Silvia's Blood, That's Democracy, Moon Graffiti, Tape Delay, or whatever's most recent. Listening with headphones is encouraged! We're a proud member of Radiotopia from PRX.
I'm Mary Fernandez, a homeschooling mom of 4 crazy kiddos, and I earn passive income creating and selling online courses. If you want to earn extra money, have fun, and never have to leave the house, you're in the right place!
Jenny Radcliffe interviews experts about human behaviour, social engineering, business, security and life.
This weekly podcast was born out of two things we enjoy – talking about influence & persuasion and drinking really good beer (sorry, we don’t consider Budweiser & Miller Lite good beer). We also enjoy a good whiskey on occasion.
Communicate or die trying! What does it take to be a Great Communicator? How can you transform yourself into a public speaking presentation powerhouse? Kolarele Sonaike is a barrister, entrepreneur, and public speaking coach. With each episode of The Great Speech Podcast Kolarele examines all aspects of pitching, giving speeches and effective communication.Check out my website at https://www.greatspeech.co/If you're looking to up your game when it comes to your presentation skills, then this ...
Live magazine programme on the worlds of arts, literature, film, media and music
PRL uncovers how the human mind is influenced and persuaded by the forces that surround us. Join us at https://www.PersuasionReadingList.com/content
Discussing the Art of Persuasion...and Craft Beer
I talk about how to use words and communication to improve your career, business, social life and more.
For the CBC shows that fall through the podcast cracks.
New Persuasive Words started as two guys talking about life with what we thought (hoped?) was wit and insight, on our good days anyway. Then...a podcast.
The number one leadership skill in this communication age is public speaking, but then, it has been so since the age of Aristotle and Cicero. Often classified as a 'soft skill', in practice an essential meta-skill in your professional tool belt. Being able to present well remains one of the best ways to become a key person of influence to this day. Persuasive public speaking is the top skill for influence and persuasion in the worlds of politics and business. According to LinkedIn, persuasio ...
Persuasion is a regency Cinderella-esque tale of a young woman, the beautiful Anne Elliot, who is persuaded from marrying the Naval officer of her heart. It is now almost nine years since she rejected him. Bonaparte has abdicated and England's sailors return home covered in glory. Fredrick Wentworth is now a rich and highly eligible sea captain and the two are curiously thrown together. Will their forgotten affection blossom anew? Or has the captain found another? (Summary by rlowalrus)
Innovation Hub looks at how to reinvent our world – from medicine to education, relationships to time management. Great thinkers and great ideas, designed to make your life better.
A podcast where fine ladies, rational minds, and the best kind of company gather to discuss all sorts of ideas and issues.
The Art of Persuasive Communcation. Speaking as a Leader.
Roll for Persuasion is a casual, discussion-based show where host Andrew Strother interviews creatives in the Dungeons & Dragons and tabletop gaming communities about how their love of gaming has influenced/impacted/inspired their creative pursuits.
For the complete newbie or the experienced hypnotist, Brain Software with Mike Mandel is the world's most interesting, educational and fun podcast discussing hypnosis, NLP and strategies for peak performance and self improvement. Mike Mandel is a 6-time award winning hypnotist, immensely popular keynote speaker, stage performer, psychotherapist and NLP trainer. He has been doing hypnosis since he was 12 years old. Mike has an amazing ability to demystify hypnosis, teach core concepts, and te ...
Beau North and Sammi Campbell will be taking a look at modern film adaptations of Classic novels to see how they translate into present-day pop culture. In a (mostly) judgement-free zone, Beau and Sammi will watch any modern adaptation, no matter the budget, cast, or level of silliness.
Lead Through Strengths with Lisa Cummings: leading teams & building work culture with Clifton StrengthsFinder & natural talents. The "Lead Through Strengths" podcast was created for you if you're ready to stop taking the "path of most resistance" at work. Current episodes are educational snippets from Q&A with our corporate teams. They're usually questions we get in our StrengthsFinder corporate training sessions. Over 22 Million people have taken the CliftonStrengths assessment. It sounds s ...
A weekly podcast featuring the leading thinkers in business and management.
Join the discussion of behavioral marketing, consumer trust, and loyalty. Clicksuasion’s marketing frameworks are founded on behavioral economic and behavioral finance principles. Learn applicable data-driven strategies to influence change, employee engagement, and human decisions.
Maximize Your Influence: Your source for the top persuasion, influence, and negotiation techniques that will help you maximize your success in life and in business!
🔥 Welcome to Quest For Questions podcast, a video podcast where each week you get to join a conversation where I ask NOT SO common questions, to NOT SO common humans, in search of NOT SO common answers. Delivered to you by a deeply closeted polish man - Konrad "Yerba Mate Addict" Cichawa. So, let's separate the wheat from the chaff, and come out of the MATRIX, together! ❓ "Having the right answer is smart, but having the right question is genius." - Keith Cunningham.
BibleInteract is a non-profit organization whose Bible teachers share their knowledge and passion for Scripture. Visit bibleinteract.com for teaching videos, interview programs, and academic resources.
Learn the best strategies and tactics from the top leaders in Outside Sales. Get hands-on tips you can implement today!
A podcast about your 10th grade reading list, hosted by John McCoy.
Mount Olive First PH Sermons
The latest podcast feed searching 'Gervase Charmley' on SermonAudio.
Professor of Communication at the University of Waterloo. Host of "Now We're Talking" a podcast about how to improve Communication Skills.
The bestselling author of Pitch Anything takes time out of his busy morning to entertain and discuss pro-level sales methods and ways that top companies close their big deals. This is a fast-paced and high-energy conversation about dealmaking at every level. Oren Klaff provides the kind of real-world experiences and examples you can use to break through to your next level. One short episode is enough to hook you.
Lewis Howes is a New York Times best-selling author, 2x All-American athlete, keynote speaker, and entrepreneur. The School of Greatness shares inspiring interviews from the most successful people on the planet—world-renowned leaders in business, entertainment, sports, science, health, and literature—to inspire YOU to unlock your inner greatness and live your best life.
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Persuasion by the Pint


