show episodes
 
Real life strategy, growth hacks, proven marketing advice, and interviews of top leaders for boutique fashion industry businesses. Join Boutique Hub Founder, Ashley Alderson as she talks with retailers, boutiques, wholesale brands & vendors, industry insiders to bring you the proven, juicy secrets that have helped companies rise to the top, and balance life and business. Join the spirit of Community over Competition, and find the next idea or connection for your business.
 
Are you ready to launch a Clothing Line? or Scale your Fashion Brand? Get ready to FastTrack your business with the latest strategies, mentoring advice and inspiration from industry experts and Fashion CEOs. FastTrack Your Fashion Brand Podcast with Nicole Di Rocco will inspire you to take action with the goal to work smarter not harder! This podcast is for any fashion entrepreneur that wants to create a sample, sell to big box retailers, master social media for their brand, to seeing their ...
 
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show series
 
The future of secondhand fashion is unfolding in front of our eyes. For many of us who’ve thrifted for years and loved vintage and new-with-tags treasures long before they became big business, it’s easy to wonder: what’s next? How will the rise of billion dollar companies slinging secondhand style affect not just the mainstream fashion landscape, b…
 
Ashley Alderson, CEO of The Boutique Hub, explains How to Participate in Pink Friday. Pink Friday, created by The Boutique Hub, is a small business spin on the traditional Black Friday shopping experience, reminding people to #ShopSmallFirst. Ashley goes over how boutique owners can participate, tips on how to get your customers involved, and where…
 
If you’ve ever stressed about live video — or any video content for that matter — you need to listen to today’s episode with Alicia Henderson of Empirenista and the Video Visibility with Alicia Show. That’s because she’s bringing us her completely down-to-earth and no BS approach to video content and why it’s time to get over your fears and hesitat…
 
Today Archel Bernard, CEO of Bomchel, joins us for today's podcast Fashion with a Purpose. Bombchel is an ethical fashion brand offering contemporary West African clothing and merchandise made in Liberia. Archel shares how we can learn from others in the industry, why fashion can unite us, and the value in sharing your story. This is an episode you…
 
Season 1 of Clothing Coulture was full of fashion industry innovators in technology, design, and social enterprise. The move to digital and shifting business models during this interesting era created many insightful moments. In this episode, we explore the highlights from our deep-dive conversations that continue to connect our global community.…
 
Holly McLanahan, CEO of the Vintage Leopard, has years of experience in the retail industry, and today she shares the key principles for boutique owner success. Holly explains what it's like to work behind the scenes rather than being the face of the company and how she dealt with the ups and downs that come with owning a business. Resources Mentio…
 
No matter what kind of content you’re creating for your business, I’m willing to bet one thing. There are times you’re totally overwhelmed. And maybe those times are pretty much all of the time. And if that’s the case, it’s for good reason: given today’s marketing landscape and the realities of what’s required to get visible as you grow, almost eve…
 
Today our host Ashley Alderson, CEO of the Boutique Hub, tells us how boutiques can prepare for the holidays. The fourth quarter can be overwhelming, but Ashley is here to give you tips on how can come out profitable and still make time to enjoy the holiday season. Resources Mentioned Be featured on our call-in episode, drop your audio recorded que…
 
The fashion industry is constantly changing, recent downsizing and developments in technology have caused larger disruption. In order to remain competitive, it may be necessary for brands to access an outside perspective. In this episode, Bret Schnitker and Emily Lane discuss the viability of consulting to grow a business. Learn why it’s important …
 
Designer, neuroscientist and community leader Sharmon Lebby is back with us on the Spirit of 608 podcast for a second episode updating us on how her journey building a an ethical fashion brand as a side-gig ultimately led her to become an activist and community leader pushing creating connections among ethical businesses and pushing for change in h…
 
Today our host Ashley Alderson, CEO of the Boutique Hub, discusses What Will the Future of Retail Look Like? She addresses a very controversial topic being discussed in the retail industry right now, whether or not boutiques should unveil all the brands they are selling. She shares the feedback she received from those within the industry. This is a…
 
When was the last time you sent a pitch email to the media? With even a small amount of outreach, you can significantly increase your visibility through more outreach to journalists, bloggers and content creators. Oh yes, anyone can leverage media coverage and positive PR to elevate their business, build credibility, boost search engine rankings an…
 
Email is still one of the most effective marketing strategies. In today's episode, Jane Kasper goes over how to segment your list, how to increase your open rate, and how to layout your emails. But that's not all, tune in to get all the details on how to master email and text marketing. Learn More About the Boutique Hub Here: https://theboutiquehub…
 
Thinking of having a digital version of your fashion brand? What is a digital product and how could that work with your physical product-based business? All these questions and more in this episode! Don't miss this series! Listen now! Digital Fashion CEO Series - https://bit.ly/NicoleDiRocco Free Fashion Resources: bit.ly/FASHIONRESOURCES Sponsorsh…
 
The concept of 3D design technology is not new to the fashion world. It has been around for nearly 20 years, yet it wasn't until recently that the fashion industry started adopting the technology. In this episode of Clothing Coulture host Bret Schnitker and Emily Lane speak with Sharon Lim, CEO & Co-Founder of Browzwear, about how fashion technolog…
 
