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Motion Hatch is a bi-weekly podcast hosted by veteran motion designer Hayley Akins, discussing the business side of animation and motion design that so many creatives struggle with. Offering quality practical advice and insight for freelance, full-time or aspiring animators, illustrators and motion designers, hear from a wide range of voices within the industry, including how leading animators started out, tips on managing your business and career advice. For more info on how to take control ...
 
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Darren Price is ECD and Founder at Mighty Nice, the Sydney-based animation studio now recognized among the industry leaders in Australia for creative animated solutions. Darren reckons that animation is like beer...or sunshine. With enough of it, everything starts to look good. Technically brilliant, strong in narrative, and beautiful to watch - it…
 
Finding work with a major studio making feature films can seem daunting. You may wonder if your work is good enough. But what if it’s not your work that ultimately gets you hired but something else entirely? If you’ve ever wondered how animators get to work on huge films, today’s guest is going to tell you how she did it. About Nikki Braine Nikki h…
 
How you brand yourself may be one of the most important parts of being a profitable motion designer. There are so many ways to go about it though. Do you brand yourself as a studio? Should you show more of your personality on social media? What about a logo? How do you stand out from the crowd? Today’s guest is going to help us answer all these que…
 
The day before the US Presidential Election – and on the heels of BLM and the ongoing COVID pandemic – Joel Pilger sat down with Ashley Kohler to discuss her journey as a creative entrepreneur. Ashley is President & Executive Producer of Awesome Incorporated, known for both commercial and series production. Prior to starting Awesome Inc, Mrs. Kohle…
 
Sometimes we create outstanding work that doesn’t mean that much to us personally. Should you include it on your site anyway? Today’s guest suggests that we cut that out and only include the type of work that we really truly want to make. That will get you to the heart of using your unique voice to drive your business. About Monique Wray Monique Wr…
 
It’s nice to get paid for your work. But for many of us, that’s not the ultimate reason we’re in this business. We need to find a purpose in what we do and understand how we can positively impact the world with our creations. Working Towards a Bigger Goal Once we are earning enough to cover basic needs, the desire to work towards something bigger t…
 
Clients can come from many different places. In this line of work, we motion designers can take advantage of numerous resources for this. Today’s guest explains how he does it using Behance and how you can too. About Felipe Vargas Felipe Vargas is a freelance illustrator and motion designer from Chile. His specializations include designing, directi…
 
"That's the bit that's been really interesting to me is, can we not sacrifice our creative morals for the sake of commerce? Can both of those things exist?" – David Sheldon-HicksIn this episode of the RevThinking podcast, Joel Pilger has a conversation with David Sheldon-Hicks, Founder at Territory Studio.…
 
All of us have something unique to offer, something that sets us apart. Yet, many motion designers ignore that and become generalists instead. Today’s guest finds that it’s her unique niche that lands her more work while allowing her to develop a style all her own. About Jess Herrera Jess Herrera, aka Herrerasaurus, is a freelance 3D character arti…
 
“It’s a very delicate ecosystem but really my job as the owner is to make sure the company is healthy. It’s almost like a child or a person that I am caretaker of.” – Erin Sarofsky, SarofskyIn this episode of the RevThinking podcast, Joel Pilger sits down with Erin Sarofsky, ECD And owner at eminent creative studio Sarofsky.…
 
For those of us who start a studio, we think it will lead to a new level of freedom. Before too long, we realize that it’s a business and that creativity is just one part of it. Today’s guest helps creative business owners improve the business side of what they do so that they can focus on the parts that they love. About Joel Pilger Joel Pilger of …
 
“The studio has a story arc, and then every project is its own story arc, and your relationship with that client is a story arc, and then you have a bunch of staff that have their own story arc. And I think that with enough thought and intention, you can line those things up.” – Jay Grandin, Partner + Creative Director at Giant AntIn this episode o…
 
Do you ever feel that you have too much client work to focus on personal projects? It can be tough making the time for something that doesn’t bring you any direct income. However, these personal projects are an important part of your craft. They’ll help you sharpen your skills while imparting a sense of satisfaction that other work doesn’t. About Q…
 
There’s certainly a lot of unknowns in the world these days. This is true for the motion design industry as much as anything else. Long-term survival is likely going to involve both adaptability and keeping focused on your priorities. About Ryan Summers As 2D creative director at School of Motion, Ryan is busy making courses to help other motion de…
 
Karl Doran explains what he’s learned by going from freelance motion design to owning his own studio. He describes his process for landing clients without the use of traditional advertising. He also talks about setting clear expectations with clients so that everyone is happy with the results of his work. Both freelancing and running your own agenc…
 
“How can I as a marketer ignite the pathway – that I want – when somebody is reacting to my fill-in-the-blank?'” – Nina StanleyIn this episode of the RevThinking podcast, Joel Pilger sits down with CCO and Neuromarketing Officer Nina Stanley at MOD to explore the her journey of helming her creative agency. They also dive into the topics of neuromar…
 
"With creatives something I hear quite often is that they don't like sales. By rephrasing it we can say, 'let's do some matchmaking and see if we match'. " - Claudia MayerIn this episode of the RevThinking podcast, Joel Pilger sits down with Claudia Mayer, Creative Business Coach, asking the question, is there a disconnect between creativity and bu…
 