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193: Bernard Madoff and the Psychology of Persuasion
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On this episode, we’ll be discussing how Bernard Madoff Used the Psychology of Persuasion To Swindle Billions. We’ll be referencing this blog post by Dave Manuel in our discussion.By Persuasion by the Pint
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Now We're Talking


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Episode 099 - Use the 10-20-30 rule to make persuasive presentations
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In Episode 099 of Now We're Talking, we review the 10-20-30 rule for making presentations and why that rule helps us to be more persuasive.By Robert Danisch
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Persuasion School with Jake Savage


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How to remove barriers | A lesson on the power of choice
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Today we explore the psychological principle of reactance (a barrier that we tend to encounter when it comes to persuading others) and how to overcome it!We also dive into a groundbreaking psychological study that emphasizes the powerful role that choice plays in our lives. This episode will give you the tools needed to be more persuasive…
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Roll for Persuasion - Conversations With Creators


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From Broadway to Star Trek, Anthony Rapp Has Done It All
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This show was brought to you by our fantastic friends at HERO FORGE! Create the tabletop mini of your dreams with their always evolving, always AMAZING custom mini generator tools. Choose from countless species, weapons, outfits, magical effects and more, and bring your characters to life TODAY. Check them out at https://www.heroforge.com - - - - -…
A new MP3 sermon from Bethel Evangelical Free Church is now available on SermonAudio with the following details: Title: Peace, Pessimism, and Persuasion Subtitle: Easter 2021 Speaker: Gervase Charmley Broadcaster: Bethel Evangelical Free Church Event: Sunday - AM Date: 4/11/2021 Bible: John 20:19-31 Length: 35 min.…
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Popcorn Persuasion


