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Business of Story

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Business of Story

Park Howell, Brand Story Strategist

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The Business of Story helps sales and marketing leaders excel through the stories you tell. Hosted by Park Howell, known as the world's most industrious storytelling, this weekly show is ranked among the top 10% of downloaded podcasts internationally and is the #1 business storytelling podcast according to Feedspot. #StoryOn!
 
The Mortgage Marketing Expert podcast helps mortgage & real estate professionals build more modern and relevant business. Sought-after industry experts share first-hand experience & advice to: create and convert more opportunities through effective marketing, maximize pipeline growth, and create more efficiency to become more profitable. MME podcast is hosted by Phil Treadwell.
 
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or an established business, learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing tactics that work today. With over 50 million downloads and 1,400 episodes, you're sure to find something that will help you grow faster. If you're interested in being a gues ...
 
Stories to inspire creative work. Unlike other shows about creativity, we're on a journey to understand one concept: resonance. What does it take to create work so resonant, people take action? Travel the business world as we explore. I'm your host, Jay Acunzo. I'm an author, speaker, and showrunner formerly of Google, HubSpot, and ESPN. Today, I'm on a mission to help people make what matters most to their careers, companies, and communities. Thanks for listening!
 
Do you want to apply storytelling to your business? Then you have come to the right place. Dr. Soraia Ferreira will give you actionable tips and resources on business storytelling, transmedia storytelling & beyond! Sign up for the newsletter for exclusive content and explore all the resources at StorySD.com
 
Hear that great marketing chemistry Here you’ll find all of our 4 Marketing podcast episodes about – you guessed it – marketing! Select the hot topics you want to know more about, sit back and enjoy. Or you can fill your mind on the move. It’s like listening to your friends discuss the marketing subjects you want to know more about – just hit play and hear it for yourself. Enjoy.
 
You want to start a podcast, but you’re not sure where to start. You need advice on how to grow or monetize your show, and stop being so scared that it won’t work! I can help by showing you what mistakes NOT TO MAKE and much more. Subscribe to the show and soak in the 16+ years of podcasting experience from Podcaster Hall of Fame Inductee Dave Jackson
 
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Marketing Star

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Marketing Star

Stephan Heinrich Content Marketing Star GmbH

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Der Podcast für Unternehmer, Selbstständige und alle, die Marketing Stars werden wollen. Wir machen digitales Marketing machbar. Erfahren Sie, wie Sie clever die neuen Möglichkeiten des Marketings online und offline nutzen können, um neue Kunden zu finden und bestehende Kunden langfristig an sich zu binden. Nutzen Sie diesen Podcast und die zugehörigen Beiträge, um die Ideen und Werkzeuge, die wir Ihnen liefern, auch wirklich schnellstmöglich in die Praxis umzusetzen: https://content-marketi ...
 
We help coaches to make a bigger difference by becoming a Thriving Impactful CEOs using The Impact Formula Methodology®. This means selling out your offers, scaling beyond 1:1 to group programs and leveraging a team so you can exponentially increase your income and join the 3 day workweek revolution. It's time to experience the freedom, income and impact you deserve.
 
Welcome to the SEO.co Daily Search Engine Optimization Podcast. Bringing you daily SEO & digital marketing tips that we've learned throughout our 20+ years of internet marketing. Learn the latest SEO, content marketing, link building, social marketing, conversion optimization, persuasive selling & internet marketing tactics that work today. Learn more at SEO.co.
 
The Content Marketing Lounge Podcast is a show for entrepreneurs, side-hustlers, solopreneurs, freelancers, consultants, and content marketing professionals who want to grow their business with content marketing. Host Nathan Collier goes beyond surface-level black-and-white issues—with special love for those of you working for yourselves. After the show, join Nathan in The Content Marketing Lounge Facebook group to continue the discussion.
 
