Episode #404: Cutting Corporate Red Tape and Bulls#!t with Martin Lindstrom

46:31
 
Share
 

Manage episode 284650733 series 1531230
By Collective Campus and Steve Glaveski. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Martin Lindstrom is the founder and chairman of Lindstrom Company, a global branding & culture transformation firm, operating across five continents and more than 30 countries.

TIME Magazine has named Lindstrom one of the "World's 100 Most Influential People," and for five years running, Thinkers50, has selected Lindstrom to be among the world's top 50 business thinkers. Among the companies he advises are Burger King, Lowes, Boar's Head, Beverly Hills Hotels, Pepsi, Nestle and Google.

Lindstrom is the author of seven books including several New York Times bestsellers that have been translated into 60 languages. The Wall-Street Journal praised his book Brand Sense as "one of the five best marketing books ever published," and his book Small Data as "revolutionary," and TIME called his book Buyology "a breakthrough in branding."

Lindstrom's much anticipated new book, The Ministry Of Common Sense is all about eliminating bureaucratic red tape, bad excuses, and corporate bullshit - just the kind of thing I love to talk about here on Future Squared.

Show Notes:

Get the book: https://amzn.to/3pKQotM

Website: Martinlindstrom.com

---

Join me on Clubhouse: @steveglaveski

www.nofilter.media

Listen to Future Squared on Apple Podcasts goo.gl/sMnEa0

Also available on: Spotify, Google Podcasts, TuneIn, Stitcher and Soundcloud

Twitter: twitter.com/steveglaveski

Instagram: instagram.com/@thesteveglaveski

Future Squared: futuresquared.xyz

Steve Glaveski: steveglaveski.com

Medium: medium.com/@steveglaveski

Steve's book: employeetoentrepreneur.io

NEW Facebook group:facebook.com/groups/futuresquared/

Watch on YouTube: bit.ly/2N77FLx

429 episodes