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Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry. Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature.
Ep 402: Darrell Stern | Being a Playwright for the Digital Age
Manage episode 200686430 series 65720
By OutlierHQ and Ever Gonzalez. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
"Marketing is the art of starting meaningful conversations" - Darrell Stern Darrell Stern is a playwright for the digital age. "Marketing IS theater" he proclaims in his very Stern voice. Mr. Stern's career stretches back to the 1980s as the voice of Scooter Computer on ABC's SchoolHouse Rock. Today, his Stern Inbound Marketing Agency brings ROI to all of his clients across the board. AND his Stern Storming methodology has to be experienced to be believed. Imagine tapping into your own knowledge and experience and then knowing exactly what media to create to dominate Google SEO and all the social media platforms. A true master of Inbound, Content, and social media marketing, Stern now runs his own Marketing Academy and teaches entrepreneurs worldwide how to grow their influence.
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