Social media and the internet have changed everything for marketers and businesses. Now, marketers can't just sell and promote to a captive audience anymore. Instead, they have to spark conversation, engagement and inspiration from consumers, prospects and customers. In other words, today's marketer has to be a sparketer. Every other Monday, digital marketing and strategic communication consultant Scott Murray talks with authors, thought leaders and modern marketing professionals about what ...
 
Ready to discover the deep rabbit-hole that is Web3? Want to better understand how the creators are taking over and will become the future billionaires of the world? Tune into Hustle & Flowchart, a podcast that blends discussions on business, marketing, the creator economy, Web3, NFTs, and much more. We'll take you down the rabbit-hole with us as we interview the smartest minds that are creating the future. We'll uncover early alpha for the investor minded folks and deep-dive into the "what ...
 
Welcome! I'm Jillian Leslie, host of The Blogger Genius Podcast and founder of MiloTree.com & CatchMyParty.com, online business thought leader, and Stanford MBA. In each episode, I interview other successful bloggers, online entrepreneurs, and online business experts to talk about what's working NOW in the digital space. If you're a blogger or an entrepreneur, you'll definitely want to learn how to implement these newest strategies! I break it down. I'm not afraid to ask hard questions. Real ...
 
Holly Bray is a mum, Business Coach, and Productivity & Planning Expert helping value-led business owners like you create a profitable, sustainable business that allows you to live the life of your dreams. In this show, Holly tells you how to know what to focus on in your business to turn those ideas in your head into a reality, so you can have complete freedom over your time… without working 24/7. It's a mix of valuable online marketing advice, friendly chats, and a few personal updates too ...
 
Join Rachel Pedersen as she goes on a journey to help social media managers, digital marketers, and entrepreneurs to leverage social media to grow their businesses from 0-$100k per year and from $100k to $500k - all while leveraging the secrets of social media.
 
The Modern Selling podcast, hosted by Mario Martinez, Jr., is the go-to podcast for sales leaders, sales professionals, business owners, sales enablement leaders, and anyone responsible for generating revenue. Mario's guests are practitioners in the trenches, experts in their profession and influencers who are leveraging modern selling techniques to inspire you to create more sales conversations with your target buyer!
 
Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes. This Old ...
 
Welcome to Chasing the Insights, the podcast designed for you, the marketer, entrepreneur and small business owner. Each week your host, Vince Warnock, has fireside chats (minus an actual fireside) with some of the biggest and brightest minds in marketing and sales. They talk through the insights they have learnt through their careers, the highs and lows, the lessons they know now and the lessons they wish they knew much earlier. This is your chance to glean insights from the best in the bus ...
 
Learn how to earn more leads and sales through your website using Plain English digital marketing. Bestselling author and digital marketing agency owner Tim Cameron-Kitchen takes you through the digital marketing strategies used by successful businesses and entrepreneurs to increase their traffic, grow their leads and sales, and build brand awareness using Search Engine Optimisation, Content Marketing, Pay-per-Click Ads, Influencer Marketing, and Social Media Marketing. Each podcast episode ...
 
The Sasha Group is the small to midsize business arm of the VaynerX family of companies. Through strategy, branding marketing and media, we help ambitious companies build strong brands that flex with the times. Right now, those times are full of volatility and ambiguity. And businesses and brands are having to shift and adapt. Across all sectors, there is an air of experimentation: brands are trying new things, testing and learning, and “building the plane while flying.” Building While Flyin ...
 
Digital Marketing Experts Lynn Smargis and Mark Thackeray are ready to answer a question our guest. In each episode, one small business owner's burning digital marketing question is featured as our guest put us in the hotseat for the answer to their small business marketing question! Whether they are unsure about website content, social media ad buys, google ad buys, influencer management, content creation, ghostwriting, or podcast production, we are here to give them actionable solutions to ...
 
