show episodes
 
Legal Marketing Minutes, hosted by Legal Marketing Professional Nancy Myrland, contains short bursts of current marketing, business development, content, social and digital media news and advice for lawyers, legal marketers, and law firms. Nancy's goal is always to help you grow your practice by making the complex simple. Your time is valuable, so let's get started.
 
Grow your practice in 60 minutes! Are you using SEO, content marketing, and social media to drive leads for your law firm? Each week on The We Do Marketing Hour podcast, you’ll listen to in-depth discussions with search experts and powerhouse content marketers and get access to cutting-edge strategies the best marketers are employing today. Hosted by the president of We Do Web Content, Alex Valencia, this podcast will answer real listeners’ questions and give you actionable tools you can use ...
 
Counsel to Counsel is a periodic podcast produced by Stephen Seckler of Seckler Legal Recruiting and Coaching (www.counseltocounsel.com). It addresses important career and marketing issues facing attorneys. The target audience is associates, counsel and partners at law firms of all sizes; but the podcast also addresses issues that are relevant to in-house counsel, law students or any lawyer who is looking for career insights inside or outside of the law. Counsel to Counsel is aimed at indivi ...
 
When you Subscribe to LAWsome today, you’ll get regular episodes that inspire, entertain, and educate with exclusive interviews from leading attorneys, judges, industry influencers, law firm growth experts, and business leaders. You’ll walk away armed with actionable insights to implement in your law firm and legal career with every episode. Be sure to subscribe to the LAWsome Podcast by Consultwebs today so you never miss an episode stuffed full of "Breakthrough insights to build a thriving ...
 
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show series
 
In this episode of the Legal Marketing 2.0 Podcast Guy is joined by Ryan Klekas, Ryan Klekas is the Director of Partnerships at Bombora. Ryan works with Bombora’s strategic partners to ensure both they and their clients clearly understand how to use and achieve success with Bombora’s industry leading targeting intent data. The focus of Ryan’s and G…
 
“When it comes to your law firm, you need to make as many impressions as possible,” says Gary Sarner, Founder of ROI360PLUS. After 35 years of experience in advertising, Gary understands exactly what tools lawyers need to maximize their marketing. In today’s episode, host Alex Valencia and guest Gary Sarner, sitSarner sit down to discuss radio ads …
 
In this episode of the Law Firm Marketing Decoded Podcast, we discuss a recent Google update related to web page titles. We explain what that change is, how it affects your law firm’s website, how to create optimal web page titles, and how LawLytics has you covered with this Google update (and all Google updates in the future).…
 
There are many efforts underway around the country to help lawyers address stress in the practice of law. Several years ago, the Report of the Task Force on Lawyer Well-Being was issued by the American Bar Association, Conference of Chief Judges, and other legal organizations. It called well-being an essential element of a lawyer’s duty of competen…
 
Guy is joined by Howard Kravitz, Howard is the Chief Marketing Officer for global AmLaw 50 Law Firm Winston and Strawn. He oversees all Business Development, Marketing, Branding, and Communications efforts for the firm and he reports directly to the Chairman and sits on the Executive Committee of the firm. The focus of Howards and Guy’s discussion …
 
We know you’re a lawyer, so what? That’s not enough. What makes you stand out? Gyi and Conrad share tips on making your practice stand out in a country awash in lawyers. Know the difference between simple branding and real positioning. Also, a BIG change is coming to Google searches. It’s driving SEO specialists nuts. Plus, new findings from Clio s…
 
Stephen Smith, vice president of business development at Broughton Partners, knows there are a lot of missing ingredients in most attorneys' recipe for success. After years of experience in the legal industry, he created his vision to develop a company that offers a one-stop solution to legal marketing. In today’s episode, host Alex Valencia and gu…
 
Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today’s episode, Tanner is accompanied by David Vtipil, partner at Younce, Vtipil, Baznik & Banks, to discuss what it takes to run a successful personal injury law practice in today’s market. I…
 