This week, we welcome Rae Joseph to the Spirit of 608 podcast to let us in on her journey from corporate law to starting a business at the intersection of luxury and vintage fashion. Listen to the episode for a dive into what it’s like to leave a lucrative, successful career in order to turn your passion into a business, how she’s educating shopper…
 
In today's podcast episode Mary Landgrebe interviews our host Ashley Alderson at the August Atlanta Apparel Market. Ashley shares how the Boutique Hub started, boutique owner success stories within the Hub, and what factors are key in growing a profitable business. Tune in to hear what Ashley learned in her entrepreneurial journey! Learn more about…
 
We’re kicking off this year’s second season of the Spirit of 608 podcast with an inspiring woman helping to pioneer responsible fashion in Colombia — and as you’ll hear in the episode — far beyond that, thanks to her role leading the responsibility efforts and media outreach for men’s footwear brand Beckett Simonon. I was already well aware of the …
 
Today on the Boutique Chat podcast team members from the Boutique Hub discuss buying wholesale at the Vegas tradeshows. Ashley, Sara, and Beth go over all of the tradeshows you need to stop at in Vegas, buying tips, and some exciting announcements from the Boutique Hub. Tune in to get all the details! Resources Mentioned: Get all the show informati…
 
The apparel industry is a global economy. Protecting workers' rights and safety is of the utmost importance. This is a complicated landscape as social compliance shifts from country to country, and region to region. In this episode of Clothing Coulture, host Bret Schnitker and Emily Lane explore how to navigate the process of social compliance in m…
 
What is your biggest enemy? What is keeping you from being the best at what you do? Today Bo Eason explains the mindset shift that will change your life. He covers topics including the best practices for going live, the power of your personal story, and the importance of physicality. Bring along a notebook because it will be full of notes after thi…
 
Keiauna was ahead of the game starting her mobile boutique in 2014. She now also runs a brick and motor and online boutique. Keiauna goes over how you must evolve to thrive in your business. This includes hiring, outsourcing, and pricing for profit. But that's not all, tune in to get all the details! Learn More About the Boutique Hub Here: https://…
 
Sustainability is an ongoing, core topic of interest around the world. With the apparel industry known as one of the most polluting contributors, it is critical to examine this conversation. In this episode of Clothing Coulture hosts Bret Schnitker and Emily Lane explore the fundamentals of sustainability and the realistic challenges to overcome to…
 
Brandi Brown was a former salon owner and now a full-time Boutique Owner at the Exchange Boutique. Brandi tells us how servant leadership can transform your business no matter the type of industry you are in. She goes over team culture, going live, and the secret to keeping customers coming back. This is the LAST week to purchase 2021 Boutique Summ…
 
Are you making the proper plans to prepare for the busy months ahead? Ashley discusses tips to boost sales during summer slowdowns so you aren't stuck with summer apparel in November. She also goes over some exciting updates from the Boutique Hub such as website changes, the Boutique Summit, and the launch of Retail Bootcamp. We are giving away a F…
 
Apparel manufacturing in the United States began declining in the early '80s as America began abdicating manufacturing, moving production overseas. Today, it is making a comeback in the states, alongside the technical foundations. Evolution St. Louis is paving the way to bring innovation and manufacturing back to the U. S. as the premier whole garm…
 
Erik Huberman is CEO of Hawk Media, the fastest-growing marketing consultancy in the United States. Today he shares his expertise on how to drive traffic to your online store. He will cover topics such as how the new IOS changes will affect your business, what metrics matter most, and how to spot bad ad agencies. Episode Rundown: 00:01:47 Erik's Ba…
 
In the final episode before our annual summer break (we’ll be back with all-new interview episodes in August), I’m talking about the thing we’re not talking about enough in the sustainability space. Especially when it comes to business. It’s been on my mind for a while, and I am sharing it all in this episode. Plus, a bunch of things I want you to …
 
Learn how to boost traffic to your boutique organically with this SEO strategy for boutiques. Jeff goes over backlinks, keywords, and how to not get ripped off by ad agencies. Get ready to take some notes because this episode is packed with easy-to-follow SEO tips! Today's episode was brought to you by Management One. Follow this link to learn more…
 
Innovation in the workplace is important to a company and its future. Creating space for employees to share ideas and adopting a spirit of evolution creates a positive atmosphere while generating a better understanding of where the company is going. In this episode of Clothing Coulture, host Bret Schnitker and Emily Lane discuss the difference betw…
 
Oh the joy and challenge of amazing photography. Visual imagery is queen today, especially considering every brand aiming to grow is basically tasked with becoming its own mini publishing house. Honestly, just think about it: it used to be that brands, well, they sold things. And the media, well, they published things about the things other people …
 
Working with your spouse can bring on challenges but it can also be so rewarding! Today Ashley and Eric Alderson give their insight and advice on being married and working together. This candid conversion covers setting boundaries, intimacy, and how they handle conflict. But that's not all, tune in to hear all the juicy secrets from this power coup…
 
