138 - “IN THE WILD” thinking through a ProfitEngine

43:38
 
Share
 

Manage episode 266105213 series 1221186
By Matt Coffy. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Your sales funnel, or conversion funnel, is the path that a lead (prospective patient) takes through the buying process that ultimately results in a conversion (paying patient). The shape reflects the fact that a large number of your leads will never complete the journey through the funnel. You’ll expose your practice and services to a lot of people at the top of the funnel, but only a small fraction of those will actually convert.

141 episodes