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This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: …
 
Roei Yellin Co-Founder of 8fig.co and Dana Oren, Product Director at 8fig join the Podcast to discuss how growth capital can help you grow your business, as well as how they help sellers manage their supply chain with 8fig's tech platform. Visit http://8fig.co/invite/Liran to learn more about obtaining growth capital for your e-commerce business. T…
 
Yoni Mazor, CGO of GETIDA joins us to discuss his journey in selling on Amazon and starting GETIDA, and offers advice on maximizing the reimbursements Amazon owes you. Download the slides Yoni mentions here http://bit.ly/ecom-mindset and Get $400 in free FBA reimbursements from GETIDA, Use Promo Code - MINDSET400. Join the E-commerce Mindset Group …
 
The team at SellerRocket join the show to discuss the power of PR and Editorial Recommendations in Ecommerce. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschko…
 
In this episode I cover some recent updates with Transparency, Stores, Customer Engagement, Amazon Content Marketing and the Rising CPC. You can see the chart of the rising CPC here https://www.facebook.com/lhirschkorn/posts/10222503844637648. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to co…
 
Kate Anderson, director of marketing at Alibaba.com B2B North America, joins us to discuss the global B2B opportunity for U.S based sellers on the Alibaba platform. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.…
 
Perch VP of Acquisitions Nate Jackson, Mike Wolner, Perch Category Manager and Casey Coleman, founder of Cali White join the show to discuss how Cali White grew their brand to over $1mm per month in revenue and sold their brand to Perch. Casey discuss how challenges in the business, and life events led him to making the decision to sell the brand. …
 
Jeff Schick, partner at Rafelson Schick and Sellerbasics.com joins us to discuss suspensions, current issues he is seeing, and steps you can take to ensure you have resources to handle the challenges of selling on Amazon. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigit…
 
Liat Karpel Gurwicz is head of Ecommerce Marketing at Wix. She leads growth and strategic marketing for the Wix eCommerce platform which powers more than 700,000 online stores worldwide. We discuss DTC KPIs, calculating LTV, operating across platforms and store optimization. Check out the Wix.com/ecommerce for the Wix ecommerce school and blog. Thi…
 
We discuss Prime Day and talk about deals, ads, optimizing storefront, inventory and the halo affect of driving massive volume! This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising! J…
 
Wayne Farquharson, a Sr. Advertising Manager at our agency Incrementum Digital comes on to discuss an update on Walmart ads and differences between the Walmart and Amazon platform. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your b…
 
Paul Rafelson of Rafelson Schick joins me in this clubhouse conversation to discuss the ins and outs of negotiating the terms in selling your Amazon business. If you are considering selling now or in the future, this is a must listen to episode. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Emai…
 
Isaac Smith of https://summitecommerce.co/ joins the show as we discuss knowing your numbers, book keeping and how to build a team of "A" Players! This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Am…
 
Short episode on changes happening on detail pages - Amazon posts, storefront blocks, future of SD ads, and starting sponsored ad campaigns. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon A…
 
Ryan Gnesin, CEO of Elevate Brands, Lo Martin CMO of Elevate Brands join Clement Wan and I as we discuss their recent series A capital raise - how they grow Amazon native brands, and building teams and company culture. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.…
 
A clubhouse discussion with Thrasio on their keys to success, current multiples for exits, and should you focus on off-amazon channels. Johnathan Hefter, Casey Gauss, Chris Yates, and Clement Wan join the show. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to f…
 
Paul Baron joins the show as we discuss how he scaled his baby brand using a brand first approach, including building a tribe of nano and micro influencers. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the p…
 
Izabela Hamilton, CEO of Rankbell, has a rags to riches story. Learn the mindset of a successful entrepreneur who is always dreaming bigger! This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon A…
 
Our head of DSP Kate Bray and I give a masterclass on DSP. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising! Join the E-commerce Mindset Group https://www.facebook.com/groups/ecom…
 
This episode is a recording of a clubhouse conversation I had with a seller who has a vendor relationship selling over 100 million a year to Amazon. I ask him about his experience as a vendor and what are some of the benefits of challanges in navigating the relationship, and how a seller can attempt to get a vendor relationship. This episode is bro…
 
Judson Morgan is an 8 Figure seller and the founder of Butter.la a creative agency for ecommerce. We dive into split testing, A+, storefronts, and the benefit of focusing on creative to grow an ecommerce business. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com t…
 
Dahlia Rizk pitched her business https://www.bucklemecoats.com/ on Shark Tank this season and got a deal! We discuss how she got on the show, the process of pitching and what has happened since she made the deal! This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to…
 
David Scheiner joins us to discuss the importance of mindset and practical strategies for growth in all areas of your life. You can find David at https://davidscheiner.com/, @scheinerdavid and as a coach in https://bylr.com/ This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdi…
 
In this episode I talk about setting goals for 2021, an article that inspired me to focus on influencer marketing https://thehustle.co/how-a-tiny-peanut-butter-company-grew-to-500k-per-month-in-sales/ and testing in DSP and breakdown down when it may be right to focus on DSP. This episode is brought to you by my Amazon marketing and advertising age…
 
Michael Collins is a highly sought after direct response copywriter and has had experience working with top 100 Ecommerce brand in Shenzhen. We discuss direct response copy, branding, and how it applies to your Amazon and Ecommerce Business. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Li…
 
Marketplace Pulse just put out this article https://www.marketplacepulse.com/marketplaces-year-in-review-2020 which I read on the podcast. It covers a year in review of what occurred on Amazon, Walmart, Google Shopping, Etsy, Target, Wish, Ebay. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Emai…
 
Tom Meek of Avask discusses the upcoming changes to VAT and selling on Amazon in the UK and EU. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising! Join the E-commerce Mindset Group…
 