Stacey Harris is CEO of podcast production agency, Uncommonly More. Each week Stacey shares actionable strategies you can use to grow your business with your podcast. Meaning you’re not just looking to get more listeners, but clients. She’ll share strategies, support, and inspiration on navigating your podcast to-do list, and getting better results from your show. Essentially Stacey is sharing the strategic advice that gets you a more profitable podcast.
 
Do you want to fulfill your true marketing potential? In “B2B Marketing and More With Pam Didner,” you’ll learn actionable strategies and tips around digital marketing, sales enablement, MarTech, demand generation, and more. As a B2B Marketing consultant, author, and global speaker, Pam emphasizes that marketing should leverage sales as another marketing channel and sales should use marketing as a hidden salesforce. In each episode, she shares her personal stories, templates, and frameworks ...
 
The Marketer’s Journey is a podcast dedicated to learning from senior marketing executives including the career journey they’ve taken and the buyer journey they set their customers on. Each week we speak to a senior marketer and learn whether it was luck, hustle or a combo of the two that propelled them to their latest post. We then discover how they engage their current and future customers on a path that is similarly planned but adaptive. The Marketer’s Journey features amazing conversatio ...
 
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The Edtech Podcast

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The Edtech Podcast

Sophie Bailey, @soph_bailey

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The mission of The Edtech Podcast is to improve the dialogue between ‘ed’ and ‘tech’ through storytelling, for better innovation and impact. Our audience consists of education leaders from around the world, plus start ups, learning and development specialists, bluechips, investors, Government and media. The Edtech Podcast is downloaded 2000+ each week from 145 countries in total, with UK, US & Australia the top 3 downloading countries. Podcast series have included Future Tech for Education, ...
 
Join Nicole Spencer, Founder of Authentic Conversion, who as a fitness pro herself, has started, built, and sold her own fitness coaching business, and now helps other health and fitness coaches do the same. The key differentiator… Nicole helps you grow and scale your online coaching business organically - using completely authentic marketing systems including powerful content creation and proven online marketing strategies that don’t rely on ads to get that content in front of your soulmate ...
 
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show series
 
In episode #2097, Neil and Eric talk about 'spray and pray,’ the best way to get started with social media. There’s no one-size-fits-all approach to marketing, and you need to try out different things to figure out what works for your brand. Tune in to find out how to use the 'spray and pray' approach, combined with analytics, to hone in on what wi…
 
Website design is more than aesthetics. Your website also needs user-friendly navigation and well-organized content. A slow-loading site will repel visitors. High-performing sites use SSL to encrypt data like credit card numbers, email addresses, and personal information to make visitors feel confident and secure. This provides a clean, secure webs…
 
In this episode of Chasing the Insights, talk to radio host and social media guru Rose Caiazzo. Rose talks to us about how we can approach social media as an entrepreneur over the age of 50. Rose Caiazzo is the Founder of The Social Media Secrets Club™ & Social Media Makeover Expert. As a leader in online marketing for over 25 years, she has worked…
 
Richard Newman, author of the best-selling book You Were Born to Speak, and founder of Body Talk, discusses how to use body language and voice skills to create greater impact with your business and leadership storytelling. Explore Park's free and premium story building tools including his new book, Brand Bewitchery: How to Wield the Story Cycle Sys…
 
Welcome to Episode 2.18 of Your Biz, Your Rules. In this show, we're going to be exploring a few of my favourite ways to create more down time in your schedule. Your Challenge: Your action step is to take at least one of these tips and implement it today. I'd love to hear how that goes for you, so feel free to reach out to me on Instagram and let m…
 
Danny Peña is one of my favorite guests. We started his story on episode 506, got an update on episode 633 and now he has a ton of "Because of My Podcast" stories for episode 827. Danny is an award-winning, 2015 Podcaster Hall of Fame inductee and one of the hosts of Gamertag Radio. He is also the Game Editorial Lead at G4. Gamertag Radio (GTR) is …
 
