Manage episode 263895305 series 2645960
In this episode of The Winning E-Commerce Experience Show, Christina Ganim, CEO and Co-founder of Kenz Woman, discusses how she mitigated risks and future proofed her business using scenario analysis. Specifically, Christina discusses.
- How to future-proof and mitigate risks in your business
- How the pandemic has resulted in a change in her business model
- How has her marketing strategy changed to retain customers and keep them engaged
Christina is the founder of Kenz Woman, a popular lingerie ecommerce website in the Middle East
This show is brought to you by DataCue. Your winning e-commerce experience starts from your homepage. DataCue personalizes the banners, images and product recommendations for every visitor to improve conversion and build a brand that your customers love. It works on any Shopify website, no coding required