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If you’ve ever wondered what it really takes to become a successful entrepreneur in the wellness industry, grab your headphones and start listening. Brand Yourself is a show that gives you a behind the scenes look at what female business owners in the health, mindfulness, and personal growth space have done to build thriving businesses and stand out brands. Hosted by brand strategist, Blair Badenhop, you’ll hear guests reveal the up and down journeys to finding success and how they leveraged ...
 
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In this week’s solo episode, I share how to create your signature offer. And not an offer that’s basic and like every other coach or service-provider out there, but that’s unique to you. Creating something that isn’t templated, but is based on your experience, your training, and your own transformation is one of the key ingredients for standing out…
 
Abbi Miller is an Austin-based "yoga-teacher-turned-productivity-preacher" who's here to help you run your biz on purpose. After over a decade as a wellpreneur, running her holistic nutrition & yoga brand, Abbi founded Biz Babes Unite!™: a community offering impactful ceremonies & mastermind circles so womxn can approach work from a sacred place, d…
 
This week’s topic was inspired by a conversation I had with someone recently. And that is… how to create an online presence that is a natural extension of who you really are. Where your website, your social media posts, and everything in between feels the same as meeting you in person. As I was chatting with this newbie business creator, she expres…
 
Nina Sasson is a Soulful Career Coach. She empowers the high achievers, the go-getters, the big money-makers of the world to lead with soul and find a greater sense of purpose and fulfillment—WITHIN. She has spent the last decade investing in her personal growth not because it’s trendy, but because it’s elevated her professional confidence and her …
 
I am so happy someone asked me to talk about this because I see it as such a delicate AND crucial part of growing a business. And that is…how to know when it’s the right time to invest in a mentor or coach. If you’ve ever found yourself wanting guidance and support but feeling uncertain about who to hire or what kind or program to invest in, this e…
 
Amina is a holistic leadership and mindset coach, proud immigrant and chronic illness advocate. A leading coach to notable female leaders and impact-driven celebrities—Amina’s mastery is in connecting us to our brilliance and teaching us live and lead from it each day. As a woman of color of Iraqi descent, she often works with marginalized communit…
 
Are you a creative who also interested in wellness? Or are you a wellness entrepreneur who’s also interested in a creative field? It’s so normal to have more than one interest and passion and talent. Yet, when it comes to business, it can be confusing which path to choose. In this solo episode, I was asked why I chose Brand Strategy over Health Coa…
 
Aviva Romm is a world-renowned midwife and herbalist who also happens to be a Yale trained MD and Board-Certified Family Physician with specialties in Integrative Gynecology, Obstetrics and Pediatrics with nearly 40 years of experience in the realm of women’s health. She is the author of 8 books, including her new book Hormone Intelligence which ex…
 
If you’ve ever resisted choosing a target audience or have felt uncertain about which audience would really be right for your business, this episode is for you. Truly one of the biggest reasons entrepreneurs fail to create content that resonates and attracts their dream clients is … they don’t know their audience. Your audience is who you design no…
 
Carolyn Yachanin is the Founder & CEO of Copina Co., a modern wellness company dedicating to spreading the best of plant-medicine to all through their vegan collagen boosting latte blends. Copina Co. started as the name of her wellness blog where she shared her love of plant-based cooking and her journey healing her acne, gut health, and body image…
 
Ever felt completely disconnected from your business? As if nothing you’re doing excites you anymore? Or like nothing is working? Here’s the good news: It’s 100% normal to feel this way AND that’s because you’ve essentially outgrown your business. While it may be scary to admit, this is a beautiful invitation to evolve and do things differently, an…
 
Terri Cole is a licensed psychotherapist and global relationship and empowerment expert. For over two decades, Terri has worked with a diverse group of clients that includes everyone from stay-at-home moms to celebrities and Fortune 500 CEOs. She has a gift for making complex psychological concepts accessible and actionable so that clients and stud…
 
In so many cases, people who step into entrepreneurship are leaving behind a traditional career. A coveted editorial position in fashion. A director title. An impressive track record. The corporate world puts a lot of value in accolades, credentials, and resumes. Which can be disorienting when you start a business. You may feel pressure to have “mo…
 
So… this episode is kind of a big deal. We’ve hit the 150th episode of the show with over 220,000 downloads and counting. I’ve been considering how I wanted to celebrate it for months. Should I have some super high-profile guest? Should I do it solo? Or should I do something different? After a few weeks, the answer became clear. I want to use this …
 
Do you and social media have a love/hate relationship? Does that friction make it hard to get into a rhythm with content creation and marketing? If yes, you’re not alone. So many entrepreneurs feel this way. Here’s the good news—there is a way to make the best of these platforms without draining your energy and falling down into the pit of compare …
 
Peggy Robinson is a holistic health care provider with over two decades of clinical experience who uses her expertise in ethnobotany, herbal medicine and acupuncture to heal, educate and empower patients around the world. She is the co-founder of Cornerstone Healing, a Brooklyn-based private practice. Inspired by her Haitian heritage and upbringing…
 