In episode #2096, Neil and Eric talk about where they think the world is headed (and what to do about it). With rising interest rates, businesses and marketing departments find themselves needing to adapt. Listen in to hear what you can expect in the coming months and what helpful steps you can take to protect yourself and your business, while also…
 
In episode #2095, Neil and Eric discuss their reaction to Elon Musk offering to buy Twitter. Plenty of people have offered to buy Twitter, and Elon Musk certainly has the funds to do it. Tune in to hear what you can expect if this deal goes through! TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: Reaction to Elon Musk Offering To Buy Twitter [01:06…
 
In episode #2094, Neil and Eric talk about what you should never do when you're selling (how to lose a deal). The key to having a good relationship with customers is by instilling confidence. Learn how humility, a mentality of underpromising and over-delivering, as well as good communication will help you maintain fantastic long-term relationships …
 
Joe and Robert do an overview of the crazy week in crypto. Is this an opportunity or has Web3's time come to pass? The New York Times and Disney release earnings and the boys run through the highlights. The Wall Street Journal says NFTs are dead. Other sources say the WSJ didn't do their homework. Who's correct? And Instagram launches a test NFT pr…
 
In this post, we look at the factors in search personalization and how to do SEO in light of personalized search results. There are five main modes of personalization, each present in modern search but increasing in sophistication. Apps and bookmarks you use on your device can influence the types of results you see. This level of personalization ma…
 
In this episode of Chasing the Insights, I reflect on this epic milestone of 200 episodes. I look at the amazing journey this has been. The incredible guests and of course, you....yes you!! This podcast would not be anything without every single one of you. I also take a moment to look at the road ahead and some of the exciting things we have comin…
 
The Conversion Code: Stop Chasing Leads and Start Attracting Clients (2nd Edition) by Chris Smith About the Book: In The Conversion Code: A Step-by-Step Guide to Marketing and Sales that Will Grow Your Business Faster, Second Edition, digital marketing and lead conversion expert Chris Smith delivers the ultimate exploration of the marketing and adv…
 
Today's talking point: This is the first in a three-part series all about generating consistent income so that you can live your most abundant life. To start things off, we’ll talk about how to tap into alignment, calling in that consistent income in your business with ease. Then, we’ll talk about expanding your community and attracting more people…
 
Can't you just call Google and tell them we want to be on the first page? We just changed keyword strategies last week. Where is our uptick in traffic? I've just read an article that says we should do x, y, z, and now I'm the expert. Sound familiar? Whether you're at an SEO agency or in-house, it can feel challenging to set and keep SEO expectation…
 
In this episode, Eric talks with Alejandro Navia about co-founding NFT Now, a media company that is helping put power in the hands of creatives. We discuss the impressive growth that NFT Now has experienced after only one year, their 700,000 followers, and what some of their best methods have been for growing their reach organically. Alejandro shar…
 
In this episode, I have a conversation with a new friend Taylor Ellard, and we have a conversation about easy ways to create & repurpose content in short time blocks, how to create conversations & attention with engagement, using certain social platforms to find your target audience. Taylor is the National Business Development Specialist & host of …
 
If you want to have a greater reach and impact in a way that you know only online businesses can provide, you’re in the right place. This value-packed training is something you can use along with your workbook and something you will probably want to revisit regularly. You will hear about the right way to build an online business that makes an impac…
 
David and I discuss how he started Wolf Pizza and how they grew the business into a profitable venture. For more podcasts episode or marketing help visit https://www.smartpizzamarketing.com Learn from us: https://www.smartpizzamarketing.com/mastermind Work with us: https://www.smartpizzamarketing.com/zip Get our pdf of 65 content ideas for your res…
 
A couple of months ago, I read the book - The Plot Thickens: 8 Ways to Bring Fiction to Life by Noah Lukeman. In it, I found a comprehensive list of character traits. I asked myself, “Do my favourite characters have all these traits?”. I choose Lord John Grey from Outlander to find out. I now challenge you to pick a character or two and discover ho…
 
