Making the Case for Creativity in Content


Manage episode 269375139 series 1424620
By Amanda Milligan. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Creativity is crucial for all content marketing, but sometimes it can be hard to get leadership's buy-in to think outside the box. Kathy Klotz-Guest explains how to keep your content from being boring and convince your team that creativity matters.

81 episodes