MGT135: Your Shopify Music Store On Steroids – Tommy Stalknecht (Single Music)


Manage episode 240103506 series 1049688
By Andrew Apanov and Andrew Apanov (Dotted Music). Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Tommy Stalknecht is the founder of Single Music, a Nashville-based company offering a music distribution component to Shopify. Over the years Tommy has overseen the development and management of many high-profile websites, including Sam Hunt, Kenny Rogers, Josh Turner, Larry The Cable Guy, and The Americana Music Association, among others.

On this Music Growth Talks episode, Tommy explains how they help record labels and artists to sell directly via their official web sites with instant reporting to Nielsen for official Billboard chart tallying. We talk on what "direct to consumer" means in music today, the pros and cons of integrating with another platform, and the importance of great design in ecommerce.

Listen to the episode in full to learn the tricks major artists use to increase "scans" on Billboard, how to run a crowdfunding campaign on Shopify, and much more.

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152 episodes