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S1E5 - Popcorn Persuasion Podcast S1 Ep5 - (VERZUZ BATTLE ISLEY BROTHERS & EARTH WIND & FIRE)
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Episode Notes Today your host "Big Macho" will be discussing one of the hottest VERZUZ battles between The Isley Brothers vs. Earth Wind & Fire hosted by Steve Harvey. This podcast is powered by Pinecast.
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Front Row


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Director Lee Isaac Chung, Samantha Ege, Jane Austen's Persuasion, musicians selling back catalogues
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Minari tells the story of a Korean family who move to a farm in Arkansas in pursuit of the American Dream. The film’s director, Lee Isaac Chung, explains how his own family story inspired events in the film, and the impact Awards nominations have on his career as a director.Pianist and musicologist Samantha Ege has launched an album of piano music …
Forced motherhood in Venezuela has become one of many unintended consequences of the Maduro regime, and of the international sanctions designed to oppose Maduro. The combo of Maduro's domestic policy and the Trump administration's foreign policy has made access to abortion, reproductive healthcare, birth control, and even condoms nearly impossible …
Dr. Davis takes a look into Paul's methods of persuasion: he used both Greco-Roman rhetoric and the artistic use of patterns in the Hebrew language. What did Paul really mean when he used the phrase "Works of the Law" in Galatians 2?By BibleInteract
In the last episode, Erin and Hannah discussed the hurdles and struggles we face in our attempts to cultivate goodness, finding another point of shared experience in the brokenness of the world. In keeping with that conversation, we're taking a brief Interlude from our larger series, FINDING COMMON GROUND, and invite you to listen in as Hannah Ande…
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The School of Greatness


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How to Find Meaning in a World of Chaos w/Jamie Wheal EP 1099
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“Our humanity lies at the intersection of our mortality and our divinity.” Today's guest is Jamie Wheal, who is the author of the global bestseller and Pulitzer Prize nominated Stealing Fire. He’s the founder of the Flow Genome Project, an international organization dedicated to the research and training of human performance. Our conversation was s…
A new MP3 sermon from Bethel Evangelical Free Church is now available on SermonAudio with the following details: Title: Here we Stand Subtitle: Diet of Worms 500 Speaker: Gervase Charmley Broadcaster: Bethel Evangelical Free Church Event: Sunday - PM Date: 4/18/2021 Bible: 1 Corinthians 15:1 Length: 38 min.…
A new MP3 sermon from Bethel Evangelical Free Church is now available on SermonAudio with the following details: Title: The Goal of God's Word Subtitle: Diet of Worms 500 Speaker: Gervase Charmley Broadcaster: Bethel Evangelical Free Church Event: Sunday - AM Date: 4/18/2021 Bible: 1 Timothy 1:5 Length: 37 min.…
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Lead Through Strengths


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Team Is Under 10% On Influencing Strengths — Is This A Weak CliftonStrengths Lineup?
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Influencing Strengths Not Part Of Your Top 5? Chill, You're Not Alone It’s totally normal for you or your team to hope for a balanced distribution of themes across all four domains of strengths: strategic thinking, relationships, executing, and influencing. You may think that you are not as productive and effective if you lack the talent themes fro…
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Persuasion by the Pint


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192: Discussing the Power of Direct Mail in the Age of Digital Media – Interview with David Collins
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This week David Collins joins us on the show. He is the Founder and President of Real Estate Marketing, Inc.(REM). His Direct Mail Marketing Campaigns have lead to more than 10 BILLION DOLLARS in sales for his clients! He’s a dynamic entrepreneur who has advised some of the largest real estate companies in the world on market share domination.…
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Front Row


