Every week, Rachel chats with various CEOs and founders, wellness experts, industry leaders and more who share their inspiring stories on how they got to where they are today.
The Podcast where coaches, mentors and thought leaders in the Health and Wellness field will find experiences, insights, tips and resources for building and growing their audiences.
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Audience Coach


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Recommended Podcast Microphones and Gear for Your First Podcast
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You and your listeners deserve the best audio quality on your podcast. This is why in this episode, Sebastian and I give you a rundown on our recommendations for great beginner microphones for podcasters. We also discuss the things you should look out for when buying your first microphone and the top gear you need to get the best sounding audio. Wh…
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Just the Good Stuff

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Nicole Modic AKA Kale Junkie Shares Her Journey With Disordered Eating, Quitting Her Successful Lawyer Job + Growing Her Brand
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#41: In this episode, I am sitting down with one of my closest friends - Nicole Modic. Otherwise known as "Kale Junkie" on Instagram. Nicole is best known for her delicious recipes she whips up in her kitchen just outside San Fransisco, her adorable two sons and her openness on her journey with her eating disorder. In this episode, Nicole shares ab…
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Audience Coach


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When Should You Start Building Your Audience
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As a health, wellness, or life coach, it’s an integral part of your business to build your audience. This, along with content strategy, should be part of your overall strategy from the very start when you are in this industry. Some coaches brush this off as “just an addition” to their business tasks. What they don’t know is that content production …
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Audience Coach


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Steps to A Successful Podcast Launch in 2021 with Josh Stanton
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2021 is the best year for you to start your own podcast! In today’s episode I’m speaking with Josh Stanton, one of the people who inspired the creation of the Audience Coach Podcast. Josh works with his wife Jill in helping entrepreneurs move from their 9-5 jobs to running their own businesses. He will be giving us strategies and tips on how you ca…
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Audience Coach


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How to Build Better Relationships with Your Audience with Trudy Rankin
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32:52
Small business owners, coaches or entrepreneurs in all fields, including the health and wellness field often get stuck when starting or running a business. It involves so much pressure and uncertainty that many times they get paralyzed, don’t know where to go or just don’t know what’s getting in their way. This also affects their plans and efforts …
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Audience Coach


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Building an Audience Takes Time — How Long Should I Wait for My Show to Give Results
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Question: As a health and wellness coach, how do you make your podcast profitable and popular in a few weeks? Or How do you make your blog, youtube channel, instagram account, big in a few weeks? Well, the answer is very simple: you don’t. Because we see online content that goes viral or influencers with super large social media followings, we comp…
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Audience Coach


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How to Face Impostor Syndrome As A Coach and Content Creator with Hailey Rowe
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Impostor Syndrome. Most coaches, if not all, have experienced it, even the best of the best. But what exactly is this Impostor Syndrome? How does it affect your practice as a coach and the way you approach your audience? To answer these questions, we’ve invited Hailey Rowe to share with us her expertise on this topic. Hailey is a business coach for…
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Just the Good Stuff

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My 5 Year "Fired Anniversary" Chat With Jordan Plus A Q+A!
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#40: In this episode, I am in the "hot seat" again this year. My husband and best friend, Jordan, and I chat about the last year and reflect a bit over the last 5 years since I was fired from my job. We dive into the crazy transition, building my brand and answer SO many of your questions about running my own business and more on the behind-the-sce…
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Audience Coach


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Time Management to Increase Productivity and Consistency in Content Creation with Courtney Tully
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Building an audience demands a great amount of time, energy and focus. You need to do research, take notes, create content, and make sure the publishing and promotion go as planned. However as a business owner you have so many other tasks demanding your time and attention that it’s easy to neglect or pay less attention than is necessary to your aud…
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Just the Good Stuff

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Cameron Rogers - AKA Freckled Foodie On Starting Her Brand, Letting Go Of Food Anxieties, + Getting Pregnant Naturally!
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#39: In today's episode I am chatting with one of my close friends, Cameron Rogers, the content creator and podcast host behind Freckled Foodie. Cameron and I quickly became friends after meeting at a few events in NYC. Cammie is one of those people who I can thank Instagram for bringing into my life. She is unapologetically herself in the best way…
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Audience Coach


