151 - NYT Best-Selling Author Jay Baer on Why Sales Is About Help Not Hype

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By ReminderMedia, Luke Acree, and Josh Stike. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Wow! Talk about turning marketing on its head!!

Jay Baer doesn’t believe in a secret sauce, but boy he sure has one...

Jay preaches Youtility.

Youtility is the simple, easy, practical, but oh-so-rare philosophy of giving away what you know, for free, one bite at a time.

Why would anyone want to do that??

Because, especially now, it’s the professional who is the most helpful who will eventually win the business.

And he has lots of examples to prove it. And lots of ideas about how you can do it.

To learn how to generate more referrals and repeat business, visit: www.remindermedia.com

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192 episodes