#166: Why Should I Use Marketing Quizzes In Lead Generation?

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By Phil Adair. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

As marketing strategies have evolved and improved, lead generators have found that interactive marketing is 23% more effective than its traditional, static, counterpart.

Examples of interactive marketing include polls, competitions, calculators, games and, of course, marketing quizzes.

Using marketing quizzes in my lead generation strategy is already producing leads and it’s just over a week since I set it up.

If you’re struggling to generate high-quality leads at volume, marketing quizzes just could be the magic key to getting more leads for your business.

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