After two decades in the field of SEO and legal marketing, Jason Hennessey, CEO of Hennessey Digital, wanted to give back to his community. During the pandemic, he was inspired to write and publish his book Law Firm SEO: Exposing the Google Algorithm to Help You Get More Cases to educate and empower legal professionals on the magic of SEO. In today…
 
At every stage of your career, there is a case to be made that you need to pay attention to traditional and social networking. In today's episode of Legal Marketing Minutes, Legal Marketing and Business Development Advisor, Nancy Myrland, discusses the difference between the need for associates, partners, and senior partners when it comes to networ…
 
Pop quiz: Which LHLM hosts earned early paychecks running a paper route, and which pumped gas? Gyi and Conrad discuss their early forays into working life. Then, Gyi and Conrad then wade into the dispute between the North Carolina Bar Association and Google over Google’s recording of phone calls related to ad leads. In the recurring segment, “Dear …
 
Every business owner envisions hiring a dream team, but why are so few successful in doing so? “Turns out it's easier to identify who will not work out than it is to identify who will work out,” says Jay Henderson, performance expert and author of The Ultimate Small Business Guide to Hiring Super-Stars. In today’s episode, host Alex Valencia and gu…
 
Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today’s episode, Tanner is accompanied by Kara Prior, president at James Publishing, to discuss how law firms can use video marketing to win more clients. They are focusing on the steps that ca…
 
There are many paths to success in a law firm. I’ve emphasized on this podcast that growing your practice is a good place to start. Having your own clients gives you a sense of ownership that is hard to achieve when you are just servicing firm clients. If you have your own book of business, there is more opportunity to focus on the work you enjoy a…
 
Guy is joined by Justin Stivers, the founder and owner of The Probate Law Firm; a law firm dedicated to probate and estate planning based out of Miami, Florida. Justin is all about making the legal process simple and easy for the consumer and is constantly looking for efficient and innovative ways to improve the way legal services are sold and deli…
 
In the legal profession, we tend to sit back and wait to innovate or do something we think we should be doing until we see another firm or another lawyer do it. We want to know that it looks okay. In this episode of Legal Marketing Minutes, Legal Marketing and Business Development Advisor Nancy Myrland discusses how we can take inspiration from the…
 
While there are many strategic reasons for law firms to have two or more websites, the decision to do so should be made objectively, planned well, and executed professionally. You'll want to be sure that your objectives are clear, and that you are not choosing to have more than one site based on emotion or undefined strategy. In this episode of the…
 
There are many ways to build a law practice. Legal marketing is not a one size fits all. Lawyers have different personalities and interests. Different practice areas lend themselves to different marketing techniques. Beyond this, there can be some gender differences in the way men and women approach marketing. In this episode, I speak with Lana Man…
 
As venture capital investment continues to sweep the legal market (and our news segment), Gyi and Conrad celebrate the $2 million seed round funding for Hello Divorce. Yay! In the segment, “Dumb Sh*t Lawyers Do,” the two discuss the case of a lawyer reprimanded for raking an unhappy client over the coals. They also discuss a Streisand Effect case i…
 
In this episode of the Legal Marketing 2.0 Podcast Guy is joined by Ali Katz, the Founder and CEO of the New Law Business Mode. Ali founded the New Law Business Model to teach her techniques to other lawyers who want to serve families and business owners as a trusted advisor, while loving their lives and law practices. The focus of Ali and Guy’s di…
 
Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today’s episode, Tanner is accompanied by Monica Tarantino who shares about what it’s like to be a successful career woman in a leadership position. Monica is a Digital Marketing Manager at Con…
 
You often hear about the need to establish your personal brand, or that you need to create a brand for your firm. You might also hear about the need to position yourself in the marketplace. In today's episode of Legal Marketing Minutes, Legal Marketing and Business Development Advisor, Nancy Myrland, discusses the difference between branding and po…
 
