The Minute: Dave Gerhardt on Building an Audience


Manage episode 285865548 series 2601014
By Innovatemap. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

What comes first the product or the audience? For Dave Gerhardt, formerly CMO of Drift, now CMO for Privy, the audience.

In The Minute, Anna and Christian are joined by Mike Reynolds, CEO of Innovatemap to talk about how to build an audience before you launch a product. With his experience, Mike provides insight on how to approach building an audience first while creating momentum.

130 episodes