If you’re at the very beginning stages of starting a business, you’ve likely sat with a big question: How do I get clients? Because while you’ve got all of this passion and vision and possibility circulating inside of you, you have no idea which approach will work to get people to invest in you. Facebook ads? Instagram posts? Referral partnerships?…
 
Lana Schlafer is a mindset coach, law of attraction expert and author of the best-selling book Manifest That Miracle: Learn Why You Don’t Have What You Want and How to Get It. Over the past decade, she has empowered thousands to manifest what seems out of reach, including crossing 7-figures in their business, healing from a chronic illness, and mee…
 
Ever found yourself interested in multiple things—nutrition, movement, meditation, self-care, etc.? Or craving a variety of offers, projects, or opportunities to sink your teeth into? If yes, congratulations: you’re a multi-passionate entrepreneur. And while this is such a beautiful thing to be, it can often feel challenging to present yourself and…
 
Stephanie Dodier is a Clinical Nutritionist, an Intuitive Eating Expert, and the host of her podcast, The Beyond the Food Show—whose integrative and comprehensive approach helps womxn take their lives back from diet culture. Her proprietary and countercultural process, the Going Beyond The Food Method™️, has helped womxn in over 92 countries seek h…
 
Dr. Zoe Shaw is a licensed psychotherapist, motivational speaker, author, podcast host, life coach, and the author of her new book A Year of Self-Care: Daily Practices and Inspiration For Caring For Yourself. Her mission is rooted in helping women develop strength in their relationship with themselves. After 15 years in a traditional psychotherapy …
 
Ah, self-doubt. It’s often the biggest barrier to moving forward with bold life decisions, like starting a business, like making the ask, like putting yourself out there on social media, and more. When we find ourselves thinking… “Can I really do this? Am I crazy for taking this risk?” … you might think it means you shouldn’t. That the arrival of d…
 
Adi Arezzini is the female Founder and CEO of Teami Blends, a lifestyle brand that creates wellness and skincare products inspired by the health benefits of tea. Adi created Teami Blends when she was just 23 years old after being unable to find any solution to her digestive issues. In search of an all-natural solution, Adi started blending her own …
 
Helen Phelan is a Pilates instructor and integrative health coach with a specialty in intuitive eating and exercise. She is the founder of Helen Phelan Studio, a mindful fitness app and online Pilates studio designed to emphasize how movement makes you feel, not how it makes you look. Her workouts are designed to be shame free, calm the mind, nurtu…
 
There’s no doubt social media platforms like Instagram and Facebook play a massive role in business growth in our modern world. They have been such a beautiful connection point between me and so many of my dearest clients. But with Instagram’s newest terms of use in 2021, many people are reevaluating whether or not they want to conduct business the…
 
Natalie Miles is an international Psychic Medium, Speaker, Author of You Are Intuitive: Trust Your Truth. Take Back Your Power. and Host of top spiritual podcast “So You Think You’re Intuitive?” Known for her down-to-earth approach, it is her mission to make intuition accessible to everyone. In her work with individuals and groups, she guides clien…
 
Michelle Pellizzon is the founder and CEO of Holisticism, a platform devoted to making wellbeing accessible to more people with free and affordable resources, stories about wellness for diverse populations, and by elevating practitioners they believe in. After spending her twenties working in wellness and tech startups, she launched this platform w…
 
If you’ve ever worried that your content might be too “out of touch” or “idealistic” or simply not resonating with your audience, this episode is for you. Inside, I share my top tips for writing content that makes your audience want to keep reading, and the #1 thing that will ensure you never have to be concerned about missing the mark again. To su…
 
Nitika Chopra is a Chronic Illness Advocate and the founder of Chronicon, an inclusive community-building event focused on those living with chronic illness. Her career started over 10 years ago as the founder of a popular online magazine Bella Life, the host of her own talk show on global television, and a brand ambassador for some of the most pre…
 
Amy Chan is the Founder of Renew Breakup Bootcamp, a retreat that takes a scientific and spiritual approach to healing the heart. She is also the Editor-in-Chief of Heart Hackers Club - an online magazine that focuses on the psychology behind love, lust and desire. And she’s the author of her new book, Breakup Bootcamp - The Science of Rewiring You…
 
In this final episode of 2020, I decided to do things a little differently. Since this is the end of this season of Brand Yourself, I felt inspired to reflect on my experience of the year which is something I do via an annual blog post. But I wanted to speak my story out loud and the biggest lessons I’ve learned. I also answer the question of one l…
 
If you’ve got a business, you know marketing yourself and selling your services is the only way to both have an impact and make an income. But when you consider the whole landscape and approach to spreading the word and promoting what you have to offer, you’re often at a loss. How often do I post on social? When should I share that I’m taking on cl…
 
Instagram posts. Instagram stories. Facebook lives. Weekly emails. Podcast episodes. There are so many forms of content that we use to build our authority as experts and offer high value to email subscribers and followers. There are people that seem to crank out content like machines, posting every day, emailing multiple times a week, publishing ep…
 