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Deborah Warner on Peter Grimes, Helen McCrory remembered, Mare of Easttown
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Director Deborah Warner discusses her new production of Benjamin Britten’s opera Peter Grimes, which opens at the Teatro Real in Madrid on Monday. The staging of this multinational co-production has become significantly more difficult in the wake of Brexit and more recently she has had to adapt to the numerous challenges posed by Covid. The death w…
Midrash was in use in the second temple period, which includes the writings of Paul. They were methods of ancient exegesis that uncovered previously hidden meaning from the Hebrew Scriptures. Are you ready to hear something that challenges your previous beliefs?By BibleInteract
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Now We're Talking


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Episode 098 - How to foster cooperation through rapport
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In Episode 098 of Now We're Talking, we discuss rapport, and how the HEAR technique can build rapport and lead to cooperation.By Robert Danisch
Do you have memories from adolescence you’d rather forget? Previously, that choice — whether to open up that embarrassing high school yearbook or keep it firmly closed — generally rested in your hands. But for kids growing up in today’s social media landscape, the digital footprint they (or their parents) create can immortalize childhood and its gr…
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Innovation Hub


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International Espionage With a Side of Corn
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21:54
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When you have a really good idea, copycats may try to steal it for themselves — and that’s what investigators assumed was happening when an unfamiliar man was spotted in a cornfield in Iowa in 2011. They knew that companies like Monsanto were using those fields to grow new types of corn seeds, and that the company was notoriously tight-lipped about…
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The School of Greatness


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How to Transform Your Mindset Around Money & Negotiating w/Ryan Serhant EP 1098
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“People want to work with people they like. Kindness will always take you further than any other emotion.” Today's guest is Ryan Serhant. Ryan is the CEO and founder of SERHANT., his real estate company. Ryan is one of the most successful real estate brokers in the world, averaging a billion dollars in sales every year. In this episode Lewis and Ry…
Catie Fromknecht discusses how consumers may change their spending habits, buyer FOMO, and marketing tactics that may help brands capitalize on this anticipated increase in consumer She shares how consumers are likely to increase their spending following the pandemic to make-up for experiences missed during quarantine. SPEAKER BIO Catie Fromknecht …
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Front Row


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Paul Theroux on his new novel, Under The Wave at Waimea
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Paul Theroux talks to Tom Sutcliffe about his latest novel “Under The Wave At Waimea” set in Hawaii where he now lives. Published just as he’s celebrated his 80th birthday - it uses surfing as an allegory for consideration of ageing, contemplation, writing, reading and reflecting on his professional and personal life. The conversation ranges across…
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Persuasion by the Pint


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191: 3 Persuasion Principles from Sun Tzu’s “Art of War”
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On this episode, we’ll be discussing 3 Persuasion Principles right out of Sun Tzu’s classic “The Art of War”; plus a host of other topics on direct marketing and persuasion.By Persuasion by the Pint
Judy Samuelson is Founder and Executive Director of the Aspen Institute Business and Society Program and a Vice President at the Aspen Institute. Signature programs under Judy’s leadership include a ten-year campaign to disrupt Milton Friedman’s narrative about corporate purpose, a multi-year dialogue to produce the Aspen Principles of Long-Term Va…
In this Throwback Thursday episode of Negotiations Ninja, we look back at an amazing episode with Marty Latz. Marty shares stories from his career—both the good and the bad. He talks about skills negotiators need to master, what people miss in their negotiation process, and why preparation is vital to success. Don’t miss his wise words. Give this t…
A new MP3 sermon from Bethel Evangelical Free Church is now available on SermonAudio with the following details: Title: God's Last Word Subtitle: The Lion Has Roared Speaker: Gervase Charmley Broadcaster: Bethel Evangelical Free Church Event: Midweek Service Date: 4/14/2021 Bible: Amos 9 Length: 35 min.…
A widower loses his horse and searches for something new to love. Written by Roney. Performed by Austin Pendleton, Josh Perilo, Tallie Medel, Dmitry Shein, Rachel Botchan, Kyle Gordon, Tommy Marshall, Thomas Whittington, Frankie Johnson, Sarah Reynolds, Nichole Hill, and Roney. The Truth Instagram Twitter…
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Front Row


