The Basics of PPC ft. OpenMove's Alex Swerdlow


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On this episode of 'Inbound & Down,' host Jon Sasala chats with Alex Swerdlow, PPC Director at OpenMoves. The two cover the fundamentals and best practices for beginning a PPC campaign.

This episode of Inbound & Down is sponsored by AudioEye. Their automated technology provides the foundation for barrier-free access to the web. Learn more about AudioEye and the importance of digital accessibility, today.


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