One of the core business elements that entrepreneurs contend with is growing their audiences. From email lists to social media followers to website traffic, we all know that connecting with other human beings is the key to reaching more people, having a bigger impact, and generating more sales. But how do we do that efficiently and with integrity? …
 
Susanna Merrick is a highly-sought-after Intuitive Energy Reader, Stylist and Spiritual Coach. And she is the Founder of Aura Wear, a method and brand that focuses on self-expression through color, fashion and wellness. Susanna’s mission is to empower people to take the reins of their self-expression through their personal style and spiritual pract…
 
Susanna Barkataki is the founder of Ignite Yoga and Wellness Institute and runs Ignite Be Well 200/500 Yoga Training programs. She is a Certified Yoga Therapist with the International Association of Yoga Therapists (C-IAYT). And she is the author of the forthcoming book Honor Yoga’s Roots: Courageous Ways to Deepen Your Yoga Practice. With an Honor…
 
Ali Bonar is CEO and Co-Founder of Kween, a San Diego-based food company who created Granola Butter: the world's first spreadable granola. While recovering from an eating disorder, Ali launched her Instagram account @avokween, as a way to document her journey and connect with others going through similar experiences. Ali studied nutrition at UC Ber…
 
Talia Pollock is an author, speaker, storyteller, plant-based chef, TV personality, and health and empowerment coach. She’s the host of the popular Party in My Plants Podcast and the proud founder of Party in My Plants, an internationally celebrated wellness platform that helps real, busy, everyday people skyrocket their energy to boldly show up in…
 
Jackie Knechtel is the co-founder of the Flow Consciousness Institute, a research and training body dedicated to developing cutting-edge, consciousness-based tools for unlocking human potential. She is a sought-after speaker and teacher, known for her pioneering work in the area of flow and the mechanics of consciousness. Jackie travels the world g…
 
Pilin Anice is a yoga, dance, and meditation instructor, wellness coach, actress and model. For over a decade, she has guided students of all ages and levels in the sacred movements of yoga and dance through a range of workshops and classes to help connect to their highest self. She has been a featured yoga instructor on Good Morning America, The T…
 
Tricia Huffman is the founder of Your Joyologist, a platform devoted to calling out shitty thoughts and urging people claim their joy. She’s a rock and roll roadie at heart and spent the first part of her career as a touring sound engineer for music icons like Dolly Parton, Melissa Etheridge, and Jason Mraz. Being in this environment, she saw that …
 
Alexi Panos is a best-selling author, leadership and embodiment trainer, humanitarian, and the host of the Unleashed podcast. She is insanely committed to empowering others to activate and own their greatness and live a life they are completely OBSESSED with. Her mission is to reinvent “personal development” into what she and her husband call the E…
 
Valerie Oula is the founder of Modern Ritual NYC, a holistic lifestyle offering for mind, body and soul. As a KRI certified Kundalini Yoga Instructor and Reiki Master Teacher, she shares her passion for vibrational medicine through healing sessions, classes, workshops, events and trainings. She is the author of “A Little Bit of Reiki” from Sterling…
 
Robyn Downs is the founder of the mission-driven media and education brand, Real Food Whole Life, creator of the Feel Good Effect Mindset & Method, and author of the upcoming book, The Feel Good Effect. Holding a Master’s degree in education with an emphasis in behavior change, and 4 years of public policy & health change at the doctoral level, her…
 
Aycee Brown is psychic channel, spiritual teacher, entrepreneur, and your favorite Human Design bae. Leveraging spiritual self-development, human design, and astrology, she offers people a deeper look into themselves, helping them re-frame who they are, and clarify where and why they belong. She’s also the founder of Good Night Darling Co, a brand …
 
Jolinda Johnson is a Women’s Health Coach who’s passionate about helping brilliant women master their stress and protect themselves against burnout so they can create big, bold lives as visionary leaders. She’s over the version of health we're constantly being sold as women and is much more concerned with the things that actually make us feel vibra…
 
Michelle Jeovanny is the #1 Latina Speaker on a mission to change this world and support all humans to create a life that excites and inspires them every day. She is obsessed with people living their full potential, and has a gift for empowering, educating, and inspiring her audience through thought-provoking stories and tangible takeaways. Her com…
 
Megan Roup is a celebrity trainer and the founder of The Sculpt Society, a fitness platform and app that makes lengthening and strengthening dance cardio and sculpting workouts accessible to all women. As a professional dancer, fit model, and fitness instructor, Megan struggled to find a workout that was both effective and fun until she found dance…
 
Dr. Anna Cabeca is an Emory University trained triple-board-certified physician - with specialties in gynecology and obstetrics, Integrative medicine, and anti-aging and regenerative medicine. She has worked with thousands of patients, spoken for dozens of healthcare organizations and associations, and consulted with physicians around the world. He…
 
Berrion Berry is a Holistic Menstrual Health Educator and Practitioner. Her #1 goal is to teach modern women how to have pain free periods, period. As the founder of The Flo Academy, she focuses on teaching those who identify as female entrepreneurs or modern women, how to utilize their menstrual cycle to optimize their life. From hormone balancing…
 
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