The Minute: Twitter - Breaking Down Product Rebrand

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By Innovatemap. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Twitter recently announced their rebrand, but don't worry the bird lives on. What can we learn from this iconic product?

In The Minute, Christian invites Meghan Pfeifer Senior Brand Designer and Product Marketer of Innovatemap to discuss the Twitter rebranding strategy. You’ll hear how to think about product rebrands and how to apply it.

130 episodes