615. How CMOs Lead in Uncertain Times


Manage episode 262789743 series 2087243
By Sangram Vajre. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Think about the most famous leaders in history.

Were any of them known for leading through easy times?

Responding to crises is what defines a leader. How will you respond?

On the latest episode, I am joined by 2 incredible CMOs who have a ton of great tips for how you can better lead your marketing teams through this unprecedented time.

And those battle-hardened guests are Meagen Eisenberg of TripActions and Ryan Bonnici of G2.


Join me for weekly special LinkedInLive sessions where I interview your favorite guests like Pat Lencioni, Seth Godin, Whitney Johnson, and Kim Scott — LIVE.

Here's the one-click invite: https://evt.mx/mSGV4Ka8

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