Manage episode 274354631 series 2564237
Our guest this episode is Christian Gani, the Managing Director of Match Marketing Group’s Boulder office, he plays a leading role in creating and shaping consumer experience platforms for brands including Lincoln Motor Company, Progressive Insurance and adidas, to name a few. Our guest is motivated to push the boundaries of the expected when it comes to consumer marketing and is fascinated by how experience, when combined with purpose, can impact the way people feel and ultimately change.
Prior to joining Match in 2010, he worked for luxury brands Lexus and Mercedes-Benz for stints on the client side where he managed marketing and advertising responsibilities across Europe and Canada, respectively.
Tune in as we discuss Experiential Marketing, the evolution of experiential marketing carving a path during Covid and thereafter, limitless and borderless experience--using technology as a tool that can bring the experience directly to the consumer... and much more.
Find Christian Gani on LinkedIn: Here.
Check out Match Marketing Group: Here.
Find out more about Liftoff: Here.