show episodes
 
Can’t get traction with your marketing? Not sure how to turn your content into sales? Tune in for practical, education and advice on how you can attract, convert and keep your ideal clients using smart content marketing.
 
On this show we reveal some of the latest developments in the fast-growing Alternative Data sector. Satellite imaging, news-crawling, credit card data... and many more fresh new data sources are increasingly being used by investors to gain a competitive edge when making market decisions. We speak to data providers, asset managers, and anyone else in the sector to better understand this dynamic phenomenon. For more of an introduction to Alternative Data and its past, present and future, pleas ...
 
The Harry Potter Lexicon website has been in existence for almost two decades. Over that time, J.K Rowling thrilled us with her magical creation — in novels, interviews, on her websites, on Twitter, and more. And here at the Lexicon, a small group of dedicated fans have worked very hard over all those years to catalogue all the magical details she revealed. The Lexicon website has always been seen as the gold standard for careful research and faithfulness to Rowling’s created world, all beca ...
 
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show series
 
Imagine making $3 million in sales with your online program (already awesome!). Now imagine taking that SAME content and repurposing it into a range of NEW products and programs that brings in an ADDITIONAL $15 million in sales! Yep -- you read that right. Adding $15M and more than 500% in revenue with ONE Repurposing Strategy. In this episode, you…
 
In this episode I speak to Jeffrey Allan of Echo Ridge, a provider of US legislation alternative data. Echo Ridge’s unique dataset uses Jeffrey’s past experience as a lobbyist to predict the passage of the 250,000 pieces of legislation in the various US governments, and their likely effects on stocks. In other news, two alternative data events are …
 
In this episode I speak to Hinesh Kalian, Director of Data Science at Man Group, the London-based hedge fund that runs $127 billion of client capital. In our conversation we discuss Man’s relationship with alternative data, including how many datasets the firm can review in a year and how the task of uncovering alpha is changing. In other news, two…
 
In this episode I spoke to Adam Braff, formerly of McKinsey and Chief Data Acquisition Officer at Point 72. In our conversation Adam and I talked about some of the difficulties involved in extracting alpha from alternative data, including in how to set up your team most efficiently. In other news, I have written a blogpost about Alternative Data Di…
 
Have you ever tried to get into a popular restaurant only to be told they’re booked out but they’ll contact you if they have a cancellation? Or wanted to buy something from your favourite clothing store that was sold out, so you asked to be notified when it was back in stock? In this episode, your hosts, Suzi Dafnis and Michelle Falzon talk about o…
 
In this episode I speak to Francesco Filia of Fasanara Capital, a fund that has been buying loans from the market for over a decade. Over that time Fasanara has developed a substantial amount of alternative data around borrowers, creating an ever more advanced selection process for future purchases. In other news, an apology: Last week I mistakenly…
 
We've reached Episode 50! In this episode I speak to Jeremy Baksht, former Head of Alternative Data at Bloomberg, angel investor and general alt data celebrity. In our conversation, Jeremy and I talk about his introduction to alternative data, his time at Bloomberg, his investment priorities, what he sees happening in the fast-moving technologies s…
 
This is an Emergency episode prompted by the SEC’s recent judgement which resulted in a $10 million fine for alternative data provider App Annie. In this episode I first asked Jonathan Kay, CEO of App Annie rival Apptopia, to set the scene and explain what he thinks the judgement means for the market. I then spoke to alternative data lawyer Kelly K…
 
In our 6th Anniversary (wow!!) show, we’re talking about how you can make the SHIFT to a more Social Proof-led marketing philosophy where you stop talking about “the thing” you’re selling and start talking almost exclusively about the people who’ve already had success with the thing you’re selling! In this episode, your hosts, Suzi Dafnis and Miche…
 
In this episode I speak to James Kardatzke of Quiver Quantitative, a company with an innovative vision to bring alternative data to the retail investor en masse. In other news, please join James, myself and also Peter Bakker of Unhedged on Wednesday at 10am EST for a conversation about Alternative Data and the Retail Investor. Alt data lawyer Kelly…
 
