EP 21: Marketing and Sales Together at Last with Marc Stoiber, Brand Strategist

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Manage episode 262872028 series 2438038
By Joe Girard. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Have you wondered how to get marketing and sales to play nice together? Well, Marc brought his A-game on this one and we talk about his experience working with sales from the branding side as well as his recent transition into the business development world for his own business. Some powerful ideas here you can apply to your own marketing and sales worlds.
About Marc Stoiber:
For over 30 years, I’ve helped everyone from global packaged goods giants to local upstarts create brands that are simple, and outperform. I started as a writer in Hong Kong, became a creative director in Germany, was part of the Palmer Jarvis team that won Agency of The Year 4 years straight, ran the creative output of DDB Toronto, and was National Creative Director at Grey as we went from #40 to #9 on the national creative scorecard in under 3 years. An entrepreneur at heart, I then started Change, an agency that made sustainability sexy. I successfully sold Change after 5 years, and became a consultant. Frankly, I liked working directly with CEO’s of SME’s – something that wasn’t easy to do in a conventional agency setting.
Learn more at https://marcstoiber.com/brand-diy

22 episodes