Keep Your Eyes On The Road


Manage episode 281330475 series 2595095
By JoyGenea Schumer and Michelle Henderson, JoyGenea Schumer, and Michelle Henderson. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Have you ever driven for hours on a really boring highway? There’s nothing like a smooth stretch of clear road on a sunny day with no traffic, right? The temptation can be to zone out and enjoy the ride, letting your eyes rest on the hood of the car.

This can happen in small businesses. We’re so used to so many issues, that when we finally get a chance to ‘zone out,’ we take it gratefully. But it’s important to rip your eyes off the hood of the car and look ahead to see any obstacles coming your way.

There is no one else in your business who can do this work. A 1-3 year plan (short-term) is essential to continue growing and developing your business. And long-term planning (5+ years) is about creating a vision for your team. Both are essential in communications, marketing, budgeting, and decision-making.

Listen in as Michelle and JoyGenea discuss planning, risk, and team buy-in. As well as the hope planning provides after a year like 2020!

64 episodes