In this episode I speak to Brad Schneider, founder of NoMad Data amongst many other things. Brad has had a long career with alternative data, going back to the early 2000s when he was doing pioneering work web-scraping data and using it to predict corporate earnings information. His latest project, NoMad Data sees Brad trying to solve the alternati…
 
In this episode we’re talking about one thing we do every year to grow our businesses. We make sure THIS is the FIRST thing that goes in our calendars when we are planning out our year… and we build everything else around it. It’s something we’ve been doing in one form or another for at least 20 years and we wouldn’t be without it. It keeps us on t…
 
In this episode I speak to Loften Deprez of Viscacha. Viscacha offers real-time sales data from retailers at an extremely high frequency. In our conversation Loften and I talk about how he happened to name his company after a depressed-looking rabbit, as well as how the company came about and what makes it attractive to investors. See acast.com/pri…
 
If you are looking to get out of your overwhelm and know with confidence, exactly what to do next in your business… or if you’re feeling overwhelmed or scattered or swamped (and who doesn't feel that way sometimes)… You are going to love this episode. If you’ve got way too many things on your to do list; if you feel confused by all the options arou…
 
In this episode I speak to Rani Piputri of NNIP, the investment arm of a Netherlands-based insurance company which was acquired last week by Goldman Sachs for €1.6bn. In our conversation, Rani and I speak about her past in various Alternative Data-related positions in Europe, and what some of the ways in which she has been seeking alpha using alter…
 
In this episode I speak to Evan Schnidman, founder of Prattle and now an investor in data companies. In the first part of this conversation Evan and I discuss how his company Prattle rapidly predicted market reaction to new central bank announcements, before then going on to discuss his views on alternative data and how he chooses his investment ta…
 
Creating an online challenge can be a great way to grow your audience, get clients and share your impact. They can be free or paid. They can be part of a marketing campaign for lead generation or part of the fulfilment of a larger program. In short, Challenges can be AWESOME. But coming up with the right idea and hook for your Challenge can be… wel…
 
In this episode I speak to Omer Har, co-founder and CTO of Explorium. Explorium is an automated data and feature discovery platform which in May closed a $75 million funding round. In our conversation, Omer and I discuss the differences between the corporate side and financial side of the alternative or external data world, and the innovative way i…
 
In this episode I speak to Louisa Nolan, Chief Data Scientist at the Office of National Statistics, about how the UK government statistics office has increasingly been integrating alternative data into its normal processes. In our conversation, Louisa and I speak about how the ONS is able to bring to bear proprietary national datasets, such as traf…
 
Between them, Suzi Dafnis and Michelle Falzon have done about a “hundred million” slide presentations. OK… maybe that’s a slight exaggeration… but they’ve done a LOT! In this episode, your hosts, share their top tips for great slide presentations. Listen to this episode to hear more about: How to find great content ideas “hiding in plain sight” - j…
 
In this episode I speak to Ed Lavery of Similarweb. Similarweb shocked the alternative data world in May with a $1.6bn IPO, which many observers took as a sign that more such flotations would soon follow in the space. In our conversation, Ed and I discuss Similarweb’s offering, the float, and wider implications for the alternative data space as a w…
 
In this episode I speak to Avi Rosenbluth, formerly a Portfolio Manager at AQR Capital Management, a systematic fund. In our conversation we run through Avi’s reservations around Alternative Data, and touch on what he thinks needs to happen before the sector can go truly stratospheric. Separately, join us on Wednesday at 10am EST for a discussion a…
 
Will Hamilton has sold literally millions and millions of dollars in online courses and education products in the tennis instruction niche. And when you bear in mind his products usually sell for less than $100 a pop, you quickly realise that’s a LOT of sales he’s made online! So he knows a thing or two about what works and what doesn’t. And for ma…
 
