Manage episode 243655447 series 2152718
Part of a rare breed of economists-turned-creative, Melissa's unique background inspires her to create engaging yet measurable communication strategies. She's a storyteller at heart and an evangelist for the importance of data in fueling creativity. Her work in start-ups and multinationals, across the Middle East and Europe, is a blend of instinct, fueled by statistics. Communicate and Entrepreneur Middle East have published some of her musings. The panel she moderated on Gen Z at the 2017 Dubai Lynx Festival of Creativity was voted one of the top 5 to attend. She was also named one of the 30 under 30 media faces to watch and was one of 10 women in MENA chosen to take part in the See It! Be It! mentorship program.
As always, I'm DigitalHoos and you can find me: