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What is Supply Chain Gold?
A podcast hellbent on delivering actionable marketing strategies and information to logistics and 3PL companies, distribution centers, fulfillment centers, warehouses, and shipping and transportation services so they can ring up more sales and increase profit margins.
What are 3 areas of online marketing supply chain companies can focus on to grow their sales?
1. SEO or Search Engine Optimization
SEO is the process of ranking your site in the top positions of Google. You can do this by 1) optimizing your on-page content and site structure and 2) building quality, relevant links over time.
2. Content Marketing
Product suppliers chew up great content like YouTube videos, blog posts, and engaging social media posts on Twitter and Facebook when the content is engaging.
Very few supply chain companies are promoting effectively through content (which also helps Google rank) so content is a HUGE opportunity to cash in on customers that's being 100% overlooked.
3. Web Design
Why do we buy iPhones? Because they look cool! Steve Jobs came up with a sleek design and changed the technology landscape forever.
A simple and cool 3PL or trucking website can make all the difference in a supplier "feeling right" about your company or choosing the next guy.
Moreover, if your distribution and/or fulfillment center isn't operating near capacity, you're letting precious money slip through your finger tips. With targeted search engine marketing and a great value proposition headlined on your website, you can capture the brains of customers and rake in more money.
The Supply Chain Gold podcast warehouses amazing internet marketing secrets that your company can leverage into lower customer acquisition costs, revenue growth, increased net profits, brand recognition, and category domination.
While every podcast is smart and entertaining, don't just subscribe to the show, take action!
Even one small marketing tip can cause you to surge up the leader board in your industry so take notes and get started!
And whatever you do, be sure to look out for the podcast on virtual real estate and stockpiling digital assets by bolstering your web properties. This episode will blow your mind away and leave your logistics or 3PL company scrambling to get out in front!
The incredible growth of ecommerce has led to unprecedented opportunity in the supply chain industry.
Billions of dollars are up for grabs as fulfillment and distribution centers are being built as fast as construction companies can build them.
Do you have the newest technology for supply chain visibility? Be prepared to become the next multi-millionaire so long as you can market your product right.
The supply chain is the next frontier of untold riches as companies will grow into empires and individuals will become exceedingly wealthy.
Now is the time to market your business | product | company as the next best solution to get products into the hands of customers faster, cheaper, and more efficiently.
This internet marketing podcast is specifically made for companies and businesses operating within the supply chain: shipping and trucking transportation services, warehouse solutions, distribution and fulfillment centers (or both), and 3PL or logistics providers.
Marketing topics include: pay per click or PPC advertising campaigns, SEO or ranking #1 in Google organic search,