Welcome to The Alternative Data Podcast, powered by Exabel. I’m Mark Fleming-Williams. In this episode I speak to Alexey Loganchuk of Sidera Labs. Alexey boasts a wealth of experience in and around the alternative data sector which makes him a fascinating conversation partner, particularly on the subject of alternative data in private markets, wher…
 
In my last podcast, I talked about the first of two magic duels in chapter 36 of Order of the Phoenix, the one between Harry and Bellatrix. Now it’s time to move on to the main event, the massive duel between Albus Dumbledore and Voldemort. There is no other magical battle in the entire series to equal this one. The roller-coaster flow of spells an…
 
Umbridge is one of those characters the reader is supposed to hate and despise, but she isn’t a Death Eater, she’s just a nasty person. Sirius sums this up well by saying “The world isn’t split into good people and Death Eaters”, and Umbridge is the perfect embodiment of this maxim, showing the nuance that Rowling can give to her characters. Not ev…
 
In this episode I speak to Jonathan Regenstein of Truist Securities, the first sell-side guest to have appeared on the podcast. In our conversation we discuss the various ways Truist fits into the alternative data ecosystem, and the cultural challenges of integrating a technology team into the financial world, among other things. Jonathan will be l…
 
In this podcast we’re going to take a look at the incredible magical duels in chapter 36 of the Order of the Phoenix. Before we get to the main duel in the chapter, however, that between Voldemort and Dumbledore, we learn a bit about the Unforgivable Curses when Harry and Bellatrix have their own duel in the Atrium before Voldemort appears. After k…
 
Season Three is Here! Hello, everyone. Back in January, 2018, I created a new short-form podcast called The Harry Potter Lexicon Minute. I had planned on a shorter title — The Harry Potter Minute — but discovered that there was already a podcast with that name, so I added the Lexicon’s name. The podcast ran for over 160 episodes, through November o…
 
A question we get all the time is “I know I need to keep in touch with my customers, but what do I talk to them about? Where do I get my content ideas from?” So, in this episode, your hosts, Suzi Dafnis and Michelle Falzon share 3 content brainstorming ideas that can fast track your content creation and give you all the topics you need for a year! …
 
In this episode I speak to Chris Petrescu, former Data Strategist at WorldQuant and now founder at CP Capital. Chris is a familiar face around the alternative data world, and in our conversation we talk about the old days of sourcing datasets, how the data scouting and strategy market has moved on, and big trends for this year. See acast.com/privac…
 
In this episode I speak to George Mussalli of PanAgora Asset Management. In our conversation, George and I talk about how the use of alternative data has become increasingly sophisticated since the early 2000s, when George first began integrating it into his investment strategies. Separately, please join us on Wednesday at 10am EST for our weekly i…
 
Ever feel like you’re in a weird niche and therefore couldn’t possibly make money from an online course? I mean, who out there would want to learn how to do what you do? In this episode, your hosts Suzi Dafnis and Michelle Falzon chat to artist, Bonnie Christine who has grown a multi-million dollar business teaching surface and pattern design to ot…
 
In this episode I speak to Sayali Saste of Grandview Research. Sayali oversaw the production and publishing in 2020 of a document that has been highly influential in the Alternative Data space. The Grand View Research note valued the alternative data market at $1.64bn in 2020 and projected a 40% CAGR that would take it to $17.35bn in 2027. In our c…
 
In this episode I speak to Jeffrey Ryan, former Citadel quantitative analyst and now Founder of Quant-at-large. In our conversation, Jeff tells me about how solving his own investing problems using R led him to writing new packages for the coding language. These ended up being used extensively by the wider R community and landed him a job in his ho…
 
Being opportunistic is like a badge of honour we all need to wear as business owners, right? In today’s episode, your hosts, Suzi Dafnis and Michelle Falzon take a second look at what it means to be opportunistic and why jumping every time the window of opportunity opens could actually be COSTING you the opportunities you already have! Listen to th…
 
In this episode I speak to Abraham Thomas, co-founder of Quandl. In our conversation Abraham and I discuss his fascinating life, from being caught in the first Gulf War, to joining a hedge fund in Japan, to founding and building up Quandl, one of the key players in the alternative data space, to selling it to Nasdaq in 2018. In other news, I have w…
 
In this episode I speak to Michael Recce. Michael has had a varied career in the alternative data space, with a background in artificial intelligence academia and advertising technology before moving into the hedge fund space with Point72. Michael has created data science teams for a hedge fund, Singapore's sovereign wealth fund, and the traditiona…
 
Clubhouse - what’s all the fuss about? Is the social network based on voice that’s got everyone talking a giant waste of time or one of the hottest new ways to grow an audience and find customers, strategic partners and a support network? Your hosts, Suzi Dafnis and Michelle Falzon speak with Clubhouse early adopter, experienced moderator and one o…
 
In this episode I speak to Kelly Koscuiszka of the law firm Schulte, Roth & Zabel. Kelly is a specialist in all the legal matters surrounding the alternative data sector, and in our conversation we embarked on a tour of the regulatory horizon. During our journey we touched on insider trading laws, the hiQ-LinkedIn web-scraping case, privacy issues,…
 
In this episode I’m joined by Elizabeth Pritchard, who is topping all the alternative data ‘people moves’ lists following her announcement as the new CEO at Bitvore. Elizabeth is well-established in alternative data. Having first entered this world as Global Head of Market Data at Goldman Sachs, she went on to co-found Crux Informatics and then Whi…
 
If you’ve ever felt like you’ve overwhelmed people who bought your online course by giving too much content; or you’ve ever delivered an information session and had people tune out; or you’ve run a 5-day Challenge or 3-Day event and wondered why you didn’t get high feedback scores when you put your heart and soul into it - it’s likely because you w…
 
In this episode I speak to Gene Ekster of Alt DG. Gene has been in alternative data pretty much since the beginning, and he even has a claim to having named the sector for a Wall Street Journal article. In our conversation, Gene and I discuss the past, present and future of alternative data, as well as his data cleaning company Alt DG and his exper…
 
In this episode I speak to Spenser Marshall of M Science. M Science is one of the more established players in the alternative data world, having been first founded as Majestic Research back in 2002. In our conversation, Spenser and I explore the company’s historical development, current offering, client-base, and we touch on some use cases of M Sci…
 
Brian Kurtz is definitely an “OG” when it comes to Direct Response Marketing. In addition to sending over 1 billion (with a “B”!) pieces of direct mail in his 40 year career, he’s also pioneered other platforms like TV infomercials, where he was responsible for buying media in excess of $80 million, selling over 3 million books via direct response …
 
In this episode I speak to Alexander Denev, co-author of The Book of Alternative Data and until recently a lecturer in the subject at Oxford University. Alexander’s alternative data experience is vast, and in our conversation we cover a range of topics and use cases: from how to differentiate causality from correlation, to the use of alternative da…
 
In this episode I speak to Thani Shamsi of Datarade, a data marketplace based out of Berlin. In our conversation, Thani and I talk about the efficiencies needed to unleash alternative data even more, advantages and challenges of being based in Europe, and the GDPR and Europe’s regulatory approach. See acast.com/privacy for privacy and opt-out infor…
 
Your marketing funnel includes all the steps you get people to take - from first finding out about you, through to buying from you. And there are myriad ways you can put your marketing funnel together. Regardless of what your funnel looks like, chances are you are not going to make it perfect the first time. And that’s where people go wrong. They t…
 
In this episode I speak to Hendrik Bartel, founder of TruValue Labs - an ESG data provider which has recently been acquired by Factset. In our conversation, Hendrik and I discuss the evolution and future of the ESG space, with reference to the area’s history, coverage and clientele. If you find this conversation interesting and are left with follow…
 
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