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If you believe that success leaves clues, you’re in the right place. Welcome to The Successful Lawyer Podcast where we will interview the top successful lawyers and influeners in the legal profession. Hosted by the CPA for Lawyers, Larry Weinstein, we will be pulling back the curtain to discover their proven growth strategies including their mindset for success, marketing strategies, tactics, tools, and hacks. Larry Weinstein is a CPA, author, and consultant based in Houston, Texas and is kn ...
 
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Starting a business on your own without using systems to grow and automate processes is not sustainable. Allison Williams, who is now a Business Coach at Law Firm Mentor, once tried to be her own staff. She was her own secretary and lawyer for six weeks until one day; she woke up a quarter inch away from a guard wall while driving 90 miles an hour …
 
With so many lawyers out there these days, it is pretty hard to build your authority and gain the trust of potential clients. However, Justin Stivers found a way to make his practice different and more respected than others: by providing marketing resources containing valuable information. Justin sits down with Larry Weinstein, CPA to share how he …
 
What makes up an excellent and working team? More than effective money-making strategies and a proper target audience, everyone can benefit by being clear with their core values and actually realizing them. Joining Larry Weinstein, CPA is personal injury lawyer Christopher Nicolaysen of Springs Law Group to share how they came up with strong team-b…
 
For justice to be truly accessible, we need more lawyers to offer low-cost options to their clients. Colorado criminal defense lawyer, Justie Nicol excels in devising some of these for her clients. Specifically, she has created a flat fee billing system that offers free consultation and a number of options based on what a particular client needs. N…
 
Practically every lawyer knows the value of referrals, but not every one of them understands how to create a referral strategy that works. A big part of that comes from their misunderstanding in what a referral really means. Stacey Brown Randall, the award-winning author of Generating Business Referrals without Asking, joins Larry Weinstein in this…
 
Your business will only be as great as the people in it. However, it can be tough to determine who these people are at the onset because the reality is it’s hard to find good people, most especially during the hiring process. So how do you weed out the bad from those who will help your business thrive? In this episode, Larry Weinstein interviews Mo…
 
Establishing a business starts with your specific goals. But these will remain mere business punchlines unless you work on them, which calls for proper strategic planning. Larry Weinstein, CPA interviews Melissa Shanahan of Velocity Work to share how she helps law firms and attorneys realize that their goals will remain unimplemented without well-t…
 
Growing wealth for yourself is one thing, but growing it to pass on to your family is a different game in itself. Finding the problem among lawyers struggling to do the latter, Larry Weinstein interviews Moshe Amsel, host of the Profit with Law and the Law Firm Growth Summit. Moshe shares how he started helping law firms in creating generational we…
 
Still in the middle of a global pandemic, most of us have already applied and received the PPP loan. On December 21st, 2020, Congress passed a long-anticipated additional round of COVID relief legislation as part of the Bipartisan-Bicameral Omnibus COVID Relief Deal, providing a much-needed stimulus to individuals and businesses due to the economic…
 
The economy is steadily moving towards the subscription model. While unheard of in the law profession, Jess Birken, a solopreneur lawyer at Birken Law Office, is thinking ahead, adopting it into her own practice. In this episode, she joins Larry Weinstein, CPA, to tell us more about it, what she is seeing in the shift towards this model, and why su…
 
Above any product or service, people usually value customer experience the most. Even with great offers, they will probably look for better prospects if their questions or concerns are not entertained. With that in mind, entrepreneurs look into two areas for better customer retention: the intake process and referrals. Larry Weinstein, CPA sits down…
 
In life, you can either sit and become a victim of your circumstances, or you can take charge of your life. Bill “the Lawman” Umansky is a great believer of the latter. Practicing Personal Injury Law, in addition to running a seven-figure criminal law practice, Bill is passionate about driving his clients to a state of excellent physical and mental…
 
Your “why” evolves with what’s going on with the world. For Johnnie Finch, the author of Black Lawyer Confidential, it has shifted from simply being able to get cases through with to tackling some of the hardest conversations we need to have about criminal justice. He may be a role model for future successful lawyers, but he is also an unapologetic…
 
Not many lawyers and law firms really think about seriously marketing their services on social media, but those who do (and do it right) are definitely way ahead in terms of leads and conversions. With FirmFlex, your social marketing needs will be handled by a team of industry experts while you take only five minutes of your day to do your part. He…
 
Over the past 20 years, McCready Law has grown into one of the most successful personal injury firms in the Midwest, owning four offices in Illinois and Indiana. Managing partner Michael McCready attributes this success to a three-component marketing formula that would work for any law business, or any other business for that matter – attorney refe…
 
It’s often hard to quantify the benefits of branding videos to any business – a fact that generally puts off those who are only after instant monetary gain. When you’re playing the long game, however, you would see that it does a lot of miracles in building you a trustworthy brand that clients will veer towards. Personal injury lawyer, Chris Morrel…
 
