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Best Jillian Tohber Leslie podcasts we could find (updated August 2020)
Best Jillian Tohber Leslie podcasts we could find
Updated August 2020
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Welcome! I'm Jillian Leslie, host of The Blogger Genius Podcast and founder of MiloTree.com and CatchMyParty.com. In each episode, I interview other successful bloggers, online entrepreneurs, and online business experts to talk about what's working NOW in the digital space. If you're a blogger or an entrepreneur, you'll definitely want to learn how to implement these newest strategies! I break it down. I'm not afraid to ask hard questions. I promise there are will be real takeaways in every ...
 
Teaching sales and marketing professionals, entrepreneurs, and small business owners to build, leverage, and monetize their influence in digital and social media. This podcast helps businesses and professionals maximize their sales and marketing ROI from social media on sites like Facebook, Instagram, LinkedIn, Twitter, Pinterest, YouTube as well as through Social Media Marketing, Influencer Marketing, and Social Selling to help reach a broad variety of business objectives.
 
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show series
 
This episode, about advanced email marketing strategies you want to know, is one of the most popular Blogger Genius Podcast episodes of 2019, which is why I’m rebroadcasting it here. My guest on the show is Matt Molen from Email Crush. In this episode we talk about advanced email marketing strategies. We talk about why you want to use your own traf…
 
I often get asked by marketers in transition or recent graduates how they should navigate the job market as a digital marketer. Whether you are looking for more ways to make yourself more marketable (pun intended!), gain more experience, or yield more influence in digital and social media, I believe the solution is one and the same, and the answer …
 
Today, Jillian Leslie, from The Blogger Genius Podcast, is interviewing Kaycee Geeding from Roost and Restore. Kaycee never thought she'd build a successful business using her wood saw, but that's what her audience wanted from her—her scrap wood products—and that's what she starting sell them. Listen to Kaycee share about her lightbulb moment when …
 
In crisis there is opportunity, and for those who understand how media consumption has changed during this coronavirus pandemic, there are distinct opportunities for your business to appear on the radar of more people organically earned media. Learn all about this opportunity straight from the PR expert and thought leader Valerie Christopherson, Fo…
 
Intro for Episode #130 Photography is such a big part of being a blogger or online entrepreneur, that learning how to take photos like a pro is worth your time. The quality of your photos can make or break your content, especially when it comes to Pinterest and Google image search. Today I have Cheryl Norris from Bakes by Brown Sugar on the podcast…
 
According to my brand affinity model for influencer marketing, your employees are those that naturally have the most brand affinity for your company because they are an organic part of it. How, though, do you activate your employees as influencers? How does this relate to the concept of employee advocacy? How would this work in regulated industries…
 
Today, we're talking about email marketing, and how your email list is like an ATM and makes you money if you know how to use it for sales. I've got Sarah Williams from Framed By Sarah back on the show for a Part 2 Interview. If you haven't listened to our Part 1, you can do so here. Sarah has built a successful subscription box business, and in th…
 
Instagram has become a critical piece of the puzzle for most businesses because of its popularity and high engagement, but not everybody succeeds on the platform. There's a lot of noise about what you should and shouldn't do on Instagram, and some of that advice is either outdated or might lead your account to getting banned. Let's change that. Fro…
 
I've got my friend and Pinterest expert, Kate Ahl from Simple Pin Media, back on the show for her third appearance. If you want to know what is working on Pinterest now, you will want to listen to this episode. Some of the topics we discuss in this episode: The power of "Fresh Pins" How to schedule out your new pins Why relevancy matters Why you wa…
 
How do you know what impact everything that you do in digital and social media marketing has on your business? The secret comes down to what I call the PDCA approach to marketing that my agency is named for, but more importantly, it comes down to visualizing your marketing funnel and aligning everything you do with a part of that funnel. After that…
 
Ever wondered how to set up a successful subscription business? My guest today is Sarah from Framed by Sarah. She started her subscription business selling mystery boxes to her local customers. When that proved successful, she started selling personalized subscription boxes and subscription tees online. And you wouldn't believe the success she's ma…
 
John Lee Dumas is one of the most influential rockstar entrepreneurs out there, and it was an honor to interview him for my podcast. You will learn a lot in this episode on John's story as to how he became an influencer through podcasting but also his recommendation for you if he were to do it all over today. Links mentioned in the show: John Lee D…
 
Email is such a powerful piece of your online business. It is where you'll get the biggest ROI (return on investment). But how do you use it to maximize your list's potential? I've got my friend, Kate Doster from KateDoster.com, back on the show to break down why email is so powerful, why it's different from social media, why it's the best way to b…
 