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Testament, diversity in nature writing, festivals insurance update
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Rapper and writer Testament discusses his new work Orpheus in the Record Shop which fuses spoken word and beatboxing with players from the Orchestra of Opera North in an new collaboration that gives the Greek myth of Orpheus a contemporary Yorkshire twist.Festivals this summer are still in doubt as organisers can't secure insurance commercially. Ja…
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Persuasion by the Pint


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190: The Art of Selling Memberships- Interview with Erik Russell of Membership Sales Academy Part 2
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This is part 2 of our interview with Erik Charles Russell of Membership Sales Academy. We’ll continue to discuss the topic of selling memberships.By Persuasion by the Pint
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Persuasion by the Pint


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189: The Art of Selling Memberships- Interview with Erik Russell of Membership Sales Academy Part 1
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This week Erik Charles Russell of Membership Sales Academy joins us to discuss the “Art of Selling Memberships”. Erik is an international, #1 best-selling author and expert on the topic of selling memberships. His book, The Art of Selling Memberships debuted at #1 on the Amazon bestseller lists in the U.S., Australia, and Germany. His sales system …
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Outside Sales Talk


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Ultimate Lead Conversion with The Conversion Code - Outside Sales Talk with Chris Smith
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Chris Smith is the co-founder of Curaytor, an Inc. 500 fastest growing SaaS business that builds marketing and sales tools. In less than five years, Chris used the blueprint in his book The Conversion Code to grow Curaytor to nearly $15 million in annual recurring revenue, without raising any venture capital. In this episode, Chris shares tips from…
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Persuasion School with Jake Savage


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Whiskey Wednesday | Stay curious and sleep in random places
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On today's episode of WW, Alexa asks me about a few of my sleeping experiences (a night on the streets of Boston, a night on top of a restaurant, and a night in the desert).We also discuss how one of your strongest weapons of influence is curiosity! Enjoy!Also, after conducting a quick fact check, we've discovered that Arches Natio…
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Reading My Writings


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S2E8 - Kevin, The Polygamist E.T. Lord (Part 1)
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It's finally here! Part one of many of this crazy nonsense. Submit your writings to be read to readwritepod@gmail.com for a future episode! You can also send comments, questions, and anything else to that email. Also connect with us on social media:Instagram: https://www.instagram.com/readingmywritings/Twitter: https://twitter.com/readwritepodFaceb…
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The School of Greatness


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Build Life Changing Habits & Become A Productivity Master w/Nir Eyal EP 1097
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“Consistency is more important than intensity.” Today's guest is Nir Eyal. Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. Nir previously taught as a Lecturer in Marketing at the Stanford Graduate School of Business and he’s an active investor in habit-forming technologies. In this episode Lewi…
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Supreme Being


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Episode 302: Working With Real Estate Investors featuring Matt Hawkins from Lumberjack Landlord
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Today we have a chat with Matt! Great guest who owns 23 units in New Hampshire and discusses mistakes agents make trying to work with investors and how to go about it the right way in today's market!His Youtube Channel: https://tinyurl.com/t8t9tperHis Instagram: www.instagram.com/lumberjack_landlordhttp://www.bryancasella.com…
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Front Row


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Ammonite; Jack Holden's play Cruise; Voices from the Peak
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Ammonite tells the story of fossil hunter Mary Anning and a young woman sent to convalesce by the sea who develop an intense relationship, altering both of their lives forever. Set in 1840’s England and starring Kate Winslet and Saoirse Ronan. The British Council's Director of Film, Briony Hanson reviews. In his early 20s, the actor and producer Ja…
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HBR IdeaCast


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The Career Rules You Didn’t Learn at School
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Gorick Ng, career advisor at Harvard, tried to learn about the world of work at an early age, helping his mother search job listings and send out resumes. To launch his own career, he studied hard in school, secured an Ivy League education, and landed a plum job. But he still found himself struggling – as many first-generation college graduates do …
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The Great Speech Podcast with Kolarele Sonaike