Content marketing can do wonders in generating leads for different businesses, even the legal profession. By providing free, accessible content that can be used by both your clients and your colleagues, you are essentially building credibility as an authority in your space, which in turn drive referrals and return business. A trial lawyer for 27 ye…
 
Marketing can be one of two kinds: ego-centric and client-centric, and it doesn’t require too much thinking to know which one works better. It’s an important thing to note when you’re in the legal business, where you are dealing with real people with real issues every day. If you want to stay long in this kind of business, you have to make your cli…
 
What can lawyers and CPAs learn from a Las Vegas chiropractor? Two words: recurring revenue. Whether you’re a chiropractor or a lawyer or a CPA, it is almost too easy to get caught in an endless chase for clients just to keep the practice afloat. Frustrated by this inefficient business model, Las Vegas chiropractor and business owner, Joshua Satter…
 
Over the years, technology has revolutionized our daily existence. With the creation of amazing tools and the accessibility of useful information, our lives have been made easier and better. Ernie “The Attorney” Svenson is no exception. By leveraging technology and creating a simpler and more enjoyable way of practicing law, he went from being burn…
 
In this episode, Nancy Myrland, President of Myrland Marketing & Social Media, joins Larry as they talk about evolving alongside technology to get yourself out there and not let get left behind by an everchanging world. Nancy shares her journey throughout the years and her experience accidentally falling into professional services to marketing. As …
 
Client-attorney relationship, particularly client satisfaction, is a defining factor for the success of any business, and those in the legal services industry is not an exception. In this episode, the founder of Cary Estate Planning, Paul Yokabitus, shares how the Coronavirus pandemic has affected the industry of legal services. Being a tech-savvy …
 
Practicing law comes with an unending pursuit of knowledge, and teaching what you learn to the next generation of lawyers becomes a responsibility. The Owner of McCraw Law Group, Lin McCraw, joins Larry Weinstein in this episode to talk about the systems you need to have in place when you run a firm. Lin shares his experiences as he built his firm …
 
Building a successful law firm involves a lot of things, ranging from big ideas, like having a clear vision, to little habits that keep your productivity at its best. These are the “tiger tactics” that every law firm needs to know and apply in order to win. Larry Weinstein got a whole load of these and everything in between as he talks to Ryan McKe…
 
The beauty of referrals remains underappreciated in the legal profession and most lawyers either aren’t doing referrals right or not getting them at all. If you’re one of these people, definitely join in as Larry Weinstein talks to The Referral Guy, Tom St. Louis. Get ready to take notes and learn a great deal about the subtle art of getting value …
 
A personal injury attorney in Houston, Texas, Don McClure and his wife, Edith, are doing some great marketing with social media. Don specializes in helping clients with personal injury cases, car wrecks and truck accidents, and refinery injuries. On today’s show, he joins Larry Weinstein to share how he is getting the word out and marketing their f…
 
Nothing says credibility more than your own book. Parker Layrisson’s rise to success proves that to be true. Through his book, Accident Handbook: The Practical Guide to Louisiana Personal Injury Law for Car Wreck Victims, Parker was able to build a big personal injury practice in a small space, receiving a steady stream of quality clients on top of…
 
Representing your own business in small claims cases can be a tough nut to crack. One, you probably don’t know what you’re doing. Two, you most likely cannot afford to pay for an attorney for such a small case or, in some states, you’re not even allowed to take one. Would you believe there was a way to kill these two birds with one stone (in Georgi…
 
Marketing is an important part of any business. Yet, in the law practice space, many attorneys struggle to find the time to do it, prioritizing client work more than marketing. In this episode, Larry Weinstein, CPA, invites someone who has founded a company that has been working to help attorneys with this overlooked area. He sits down with Laura L…
 
Many lawyers tend to be very traditional and structured. However, with the changes of our time, it helps to consider whether the traditional models we operate from are serving our clients and us better or preventing us from doing so. Billie Tarascio is someone who has definitely moved past the traditional model. In this episode, she sits down with …
 
As professionals, our time gets divvied up naturally. There are many things that we try to balance with our job, kids, and significant other. This balancing act becomes even more challenging with the COVID pandemic that we are currently dealing with. After undergoing her divorce and multiple relocations due to Hurricane Katrina, family law attorney…
 
Immigration Law has gotten much bigger in the present historical moment. With the aggressiveness of US immigration policies and the rise of Donald Trump, lawyers practicing Immigration Law are more in demand than ever. Larry Weinstein, CPA is joined by Jim Hacking, the owner of Hacking Law Practice, LLC. Together, they talk about how Immigration La…
 
With all the political strife and unrest in various parts of the world, more and more people are seeking political asylum within the United States. Because of this, eyes are firmly on practitioners of Asylum Law to help represent these people and their cases. Brian Manning, the owner of Manning Asylum Law, joins Larry Weinstein, CPA. Together, they…
 
