Manage episode 266730474 series 2546503
Peter Taunton was asked if he would like to take over a failing gym. With no experience running a gym, a salary of $16,000, and no marketing budget or money to re-do the gym, it was time to get creative.
How do you replace the carpets when you have no budget to do so? Listen to Peter's story and find out how he pulled it off. Peter was able to flip this first gym and leverage the equity in the first gym to continue to open gyms.
After selling this first gym chain - he saw a new opportunity. This opportunity lead to 1000s of gyms being opened and a highly successful gym chain called Snap Fitness.