Manage episode 245233084 series 121552
We're going to say something that you probably are afraid to hear: Your clients don't want the products your selling. BUT, what your clients do want to buy is the result of what you can offer them. David Newman, CSP, and past VOE host, returns to Voices of Experience to share how to change your marketing about your client's success instead of about your products.
Are you having difficulties getting your clients to pay your full fee? Or are you struggling to raise your speaking fee? Laurie Guest, CSP, might have the solution you need: Demonstrating to your clients that your middle-of-the-road package is the best product for them. Plus, NSA members can access the FREE RESOURCE you need to perfect this sweet-spot pricing.
Learn more about your ad choices. Visit megaphone.fm/adchoices