C-10's, Hollywood, Delmo and Art Heists


Manage episode 243588054 series 2409218
By The Round Six Gearheads. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.


Del Uschenko, better known in the C-10 and hot rod worlds as Delmo joins the Gearheads to talk trends, relocation and international art heists. Known world-wide as the man behind the "Delmo look," conversation runs wild from the early days in Canada to what's on the horizon. A lot to be learned and adopted to any small shop, whether just starting out, looking to re-brand or move... It's all about recognizing value in relationships a partnering with good people.


  • The move to the mountains – Burbank to Prescott
  • Del's Canadian roots
  • Shop decorating
    – The General Lee painting
    – International art heists
    – The stain on the wall
  • Starting trends
    – Adopting the brand that fans created from you work
    – Going at things backward
  • The Round Six connection to the Delmo brand
  • Hijacking your own brand
  • "Forums" and other antiquated methods of communicating in the car community back in the day
  • The AccuAir relationship and the value of partnering long-term
  • Delmo's hot rod roots
  • The C-10 thing
  • Del's inspiration – Cadzilla – The cars of Troy Trepanier – Foose's clean build style
  • The advantages of being in Burbank
  • Keeping things movie-themed, Brian goes Tarantino with the timeline
  • One-hundred percent organic, word-of-mouth growth
  • The Del S3 vintage-look LS engine
  • The infamous Y-block LS engine post
  • Brian proposes the "DELephant" late-model Hemi
  • Instant gratification on social media with regard to building a brand
    – Working at creating an audience
  • "Evil Del Wednesdays"
  • More great reality TV show pitches
  • Passion VS Effort
  • The value of deign and creativity when working with a budget
  • Re-purposing and bringing in unique items from all walks of life
  • The million-dollar build VS a restrained and intelligent build
  • The Philosophy and sheer terror of being turned loose, design-wise
  • Building a Street Freak
    – Brian becomes a lifestyle/style coach
    – Music selection
    – 8-tracks
  • The truck trend swinging in a new direction
    – The "too soon" move from Squarebody pickups to OBS
  • Trends, or the lack of any new ones
  • Tailoring your brand to a demographic and vice-versa

227 episodes