Freelance life can go from feast to famine in an instant. As a Motion Designer, it can be easy to get discouraged when your business is down. Plus, even when you have a project, there’s no guarantee that you’ll have work waiting when it’s done. That’s why I love consistent clients. In this solo episode, I want to talk to you about what it takes to …
 
"Although sometimes it doesn't seem like it, there is enough work to go around for everyone and all of us are made better by connecting with each other, building out the community...and supporting each other grow and thrive." - Steve KazanjianIn this episode of the RevThinking podcast, Joel Pilger sits down with Steve Kazanjian – CEO at Promax – to…
 
How to build your freelance business to just the right size. As freelancers, most of us would like to see our business grow. While you may work a lot on your own, meaningful and sustainable growth is a group effort. There are also reasons to limit how big you grow your business. Today’s guest successfully grew her practice to just the right size wi…
 
"It's not just about posting its about networking with your community. The more relationships you build the more opportunities you will have access to." - Dot LungIn this episode of the RevThinking podcast, Joel Pilger sits down with Dot Lung mother of social media dragons, to discuss her formula for social media and how creative firms can take adv…
 
Coming up with a budget for clients and knowing what to charge for your motion design work is a common point of confusion. To shed some light on this, I’ve brought on a special co-host to answer some tough questions on charging for your projects and building industry relationships. Kyle Hamrick is a motion designer and educator based in Kansas City…
 
"They are sitting there on epic talent and although it's a sweeping generalization a lot of them love being in their zone of creating and for many they need to distribute themselves before they can even sell more." - Richard MooreIn this episode of the RevThinking podcast, Joel Pilger sits down with London based Richard Moore consultant and sales c…
 
Commercial work pays the bills. But as motion designers and creatives we have tons of our own ideas. Today’s guest has a huge portfolio of her own personal work and animated gifs. Not only is this a creative outlet for her, but it has also led to many great paying jobs. Annie Wong, aka Headexplodie, is the creator of some really awesome work. She c…
 
"But also be a leader, don't just accept it. I do think there's part of this that's politically charged and I want people to think beyond the politics of the moment and think about what's healthy and good for the people that you serve." - Tim ThompsonIn this episode of the RevThinking podcast, Joel Pilger and Tim Thompon sit down to discuss the sta…
 
We motion designers all feel like weirdos at times. Don’t fight it! It’s time to embrace what makes you unique and sets you apart. In fact, your surreal side can create its own opportunities. Today’s guest is in high demand precisely because of his weirdness. We chat about how personal work can get you big motion design clients. Nick DenBoer, AKA S…
 
Social media is a powerful tool for getting your animations out there and finding more work as a freelancer. However, actually connecting with the right people is not a straightforward task. To clear up any confusion, We’ve brought on a freelance motion designer who has 25k followers on Instagram to share how to use Instagram as a motion graphic de…
 
"It's very important to find a place where we all come together and talk about the things that we love to do. I'd like people to be happy and inspired for a few hours instead of thinking about what's happening in the world right now." – Filippo SpieziaIn this episode of the RevThinking podcast, Joel Pilger speaks with Filippo Spiezia, Founder & Cur…
 
"It's about elevating the people along with you and trusting them. Because you can't do everything on your own. If you do that you'll never grow." – Joanne ChanIn this episode of the RevThinking podcast, Joel Pilger speaks with Joanne Chan, CEO at Turner Duckworth to discuss "Maintaining Independence" and how she went from working in her business t…
 
Most of us got into motion design because we like to create. But to stay in business, we need to know how to sell what we do and how to price your work as a motion designer. Selling can feel like a dirty word, but I’ve brought in a guest who explains how its actually a creative tool for offering great value to your clients. Many people have heard o…
 
With the worldwide coronavirus pandemic, life is full of uncertainty. This causes a lot of anxiety which is a real mental health burden. Being a freelancer right now adds another layer of unpredictability. To assist in navigating these unprecedented times, I’ve brought on a special guest to help us make sense of our concerns. Today, I’m talking wit…
 
Today I want to talk to you about the number one thing that changed my motion design career. It’s masterminds! In case you don’t know what a mastermind is or you aren’t clear how they work, I’m here to tell you all about it. A mastermind is a peer support group where you can learn and grow together. I tell the story of how mastermind groups led me …
 
Tech companies are creating more and more opportunities for motion designers to work in UX design. Instead of the traditional studio work, this means working with one company on a specific product. But what does it mean to do this work and how is it different from other types of motion design? Sharon Harris is a senior motion designer at Google. As…
 
As motion designers, our primary goal is often centered on delivering our animations to clients. However, that’s not always enough to stay in business. Increasingly, there are more opportunities to work with clients beyond motion design and get involved in the design side of brand strategy. We also talk about how to use partnerships and content to …
 
Creating tutorials is a great way to get your name out there and promote your work. Social media channels like YouTube are wonderful platforms for making this happen, but figuring out where to start can be a challenge. Today’s guest started his tutorial channel just under a year ago and he’s already amassed an incredible following. Ben Marriott is …
 
It seems that every year or so something major changes in the world of motion design and freelancing in general. Keeping up with the changes means staying flexible as well as resolute in the way you work and find clients. Today’s guest has not only weathered these changes but continues to thrive. Brian Gossett has been a motion designer and illustr…
 
Virtual reality is one of the newest and most promising fields in motion design. There’s huge potential for growth as well as exciting opportunities to create unique art. But, if you’re like me, you may have more questions than answers about just what’s involved in being an animator in this exciting new field. Today’s episode is going to answer tho…
 
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