Manage episode 258364597 series 2572342
In episode 20, Joel, Adam and Leland chat with Josh Dirks of Project Bionic which is a Social Media Management company in Seattle, Washington. Josh talks through how COVID-19 has impacted his business & team + his clients. He also talks about specific social media strategies and how brands executing social media strategy.
Project Bionic's position statement: "The key to social media is that there is no key".
Social Media resides in the eye of the beholder. Some businesses see it as the Holy Grail, the answer to all their problems, a magic wand that will cure all that ails them and physically force new customers to buy their products. Others see it as a fad, a nuisance, a medium to only engage with grudgingly.