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Ep 38: 5 great communication tips I use all the time
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https://www.greatspeech.co/workshop/ Here is the link to my FREE WORKSHOP - 5 Communication SuperSkills that will change your career if you use them (and stall your career if you don't) Here's my earlier interview with Pat Flynn - https://www.smartpassiveincome.com/podcasts/become-a-better-communicator/ In this episode, I walk you through 5 of my f…
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Supreme Being


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Episode 301: The Power You Have When You PAY ATTENTION!
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the power of paying attention is incredible when you pay attention, the world completely changes...http://www.partnerwithteambc.comhttp://www.bryancasella.com
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Persuasion School with Jake Savage


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Monday Q&A | Have I ever had a quarter life crisis?
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The question for today's Q&A:“Did you ever have a quarter life crisis? Did you always know you would be where you are at now or did you constantly change your mind on a profession?”Great question! Short answer: yes. I have a quarter day crisis everyday. Long answer: also yes. Details in the episode!Have a question you want a…
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Front Row


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Too Close, Rachel Whiteread, Chloe Zhao, Rosa Rankin Gee
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Leila Latif reviews Too Close, ITV’s new psychological thriller starring Emily Watson and Denise Gough, which will be broadcast on consecutive nights this week.On the day that commercial art galleries are allowed to re-open in England, Rachel Whiteread discusses her new exhibition Internal Objects at the Gagosian gallery in London. The exhibition f…
Bob Burg would define giving as “Being focused on providing immense value to others.” Doing so is a more pleasant way of living life and conducting business—and the most financially profitable. But does giving truly have a place in the negotiation process? Can it help you reach your objectives? Listen to this episode of Negotiations Ninja to hear B…
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The School of Greatness


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The SECRET To Winning Negotiations, Making More Money & Believing in Yourself w/Dan Lok EP 1096
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“Action takers are money makers.” Today's guest is the King of Closing himself, Dan Lok. Dan’s content has been viewed over 1 billion times for his expertise on achieving financial confidence. He’s both a celebrity influencer and venture capitalist currently serving as the chairman of DRAGON 100 - the world’s most exclusive advisory board for entre…
Dr. Iris Schneider studies the psychology of "ambivalence," which is when we can see both the pros and cons of something. Oftentimes research shows that ambivalence can be problematic, getting in the way of people being able to form a coherent view on something. However, Dr. Schneider suggests that there can be benefits to ambivalence if we're able…
A new MP3 sermon from Bethel Evangelical Free Church is now available on SermonAudio with the following details: Title: Resurrection, Regeneration, and Hope Subtitle: Easter 2021 Speaker: Gervase Charmley Broadcaster: Bethel Evangelical Free Church Event: Sunday - PM Date: 4/11/2021 Bible: 1 Peter 1:3-9 Length: 38 min.…
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Speaking of Influence


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The Anti-Hustle with guest Matthew Turner
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What does success mean to you? Do you buy into the standard definitions about having so much money, so much property, a huge business or getting to the top in your profession? What if there are other ways to define success? More than that, you get to define it for yourself without having to become an overachieving go-getter. Sound good? Welcome to …
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Front Row


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Taylor Swift's Fearless, Prince Philip portraitist Jonathan Yeo, David Almond, Them
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Taylor Swift, who recently won Album of the Year at the Grammy Awards, has today released a new album called Fearless (Taylor's Version), which is an exact remake of her 2008 breakthrough album, Fearless. Music critic Sophie Harris explains why Taylor is repeating herself and reviews the new record. Tom Sutcliffe discusses HRH the Duke of Edinburgh…
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Brain Software with Mike Mandel


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Session 173: Stage Hypnosis vs Hypnotherapy
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For show notes visit https://mikemandelhypnosis.com/podcast/173/