In this podcast I join Tomer David on his youtube channel https://www.youtube.com/watch?v=GlSJ16Q9fT4 to discuss Q4 Advertising Strategies. We also discuss what the platform will look like for sellers in 2021. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to fi…
 
In this episode I discuss strategies around Display re-marketing (retargeting), shifts in the Amazon marketplace, Q4 predictions and areas of focus for 2021. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the …
 
Steven Erikson is best known for his series, Malazan: Book of the Fallen, which introduced readers to a fantasy world unlike any other before. While studying to become an archaeologist and anthropologist, Steven co-created the universe with Ian Cameron Esslemont, ultimately serving as lore for their RPG gaming. This created stories and characters s…
 
This is a recording of the Awesomer's podcast with Steve Simonson, where we discuss how to re-rank after going out of stock and tips on how to limit your ranking losses. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sale…
 
Val Naro just exited and sold his Amazon brand in the beauty space. We talk about the process of selling, growing a health and beauty brand, the importance of branding and packaging and how Val is helping sellers now with his agency BrandRebel.com This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumd…
 
This is a recording of a presentation I did inside the facebook group which you can watch here https://www.facebook.com/groups/ecommercemindsetgroup/permalink/357234065341805/ I cover some last minute optimizations you can implement for the 4th Quarter. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.…
 
I discuss budgets, bidding, and retargeting leading up to Thanksgiving and over the Black Friday/Cyber Monday weekend, called Cyber 5 This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertis…
 
Ryan Gnesin is CEO and CO-Founder of Recom Brands (https://recombrands.com/) an Amazon focused company building and buying Amazon businesses. We discuss how Ryan went from Retail Arbitrage to Private Label and acquisitions as well as a very successful launch on a product that went from 0 to 2 Million in sales in just a few months! This episode is b…
 
Adi Arezzini is the CEO and Co-Founder of Teami a wellness brand. We discuss how she grew a raving fan base of over 1 million followers on Instagram, how to find and work with influencers, calculating influencer ROI, and how to get started building your brand off Amazon, and the benefits and challenges that come with off Amazon brand building. Foll…
 
Ned Hakam is the CEO of SellerMobile.com and Partner at https://www.umbrellafund.com/. We discuss how he grew and sold an 8 figure business, why he created SellerMobile, and what he looks at when he acquires an Amazon Business. This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find o…
 
Stephen Hilgart is a National Trainer for Tony Robbins, Entrepreneur, Coach, and Marketer. We discuss how he has had to make massive shifts in his business this year, the psychology of success, and overcoming challenges. You can check out the next UPW virtual event at http://upwwithsteve.com/ This episode is brought to you by my Amazon ads agency I…
 
Josh Awad of https://flywheelcommerce.io/ discusses the benefits of acquiring brands within the same vertical and his approach to acquiring and growing ecommerce brands using an omni channel approach. This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your bra…
 
Sajag Agarwal is the CEO of Movley. We discuss best practices for inspections in China and ways to ensure you don't end up with a low quality product. You can learn more about Movley here https://bit.ly/3iWWmDF. This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can gr…
 
Michelle Barnum Smith is an expert at using chatbots in your Amazon business. We discuss recent updates from the Manychat conference and using chatbots for Prime Day and Q4. Get Michelle's templates using this link https://m.me/AmazonMessenger?ref=w13126035 and check out https://easybot.com/access to get on the waitlist for new tools Michelle is in…
 
Greg Mercer is the Founder and CEO of Junglescout, a leading software for Amazon sellers, and an 8 figure seller. In this conversation we discuss predictions for Q4, how Covid-19 has changed ecommerce and Amazon, whether small sellers can still compete, thoughts on Walmart and what's next for JungleScout. This episode is brought to you by my Amazon…
 
Jansom Smith was recently quoted in this BBC article titled "Amazon's Murky World of 1 Star Reviews" https://www.bbc.com/news/technology-54063039. He joins us to discuss how he proved his case to Amazon when he got attacked by a competitor. Janson also runs a UK Amazon facebook group and youtube channel https://www.youtube.com/channel/UC_LQPvDWzIC-…
 
Feras Almusa is an Amazon seller running multiple brands and founder of https://brandumentals.com/. Feras talks about product launches, how to avoid low quality buyers, and the dashboard and tool he created to help run launches and see all the data and costs associated with each launch. This episode is brought to you by my Amazon ads agency Increme…
 
Anthony Cofrancesco is the Industry Liason at Pickfu.com. In this episode he discusses how you can use feedback to improve your images, listings and packaging so you can grow your sales. This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales usi…
 
In this short episode I cover new placements for video ads and editorial placements, video ads coming to UK and DE, updates to buyer-seller messaging, and a pickfu poll on updated packaging - if you want to see the results of that poll you can find the link in the comments of this facebook post https://www.facebook.com/groups/ecommercemindsetgroup/…
 
John Hefter is part of the founding team behind Thras.io - the fastest growing profitable billion dollar startup that acquires and operates 60+ Amazon Brands. John is VP of Creative and Brand Strategy and shares how Thrasio is able to acquire brands and quickly grow their sales by optimizing every part of the business with an emphasis on creative. …
 
Nick True is a budget coach and hosts a popular youtube channel Mapped Out Money https://bit.ly/2QLtpyD. We discuss the important of budgeting in your business and personal life and how to get your business partner and/or spouse/partner involved in the process. This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Lira…
 
Lisa Abel is a 7 figure seller and Amazon brand consultant who works with some of the most powerful and iconic brands in the world including Martha Stewart, Weatherproof, Body Glove and Ben Sherman. We talk about the power of licensing, how she helps brands sell more on Amazon, and her own journey to 7 figures in just one year, all while raising 5 …
 
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