Want inspiration for building a design-driven business with sustainable values and rethinking single use daily habits that seem so, well, normal until you realize they’ve only been common for the last 50 to 100 years? Then you’re going to be all ears for this week’s guest on the Spirit of 608 podcast, Danish designer and Last Object co-founder Isab…
 
How do you market your boutique in 2021? Morgan Phillips created a Profitable Boutique in 8 Months. Today she discusses how her business thrived so quickly, marketing on Tiktok, and how to create a community around your brand. Today's episode was brought to you by Management One. Follow this link to learn more: https://www.management-one.com/boutiq…
 
As a designer who uses her creativity as an agent of social change, guest Lula Mena talks about her journey into the fashion world and the five principles she lives by. In this episode of Clothing Coulture, host Bret Schnitker and Emily Lane learn how Lula Mena transformed the culture around being a working mother in El Salvador by creating sustain…
 
Are you looking for a way to expand your brand and business? I am starting a new series called The Digital Fashion CEO, where I share my story behind Nicolita and the Sold Out Launch. Don’t miss out on this series. Listen now! Digital Fashion CEO Series - https://bit.ly/NicoleDiRocco Free Fashion Resources: bit.ly/FASHIONRESOURCES Sponsorship Oppor…
 
Power moves, y’all! Yes this episode is making me drop the yalls. Why? Because it’s full of ideas and encouragement I want you to hear right now: so many of us struggle with money mindset, simplifying and taking full advantage of the resources and amazing things we have right in front of us. And that’s not because we’re unworthy or doomed to failur…
 
Many entrepreneurs can feel like it's impossible to get ahead. They are working too many hours, team problems can arise, and they aren't planning for the future of business. Today Kelly goes over what keeps entrepreneurs from growing and the solutions to the common problems faced while scaling. Today's episode was brought to you by CommentSold. Fol…
 
How it would look like to you if you can have total control on your fashion designs and sketches? In this episode, Sew Heidi breaks down whether you should learn Adobe Illustrator while launching your fashion brand or just focus on production and just outsource your design sketches. Listen now! Digital Fashion CEO Series - https://bit.ly/NicoleDiRo…
 
Is it a challenge to set boundaries between work and family life? Today Nicole Walters discusses why balance is bogus and how one can have a more successful and fulfilling career, all while having a family. Nicole was a former top-selling corporate exec who quit her six-figure sales job in front of 10,000 people, took what she knew, and built a mil…
 
Sometimes business is grueling and challenging and frustrating to no end. But then, sometimes things begin to fall into place and you come up for air to realize you are in exactly the right spot for right now. That’s what happened to multi-hyphenate actor-musician-artist-activist-entrepreneur Nikki Reed (you will remember her from the Twilight seri…
 
Limitless to what they create, fashion designers are in many cases the hidden gems within the fashion industry. United Coulture, a fashion design community, was created to provide a face and opportunities to designers worldwide. In this episode of Clothing Coulture, host Bret Schnitker and Emily Lane welcome Alexandre Nicaud, fashion designer, foun…
 
Can a Fashion Business launch a digital product? That's the question we answer and so much more on this week's episode. My guest is James Wedmore. He's helps online entrepreneurs GROW an SCALE their businesses into 6 and 7-figure empires. Listen now to how brands are growing their revenues and creating unique customer experiences with digital produ…
 
Are you still shipping products from your kitchen table? This new episode is all about the pros and cons of working with a fulfillment center! Don’t miss this special listener-generated episode, listen now! Instagram: instagram.com/nicole_di_rocco/ Free Fashion Resources: bit.ly/FASHIONRESOURCES Sponsorship Opportunities: hello@fashionbizmentor.com…
 
This week’s guest turned her pain personal point — her husband’s stinky workout shirts — into product that’s now fueling not one, but multiple businesses. On this week’s episode of the Spirit of 608 podcast, you will hear how Texas entrepreneur Megan Eddings left a corporate career while at the top of her game to risk building an activewear brand a…
 
Today Faith discusses the systems and processes she implemented in her 3 storefronts so can she can have the freedom to live in Costa Rica part-time. You'll learn that not only are SOPs important, but also the culture you create in your team. Tune in to hear Faith explain how you can achieve more freedom in your business! Today's episode was brough…
 
Struggling to level up your IG engagement? Guess what, Reels is now here! Joining us is IG mentor Tracy Harris sharing how this new & free feature can help you not only to create short & entertaining videos but also connect with your audience, showcase your brand & market your offer! Listen now! Instagram: instagram.com/nicole_di_rocco/ Free Fashio…
 
What can product businesses in FEST (fashion, entrepreneurship, sustainability + tech) learn from content marketers in the current digital landscape? As a content creator, producer, consultant and entrepreneur who works primarily with product businesses, I’m here to tell you the answer is so much, especially right now — a time when every business i…
 
Are you confused about how much you should buy and how often? Do you want to know what the future of retail entails? Today Paul covers all things retail inventory management. Join Paul, plus more incredible speakers at this years 2021 Boutique Summit: https://theboutiquehub.com/the-boutique-summit-2021/ Episode Rundown: 00:05:28 The Future of Retai…
 
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