SC212: Brenda Wade. Virtual Online Listing Presentations. Relaunching Your Career After A Break. Working With Your Kids. Shadow Program For Listing Partners.

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By Mike Cerrone - Real Estate Broker, Salesperson, Realtor, Coaching and Training Selling Skills, Mike Cerrone - Real Estate Broker, and Training Selling Skills. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Brenda Wade SUCCESS CALL …

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Download FULL Audio Running Time: 73 minutes

Website:

BrendaWade.com

Background:

Brenda Wade is with Signature Realty Associates in Valrico, Florida. Last year, she and her team (The Brenda Wade Team) closed 309 transactions with a total sales volume of 113 million. Her average sales price was 368 thousand of which 39% were buyers and 61% were sellers. In her best year, 2017, she sold 408 homes worth 143 million.

Brenda leads a team with 16 members. She has been an agent for 25 years.

In this call, Brenda (and her son Austin) talk about:

  • Getting her license at 22 years old
  • Working for 7 years in one state, taking 10 years off to raise kids, then starting again in another state
  • Why she hired 3 administrative assistants before hiring her first buyer agent
  • The power of training your listing partner through a shadow (intern) program
  • Script for introducing your intern to sellers at a listing presentation
  • Virtual online listing presentations that was required during the coronavirus lockdown including technology and success rate
  • Working with your kids (son, daughter, son-in-law, daughter-in-law) and how to make it work with roles, expectations, and communication
  • Sharing this interview with her son (and listing partner) Austin Wade
  • Team dynamics, profit margins, and more

2019 Stats:

  • 309 closings
  • 113 million sales volume
  • 25 member group:
    • 2 listing partners
    • 7 buyer specialists
    • 1 office manager
    • 1 listing manager
    • 1 closing manager
    • 1 negotiator
    • 1 director of 1st impressions / marketing coordinator
    • 1 runner
    • 1 team leader

Niche:

  • repeat & referrals
  • past clients
  • sphere of influence

259 episodes