Take a look at what's popular on your site and see what people are searching for. Use tools like Moz or Ahrefs to get hundreds of different long-tail keywords based on a single entry. Google Trends and Social Listening Software can help you uncover new topics and long-tail keywords for your niche. Use these tools to see what people are searching fo…
 
Denise Woodard is the Founder and CEO of Partake Foods, a food and snack brand that offers delicious, allergy-friendly snacks and baking mixes that everyone can enjoy and feel confident sharing. Denise started Partake after her daughter was diagnosed with multiple food allergies, and she wanted more options that met their allergy needs, and tasted …
 
Sales pages - we spend hours slogging over them and then get crickets. This week, I talk through some of the sales page pitfalls that could be stopping someone from buying from your vegan business. And what you can do to put it right. I'm covering: - Why there's a pricing debate when it comes to sales pages and what you should really be thinking ab…
 
Today we’re going Old School. We’re not talking email. We’re not talking TikTok, Facebook or even YouTube. We’re talking Snail. Mail. The gold old USPS. Physical mailboxes. Why? Because this is an untapped opportunity for DTC brands. My guests today are two legends in the eCommerce space - Drew Sanocki and Michael Epstein. Drew and Michael most rec…
 
In episode #2092, Neil and Eric talk about how to keep an eye on your competitors in 2022. Tune in to learn how to keep track of your competitors and how you can save time by learning from their mistakes and experiments. TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: How To Keep An Eye On Your Competitors in 2022. [00:25] Why it’s essential that y…
 
Long-tail keywords play a critical role in both paid and organic online searches. For website content, long-tail keywords offer the opportunity to give users more specific content. Long-tail keywords are advantageous over shorter keyword phrases because there's less competition clamoring for them. Use tools like Ahrefs' Keyword Explorer to find key…
 
In this episode of Chasing the Insights, I talk to anthropologist, author, and serial entrepreneur Veronica Kirin. Veronica talks to us about how we can approach scaling as a small business. Veronica Kirin is an anthropologist, author, and serial entrepreneur who teaches impact-driven small business leaders to scale like a startup so they can recla…
 
Resonating deeply doesn't require us to do anything big or expensive. The MINI-Series explores four types of created work that don't take up much space -- but still carry tons of meaning to those who encounter it. Last episode was about copywriting. This episode: illustration, featuring Haley Weaver of the wildly popular instagram account, Haley Dr…
 
Looking for a ridiculously easy SEO plan to drive more traffic? In today’s episode, I’m interviewing Brandon Leibowitz, from SEO Optimizers. He's a skilled expert in SEO and he's sharing some great tips to get more site visitors. We talk about a plan for: Keyword research Optimizing your blog posts for your conversion goal Writing content that wins…
 
In episode #2091, Neil and Eric talk about how to come up with the perfect messaging for your product. Learn how simple messaging can elevate your conversion rate and why perfect messaging is always a work in progress. TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: How to Come Up With The Perfect Messaging For Your Product. [00:28] How your messag…
 
Recently I have been taking a group of entrepreneurs and coaches through a month-long process of creating a signature talk. One of the things that I asked them at the end of our 4 weeks together - What were some of the side benefits that working on this talk provided for you and your business? I got a lot of interesting insights that I wanted to sh…
 
SEO is the process of uncovering opportunities for your brand to rank higher in search engines. If you're a startup doing digital marketing, you will want to focus on the long tail keywords. These are extended-phrase search queries such as "what is the best roofing company in Wyoming?". Once you've got your seed keywords, it's time to start gatheri…
 
Welcome to another episode, B2B Marketing & More. I have a very special guest today: Janet Driscoll Miller. She is author of Data-First Marketing, and she is the President and CEO of Marketing Mojo, which specializes in digital ads, SEO and analytics. Welcome Janet. How do you feel today? Janet Driscoll Miller: I feel great. My health is back and I…
 
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