You might be wondering what impact COVID-19 might be having on influencer marketing. After all, you can't fly freely around the world to take pictures of product in exotic locations. But, as you know, travel influencers only represent a small portion of the influencer marketing pie. Here is my advice for businesses trying to navigate the current un…
 
Did you know there's power in your email list beyond sending them emails? Listen to this episode with Adam Reimer, email expert, about interesting ways to target your email list through ads on Google, Facebook, and Pinterest, to grow your business without ever sending an email. That right. You can target your list by sending them ads using the data…
 
For many businesses, their primary source of digital influence doesn't necessarily come from their social media presence but from their website. How to increase the digital influence of your website in the eyes of Google and generate more qualified organic traffic leading to more business through "free" advertising is what every business owner want…
 
There's a new kid in town called TikTok, and it's not just for thirteen-year-olds. In this podcast episode, I'm talking to Evey Alvarez-Flores from Evey's Creations about what you need to know about TikTok for your business. One thing I always recommend is to jump on a platform before it gets too popular. It's the easiest time to grow your page. Of…
 
One of the goals of influencer marketing is to incite the word of mouth marketing that organic social alone can't, but there are times that we will still pay to play and employ Paid Social as part of our marketing. How might we be able to use Paid Social as part of our influencer outreach? This is a case study from my own influencer marketing progr…
 
It takes a special kind of person to strike out on their own and start a business. Today I'm interviewing Jennifer Allwood, business coach, author, entrepreneur, and thought leader. We are talking about how to know if you're made to be an entrepreneur. Are you able to deal with the ups and downs, the uncertainty, the hard work and long days? Plus, …
 
You've probably heard the advice that if you want to become an influencer, you need to niche down. This podcast is going to be all about why the riches are in the inches and what you can do to take advantage of that. I interview the CEO and Founder of MiloTree, Jillian Tohber Leslie, and we discuss: Why drilling down in your niche can help you expl…
 
If you want to know how to successfully sell your products online, you are in for a treat. I'm interviewing my friend, Monica Froese, from Redefining Mom, on how to know what products to sell, how to find product opportunities, how to build highly converting sales funnels, and how to provide wins for your customers so they keep coming back. We do a…
 
1 of the 6 pillars of digital marketing is email marketing, but it's often the one easy to forget as most talk about more trendy topics such as social media marketing, content marketing, or influence marketing (I'm partly to blame!). Based off of webinars I provided for both the University of Jyvaskyla in Finland as well as the email marketing soft…
 
What is the connection, and even the similarities, that marketers who want to improve at both SEO as well as social media need to have? Join me in this interview with one of the world's leading experts, Cyrus Shepard, SEO Advisor for MOZ, as we discuss: Why SEOs and Social Marketers both need to have a wide breadth of skills for writing across soci…
 
Have you been thinking about starting a blog and selling products? If so, you’ll want to listen to this episode. My guest on today’s podcast is Suzy Karadsheh. Suzy and her husband have built their site, The Mediterranean Dish, into a thriving online food blog and business. And because it's all about Mediterranean flavors, their blog is what I woul…
 
Why does influencer marketing and collaborating with influencers regardless of industry have such incredible promise for businesses now and well into the future, even during this coronavirus pandemic? This episodes focuses on why I wrote my recent book, The Age of Influence, by reading you the actual Introduction from the published copy. By hearing…
 
Intro 0:04 Welcome to The Blogger Genius Podcast brought to you by MiloTree. Here's your host, Jillian Leslie. Jillian Leslie 0:11 Hello friends. Welcome back to the show. I hope you are staying safe and healthy during this unusual time. Before I start with today's episode, I wanted to announce that on May 26 we are starting our next coaching group…
 
This episode features an interview with Kate Bradley Chernis, Co-Founder and CEO of the content marketing tool Lately, which helps you automatically turn your content into dozens of social media posts in one click. Some of the topics we cover include: Why writing is the most important skill in your toolkit as a marketer or a salesperson How any mar…
 
Want to know how to up your affiliate sales right now? This is the episode for you. But before I begin... Join Our MiloTree 6-Week Coaching Group Starting May 26th! Our new MiloTree Coaching Group is starting May 26th and I couldn't be more excited. If you’re a new blogger or have been at it for a few years and you’re feeling like you’re ready to d…
 
