93: Jerry Caldwell - Holding a Major Event During a Pandemic


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In this episode of the Destination Marketing Podcast, Adam continues his trip to Bristol with Jerry Caldwell,
Executive Vice President & General Manager at the Bristol Motor Speedway. Hear about some of the ways that his team is dealing with the COVID-19 situation, as well as how they were able to successfully host one of the country's first major events since the pandemic began in early March.
"We're not going to sit back and just wait for things. Let's take some steps and try and make some things happen, but do them in a safe and responsible way. I would encourage everyone to embrace that. Step forward. Do some things." -Jerry Caldwell on the importance of being proactive in your role
Bristol Motor Speedway
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