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Building Support Systems to Grow Your Coaching Business and Your Audience with Molly Mandelberg
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Building an audience is one of the several roles you need to perform in your business. You have to balance this with your coaching practice, marketing, course building, blogging, networking, and other aspects. Some of these roles will stay simple over time, but others, like creating and promoting content, will evolve and demand more time and skills…
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Audience Coach


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Using Instagram To Build An Audience Around Healthy Recipes with Rachel Mansfield
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If you’re into healthy eating and if you follow recipes on social media, most likely you’ve heard this name: Rachel Mansfield. She’s our guest in this episode. If you already know her, you’ll be glad to listen to her on the show, and if she’s a new acquaintance to you, let me tell you that you’ll want to listen to all the value she shares with us t…
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Just the Good Stuff

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Hu Kitchen Co-Founders Jordan Brown + Jessica Karp On Creating Hu's (Deliciously Addicting) Products, Growing Their Brand + What Is To Come!
1:02:48
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#38: In today's episode, I am chatting with two of the founders of one of our favorite brands - Hu! You likely know Hu because of their kickass dark chocolate bars, hunks, gems and crackers and they are exploding everywhere right now. And pre COVID you probably could have seen me in their restaurant in Union Square about 4x week. I have been a grou…
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Audience Coach


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5 Reasons Why You Should Be Specific With Your Content Topics
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When we create online content, we would love to reach everyone with our message. However, we already know that it’s not possible to know everybody and their problems well. You need to narrow down to a particular group of people that you can get to know, understand, and help the best you can. In our context, this means you need to create and consoli…
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Audience Coach


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Build An Audience First—Offer Your Products And Services Second
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Creating content is a long-term game. We normally don’t see results right away. Instead, a good content marketing strategy can take around 9 months to start being profitable. But why do we need to do it even if it means we won’t profit from it easily? The answer is connection. There are many, many beneficial reasons why we need to build great conne…
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Just the Good Stuff

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Erika Welsh + Keeley Tillotson - Co-founders Of Wild Friends On Starting Their Brand, Working With Your Best Friend + All The Things On Making The BEST Nut Butters Ever!
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#37: In today's episode, I am chatting with two of my favorite humans! The Co-founders of Wild Friends Foods, Erika Welsh + Keeley Tillotson. I have known these two amazing ladies now for years and they are truly the kindest most bad ass nut butter makers out there. They not only make the best creamy drizz-able peanut butter in the world but they u…
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Audience Coach


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Keep Your Setup Set Up — Avoid Procrastinating Your Podcast
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Pro-cras-ti-nate You already know what it is, what its consequences are. It’s a real pain, isn’t it? Even if creating content for your podcast is fun, it sometimes can feel like an additional pressure in your mind. Or, maybe you’re just not in the mood for working on your show. Sometimes you’ve even done most of the work: research, outreach, outlin…
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Audience Coach


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Mistakes That Are Making Your Podcast Sound Unprofessional
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My team and I have been working with podcasts for a while. Along the way we’ve listened to hundreds of podcast episodes from different shows. Many of them have been great in content and audio quality. In others, the audio has been good but the content has been a bit messy, and some other times both audio quality and content have been, well, not in …
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Just the Good Stuff

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Lily Nichols RDN - All Things Prenatal Nutrition, Weight Gain + Managing Your Diet Throughout Pregnancy
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#36: In today's episode, I am chatting with the go-to Registered Dietitian on all things Prenatal, Lily Nichols. Lily is a complete genius when it comes to taking care of our bodies before, during and after pregnancy. Lily shares all of the nutrients we need from the time we are trying to conceive through your entire pregnancy. We also chat about t…
Your podcast will have a higher chance of succeeding and growing if you find the right audience who resonates with what you stand for. But to find the right audience you need to know who they are. In this episode, we’re going to explore 7 tips to identify and create an audience persona that represents your ideal audience. But first, what is an audi…
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Audience Coach