Today is a very special episode dedicated to a very special personal, my father, who recently passed away at the age of 93. By sharing his life story, not only will you better understand my DNA as an educator and entrepreneur, but you will learn how to take the same holistic approach like I do to influencer marketing so that you can find influentia…
 
I've got Paula Rollo, good friend and MiloTree Community Manager, back on the show. We are talking about how we're doing during quarantine and how we're finding ways to work in the cracks. We talk about how things feel messy and complicated, but how we're taking stock of our businesses and pushing forward, even in not the most graceful ways. This i…
 
Do you have a skill you know very well? Could you teach it? In this episode, we're talking about how to grow a successful business teaching what you know. Then we'll explore how to grow that business using social media in creative ways, especially Instagram. We will get to all of that in just a moment with my guest. But first, are you looking for a…
 
This is the 3rd in a series of episodes helping you make sense of what the coronavirus pandemic means to your business. This episode will be focused on the marketing aspect of your business. Is it OK to publish content on social media now? Is it OK to advertise? What should I be posting about? What marketing activities should and shouldn't we be do…
 
If you are interested in how to get started selling successful products online, you’re going to love today’s episode. I’m chatting with Emma Lee Bates, online marketing expert, about all things sales: landing pages, selling to your email list, trends in online marketing, and sales funnels. If you struggle with selling or you just want to learn more…
 
Today's episode is a special interview I had with a special friend, Mark Schaefer. Mark is one the true few thought leaders in the marketing space, whose most recent book Marketing Rebellion talks about how the most human companies will win in the marketing of tomorrow. While we planned to talk about a lot of issues, as you can imagine the current …
 
Perfection is the biggest business killer out there. In this episode, I'm sharing why you need to do B- work to grow a successful business today. My husband, David, and I are currently enjoying coaching our first group of students, and there are some business principles and practices that I want to share with you, my podcast audience because I thin…
 
Today's episode is a special edition broadcast because so many clients and others have asked what our businesses should do in the midst of the current coronavirus COVID-19 pandemic. I want to offer my own perspectives not because I am an expert per se in managing pandemics (I don't know of any marketers who are!), but because you need to listen to …
 
If you need ideas for how to deal with marriage and family tension during this time of social distancing, please listen to this episode. There are a lot of tips in this episode to make your life saner and happier! Host 0:04 Welcome to The Blogger Genius Podcast brought to you by MiloTree. Here's your host, Jillian Leslie. Jillian Leslie 0:11 Hello …
 
Instagram requires a very different strategy compared to other social networks in order to be successful. I had the pleasure of interviewing Christy Laurence, CEO and Founder of the leading Instagram scheduling app Plann, to discuss all things Instagram and how you can best create and implement an Instagram strategy to grow your brand. Some of the …
 
Today, I've got a special episode, where I'm talking about how to find success during coronavirus. Yes, it is possible if you know how to pivot your business. These are scary times, especially as online business owners, bloggers, and entrepreneurs. We've watched our Catch My Party traffic fall by half in one week! But if we can solve problems for o…
 
Today I want to share with you a real-life example of how I am rationalizing my client's marketing spend and the different options we are considering for B2B influencer marketing. If you are looking to create fans for your business, why wouldn't you reach out to influencers in your industry and try to recruit them through the spirit of collaboratio…
 
You hear me say it all the time...the riches are in the niches. Today’s guest on the podcast will show you how to find financial freedom in a niche blog. Cassidy Tuttle is the creator behind Succulents and Sunshine, a blog solely devoted to the care and propagation of succulents. That sounds limiting, doesn’t it? A blog that talks only about succul…
 
Are you looking to do more with video in social media? Join me for this interview with video marketing expert Jayson Duncan as we discuss how can businesses get into a groove of creating video on a regular basis, how to get people to watch your videos on LinkedIn, Facebook and YouTube, how to create successful video ads, and more! Learn more about …
 
As you try to build more digital influence, you might start wondering when and how to begin monetizing your efforts. This episode provides you a number of different scenarios for both the different triggers which might indicate why you should begin to ask for compensation as well as calculating what sort of remuneration you should begin to ask for.…
 
Did you know that my new book on influencer marketing, The Age of Influence, began as a test market on a crowdsourcing platform for authors called Publishizer? It's true! You can even see my original proposal page here: https://publishizer.com/the-business-of-influence/. Today's podcast is looking at the personal side of influence for those that wa…
 
Whether you work at a company with staff or you are an entrepreneur, you need to scale so that you can focus on your business and have other experts around you do what they are good at. This includes your digital and social media marketing work. If digital influence is yielded from content creation, you need to stay focused on your content and IP a…
 
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