Ep24 - Adapting Your Business to Changing Customer Needs


Manage episode 263895305 series 2645960
By Shahram Anver. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

In this episode of The Winning E-Commerce Experience Show, Christina Ganim, CEO and Co-founder of Kenz Woman, discusses how she mitigated risks and future proofed her business using scenario analysis. Specifically, Christina discusses.

- How to future-proof and mitigate risks in your business

- How the pandemic has resulted in a change in her business model

- How has her marketing strategy changed to retain customers and keep them engaged

Christina is the founder of Kenz Woman, a popular lingerie ecommerce website in the Middle East

This show is brought to you by DataCue. Your winning e-commerce experience starts from your homepage. DataCue personalizes the banners, images and product recommendations for every visitor to improve conversion and build a brand that your customers love. It works on any Shopify website, no coding required

32 episodes