Treated as a child by his uncle who was a chiropractor, Guy DiMartino fulfilled his dream of becoming a chiropractic physician at 23. In 1996, having lived in a town with a law school where he had a lot of lawyer friends, he decided to go to law school. Guy is now a chiropractic physician, a lawyer, and a pastor who is called to serve folks who fin…
 
A book is the most powerful indestructible business card that you can ever have to build a business. Larry Weinstein’s guest for this episode is living proof of this, and he is going to pick his brain to share with us how he has grown. He has over John H. Fisher, the founder of John H. Fisher, P.C., where he limits his practice to catastrophic inju…
 
It makes little sense for service providers to invest heavily in advertising when all you want is for a few dozen clients to come out of the funnel each year. For entrepreneur, author, and podcast host Steve Gordon, building an effective referral network is a better way to attract quality clients. Steve is the Founder of The Unstoppable CEO™ and ho…
 
Podcasting is undeniably one of the fastest-growing mediums out there that allows not only individuals but also businesses to create a space for in-depth learning about a niche subject with their community. A Los Angeles-based attorney whose practice is devoted to the representation of creative and business people in the fields of theater, film, te…
 
The COVID-19 Pandemic has been testing our abilities to connect with one another. As lawyers, we thrive on creating and maintaining relationships with our existing and potential clients. That is why this situation poses a whole new challenge for us to keep in touch with everyone. In this episode, Larry Weinstein, CPA sits down with medical malpract…
 
The military is one of the forerunners who use force multipliers in their operations. In this episode, guest, David Frees III, talks about them in the context of business and law. David M. Frees III is Chairman of the Trust, Estates, and Wealth Preservation section of Unruh, Turner, Burke and Frees and a Co-chair of the Elder Law Solutions section …
 
In capturing a niche market, you need to have stronger and more specific marketing and networking strategies. In today’s episode, Larry Weinstein interviews Shawn Yesner, an attorney at Yesner Law Office, the author of Crushing Debt: 9 Strategies to Eliminate Financial Bullies, and host of the Crushing Debt Podcast. Understand the power of podcasti…
 
In this day and age, many business owners are forgoing traditional marketing for its digital counterpart. However, using traditional marketing in tandem with digital marketing is actually very efficient. Larry Weinstein interviews personal injury lawyer Neal Goldstein of Goldstein & Bashner about how they’re promoting their practice and their profe…
 
Every department in every office in every place in the world operates with its own workflow, but as is often the case, the people going through these processes don’t see the inefficiencies in their workflows that can be resolved using a few simple computer keystrokes. A lot of offices still don’t see how practice management software can actually im…
 
Getting the name of your firm or practice out there is a very different proposition between larger and smaller firms. As opposed to big firms with their own massive teams and larger networks, marketing a small firm and making sure it stays top of mind for both potential clients and others in the same community can prove to be a daunting task. D. To…
 
Being a lawyer is not easy, but it does not have to take over your whole life and make you feel unhappy, depressed, and unsuccessful. In this episode, Larry Weinstein, CPA talks with the founder of Great Legal Marketing, Ben Glass, about the importance of lawyer wellness in legal marketing and how it impacts not only your personal life but also you…
 
Advertising your legal services is a part of actually being able to grow your legal business, but the field of legal advertising is just now truly burgeoning. With the rise of digital marketing and social media, times are a-changing in the field, and everyone’s trying to find their way through. Harlan Schillinger has four decades of experience in l…
 
Many of us have passions outside being a lawyer. For guest, Joe Ott, music has always been a part of his life, even while being a personal injury attorney and a legal technology consultant. In this episode, Joe tells us how he has kept with these two passions in his life and found success in both of them. Combining the two, he shares how music has …
 
A lot of times, we spend hundreds of thousands of dollars on marketing companies not knowing what we wanted, not getting the results we want, and not getting the return we wanted. Our guest, Jordan Ostroff, started a lawyer-focused marketing company called LegalEase Marketing to help lawyers market their own firms. On today’s show, Jordan joins Lar…
 
In this profession, we can get so easily consumed by our work that we forget taking care of ourselves in the process. Being a lawyer can be so hectic and stressful, but it is never an excuse to let yourself go altogether. Not only will this compromise the quality of your work but also your wellbeing. Alexis Austin understands this struggle all too …
 
Time is so precious in this industry that time spent doing operational tasks means time less spent on making important decisions and solving more problems. Kelsey Bratcher, host of the Get Automated Podcast and Co-founder of Automatic Practice Profits, believes in automating operational type tasks in order to save time and add more value to grow yo…
 
There is a saying that goes, “if you don’t do marketing, then terrible things happen.” This very much applies even to law firms. Being an attorney, you constantly have to market yourself to meet people in the business. Here to share how he got his feet in the marketing world, along with his journey to becoming a lawyer specializing in immigration l…
 
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