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Why You Need an EDITORIAL Mission Statement for Your Podcast And How to Define It
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A mission statement is a short text businesses have where they make clear who they’re serving, what they’re offering to their clients, and where they’re heading as a company. Why do businesses have mission statements? Well, because without them businesses would struggle at serving their clients, coming up with the right products and services, and p…
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Just the Good Stuff

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Dr. Eric Forman - Fertility 101 + What To Know About Fertility Treatment
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#35: In today’s episode, we are chatting with our fertility doctor, Eric Forman. Dr. Forman is the medical laboratory director at Columbia University Fertility Center and he oversees the IVF laboratory there. He helped us get pregnant with both Ezra and his baby brother and we love love everyone at the Columbia University Fertility Center. Dr. Form…
When you have a podcast, it is crucial that listeners are engaged and connected with you and your message. It’s not enough to have great content. You also need to deliver that content in the best way possible. Your content, delivery, and —most importantly— sound quality play a big role in building a professional and trustworthy persona, brand and p…
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Just the Good Stuff

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Lisa Hayim RD - Overcoming Food Fears, Ditching The Scale + Disordered Eating
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#34: In this episode, I am chatting with one of most favorite people on the plant, Lisa Hayim. Lisa is an amazing Registered Dietitian and Nutritionist who is on a mission to help everyone fork the noise. Lisa is an expert at helping others overcome food fears and live their lives without that annoying voice in our heads saying "eat this" and "don'…
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Audience Coach


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Two Advantages of Podcasting Over Other Formats in the Health and Wellness Field
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As someone who creates and consumes media online, you might have noticed that every type of content has its unique advantages over others. Social media images and video clips are useful for creating awareness while videos are awesome for providing tutorials and learning tools. But there is a format that has special value when it comes to Health and…
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Just the Good Stuff

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Dr. Frank Lipman - Our Own Functional Medicine Doctor On Importance Of Vitamin D, Debunking Wellness Trends, Anti-Aging, Sleep, Gut Health + SO Much More!
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#33: In today's episode, we chat with our very own Functional MD, Dr. Frank Lipman. Dr. Lipman is one of the most intelligent wellness experts and he is here in this episode sharing some of his wisdom with us. We dive into into a handful of topics in just one episode. A few of the topics we touch on: Why vitamin D is so important to take Thoughts o…
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Audience Coach


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A 9-step Roadmap To Create A Great Health And Wellness Podcast with Melissa Monte
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In this episode we have Melissa Monte, host of the Mind Love podcast, a show that focuses on stories and strategies for self transformation. She is particularly mindful in the way she structures her episodes and delivers her interviews, and you can notice it in every new release. Melissa shares her knowledge on creating podcast interviews that leav…
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Just the Good Stuff

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Belen Soloman - Founder of Belen On Creating A Fashion Brand, Supporting Small Businesses + Her Style Tips For Every Woman
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#32: In today's episode, I am catching up with a a dear friend of mine, Belen Soloman. Belen is the founder behind her own clothing brand - Belen. Belen truly makes some of the most comfortable clothing I have ever worn like her Cindy top and they are the type of pieces you want to wear daily. In this episode Belen shares her journey starting her o…
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Audience Coach


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Focus 20 Percent in Content Production And 80 Percent in Content Promotion
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Imagine organizing a big event. You invite and prepare the best speakers and venue. You write your keynote speech weeks before the event and buy a new outfit for it as well. You make sure that all the content in your event is super relevant and useful. You spend dozens of hours and lots of resources in preparing and setting everything up. But the d…
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Audience Coach


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Why You Should Start A Podcast If You Work In The Health And Wellness Industry
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Should you start a podcast show for your health and wellness practice? I mean, is it really something that’s going to add to your overall business? Or is it just an additional time commitment? What are the benefits after all? Creating a podcast if you work in the health and wellness fields is a very beneficial strategy. It's a win-win situation. Al…
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Just the Good Stuff

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Emily Groden - Founder Of Evergreen On Launching A CPG Brand In 2020 + Her Journey Running Her Business So Far
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#31: In today's episode, I am chatting with the founder of one of my favorite products and brands, Evergreen. Evergreen sells delicious and healthy toaster waffles that are made with simple ingredients and they are totally disrupting the freezer aisle. In the episode, the founder, Emily Groden, really highlights the beginning phases of starting you…
As a health and wellness coach, how important is your podcast as a part of your whole business strategy? Is it something that you do just because others are doing it and you don’t want to be off the train? Or do you do it because it’s a key part of your business strategy? As we’ve covered before in our episode about the benefits of having a podcast…
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Just the Good Stuff

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Feeding Littles - Everything You Need To Know About Feeding Your Infant, Baby Led Weaning + All Things Feeding Your Family
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#30: In today's episode, we are chatting with Judy Delaware + Megan McNamee, the incredible founders of Finding Littles. Judy is an Occupational Therapist and Megan is a Registered Dietician and they are the go-to resource for all things "feeding littles". We dive into so many helpful topics that you guys are going to find so incredibly helpful: Wh…
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Audience Coach


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6 Lessons on Building an Audience in the Health and Wellness Industry, with Liz Moody
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What’s the benefit of having an audience and how do you build one if you’re a coach in the Health and Wellness industry? If you take a look at the most popular social media nowadays, you will certainly find tons of profiles with thousands of followers and hundreds of interactions. You have probably dreamed of reaching those numbers and becoming a w…
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Just the Good Stuff

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Dr. Jolene Brighten - Post Birth Control Syndrome, Getting Your Period Back + All Things Female Hormones
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#29: In today's episode, I chat with the leading expert in post birth control syndrome, Dr. Jolene Brighten. Dr. Brighten shares her own personal journey with birth control pill and how she got her period back. We dive into all things post-birth control and how it impacts you both mentally and physically. Dr. Brighten also shares her perceptive on …
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Just the Good Stuff

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Katlin Smith - Founder + CEO of Simple Mills On Growing Her Gluten-free Brand + Behind-The-Scenes On Their Business
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42:23
#28: In today's episode, I chat with the Founder + CEO of Simple Mills, Katlin Smith. Katlin fills us on on the back story of one of the most popular gluten-free brands. We chat why she started her company, what is was like expanding her brand and product line over the last few years and really what makes Simple Mill's products stand out on shelves…
Podcasting is a key tool in the field of health, wellness and spirituality. It can be used to show how different therapies and experiences can change and improve a person’s life. But, there are also 2 main ways that podcasting can make you a better therapist, instructor or coach. #1: It creates a space for reflection on your process and practice. R…
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Audience Coach


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What Is An Audience Persona And Why You Need One
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Every piece of content you create should be about your audience and not about you. I talked about this in one of my podcast episodes. If you’re new here, I suggest you listen to that one here before reading this article because this is connected to the topic of building your audience. Today we’re going to identify who your audience is. The moment y…
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Just the Good Stuff

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Danielle Walker - Healing Her Autoimmune Symptoms With Food, Starting Her Food Blog + Her Fertility Journey
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#27: In today's episode, I chat with New York Times Best Selling Author of the Against All Grain cookbook series, Danielle Walker. Danielle shares her health journey with us and how she was diagnosed with Ulcerative Colitis at the age of 22 years old and how she has used food to help heal her. Danielle fills us on how she started her food blog and …
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Audience Coach


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Stop Consumption Mode, Switch Into Creation Mode
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How many podcasts are you listening to at the moment? How many Youtube videos do you watch per day? How many blog articles, pinterest boards, Instagram pages do you visit every single day? You don’t even have to tell me the answer because I already know for a fact that you listen, read and watch a lot! It’s definitely good to get inspiration, learn…
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Just the Good Stuff

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Monique Volz - Food Queen Behind Ambitious Kitchen On Growing Her Business, Her Journey With Food + Body Image And Transitioning Into Motherhood.
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57:09
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#26: In today's episode, I am chatting with my dear friend and incredibly talented recipe developer, Monique Volz, behind Ambitious Kitchen. Monique is an inspiration to so many with her amazing recipes for truly any and all tastebuds. She has the most drool worthy and easy recipes to whip up. She is best known for her insanely delicious cinnamon r…
Thinking of starting a podcast but don’t know where to begin? Congratulations on taking the leap! I know you have a lot of questions around producing your own podcast like “How do I start? What do I need? What are the costs?” and so much more. Don’t worry, it’s totally okay to ask these questions. I’ve been working on podcasts for years. And this i…
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Just the Good Stuff

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Jenné Claiborne - Vegan Food Chef + Blogger Behind Sweet Potato Soul On Living A Vegan Lifestyle
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1:21:44
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#25: In this episode, I chat with the talented food blogger and cookbook author behind Sweet Potato Soul, Jenné Claiborne. Jenné is best known for her delicious vegan recipes and incredible skills in the kitchen. Jenné shares how and why she started her blog and her journey becoming a vegan food chef, how she got her first cookbook deal, when she o…
When you create content, what do you talk about? Or rather, who do you talk about? Stop for a moment and think about this. Look back at your last Instagram or Facebook post, your latest podcast episode, or Youtube video. What do you talk about there? Do you talk about what you know? Do you talk about your portfolio? Do you talk about what you think…
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Just the Good Stuff

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Catherine McCord - Cookbook Author, Founder of Weelicious + One Potato On Her Journey Starting Her Brand, Feeding Her Family + All Things Smoothies
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#24: In this episode I sit down with the amazing Catherine McCord. Catherine is the Founder of the mega successful blog, Weelicious. She is also a 3x cookbook author and the Founder of the family organic meal delivery service, One Potato. Catherine shares her journey getting to where she is today. She started working at a young age of 15 and kicked…
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Just the Good Stuff

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Bill Creelman - The Founder + CEO of Spindrift On Becoming A Leader In The Sparkling Beverage Industry
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#23: In this episode I sit down with the Founder and CEO of our favorite sparkling water company, Spindrift. Spindrift has been my absolute favorite drink for years now. I have been a devoted customer and supporter of the brand for forever and to bring Bill Creelman, the Founder on truly is surreal to me. Bill shares everything you guys are curious…
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Just the Good Stuff

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Ayana Lage - Racism, Social Media’s Reaction To The Anti-Racism Movement, + Personal Stories On Experiencing Racism, Marriage + Miscarriage
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#22: In this episode, I chat with blogger and social media consultant, Ayana Lage, about social justice, anti-racism, social media’s reaction to anti-racism, Ayana’s own experience being black and in an interracial marriage and fertility. We talk about Ayana’s thoughts on #BlackLivesMatter and #BlackOutTuesday and whether or not those were effectiv…
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Just the Good Stuff

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Q+A With Alisa Vitti On All Things Birth Control Pill, Supplements, Female Hormones + More In Part Two
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#21: In this episode, we continue our chat from last week with Alisa Vitti. If you haven't listened to Part One with Alisa, I highly recommend listening to that before this episode. Alisa walks us through cycle syncing 101, teaches us how to optimize our hormones and really all parts of our lives during each phase of the month. In this episode we h…
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Just the Good Stuff

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Alisa Vitti - Hormone Guru On Cycle Syncing, Biohacking The Female Body + Living In The Flo Part One
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#20: In this episode, I had the pleasure of sitting down with the female hormone expert and author of best-selling books, Woman Code and most recently In the Flo, Alisa Vitti. Alisa has helped women everyone better tune into their bodies and she teaches us how to feel our best. I first read Alisa's book, Woman Code, 4 years ago and since then it ha…
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Just the Good Stuff

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Just The Good Stuff Virtual Book Tour Panel With Melissa Wood, Alex Snodgrass + Monique Volz
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#19: This episode of Just the Good Stuff is incredibly special to me. I had the honor of chatting with 3 inspirational women who I have the pleasure of calling good friends of mine. These conversations were originally going to be at live events throughout the country but during this sensitive time, we will be doing more virtual events like this. Du…