Law firm websites that attract and convert clients provide a reliable, predictable experience for web visitors. Most of what makes a high-performing law firm website comes down to a science. And there's a blueprint that can be applied. In this episode of the Law Firm Marketing Decoded Podcast, we’ll show you the key elements of a high-functioning w…
 
Guy is joined by Lauren Osborne, a marketing and business development professional who has worked in both the legal and accounting industries for over 13 years. She has been successful in leveraging search engine optimization (SEO) techniques for business generation. This week’s podcast focuses on the basics of search engine optimization for lawyer…
 
Providing remarkable service is a no-brainer when it comes to earning a steady stream of referrals. It’s so basic that Gyi and Conrad aren’t even counting it in their lists of ways to get referrals. So what other methods are you probably overlooking? For one: give referrals. No one said it better than Paul McCartney in a classic SNL interview with …
 
Because of the pandemic-related events of the past few years, everything has changed, but nothing has changed. When planning for the future, it has always been critical to put many factors in a blender and mix them together to find the richest combination of skill, dreams, people, passion, plans, and potential. In today's episode, Legal Marketing a…
 
Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today’s episode, Tanner is accompanied by Charles E. Gaudet to talk about how consumers find and hire law firms in the post COVID world. Charles is a well-known coach to seven to eight-figure e…
 
Aging baby boomers now fill the senior ranks of many law firms across the United States. Because of this, hundreds of partnerships will be facing succession planning issues in the next decade. How can firms make successful transitions and ensure the long-term viability of their practices? How will senior partners transition their clients to younger…
 
In this episode of the Legal Marketing 2.0 Podcast Guy is joined by Kevin Brodehl, a trial and appellate attorney at Patton Sullivan Brodehl LLP in northern California. His practice focuses on high-stakes real estate and business disputes throughout the Bay Area and California, which he often writes about on his blogs, “The LLC Jungle” and “Money a…
 
Attorneys have lots of different goals for their law firm’s website. But one of the things that we hear most often from attorneys is that they want to use their website to attract more -- and better -- clients to their firms. In this episode of the Law Firm Marketing Decoded Podcast, we discuss how potential clients find attorneys online, what they…
 
When we analyze why clients and potential clients make a decision to hire you or someone else, it's easy to assume they're being logical in their decision-making process, so you operate accordingly. You give them information that appeals to that logical side of their brain. Let's discuss that because there's another side to this discussion you need…
 
Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today’s episode, Tanner is accompanied by Magnus Simonarson, President of Consultwebs, who has been with the company for over two decades. The focus of today’s conversation is sharing the lesso…
 
For many lawyers, going in-house continues to be an attractive career option. But the lawyers I speak to have a lot of questions about making a transition to in-house. They ask me about the timing, how to find good in-house jobs, how practicing in a corporate law department differs from private practice and how in-house jobs differ from each other.…
 
In this episode of the Legal Marketing 2.0 Podcast Guy is joined by Ali Awad, also known as @ceolawyer on social media, Ali is a successful lawyer/entrepreneur with his own law firm (Ali Awad Law, P.C.) and media company. Ali teaches lawyers, doctors, and other professionals how to brand themselves digitally and generate clients through social medi…
 
“76% of lawyers are saying that they are overworked” and spend too many hours doing administrative tasks, says Maddy Martin, VP of Marketing at Smith.ai. In today’s episode, your host Alex Valencia and guest speaker Maddy will discuss ways your firm can convert more clients from SEO traffic with the use of virtual receptionists and live chats. One …
 
Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today’s episode, Tanner is accompanied by Chris Locurto to talk about how to fix the biggest problem in most businesses: Ineffective communication. Chris Locurto is a well-known leadership and …
 
Guy is joined by Charles Cousins, the Business Development Director at Passle. At Passle, Charles works with the Marketing and Business development teams at law firms to help them implement successful thought leadership programs. Tune into this episode to learn why getting your law firm's attorneys to contribute to your content creation is vital, h…
 
On Counsel to Counsel, I speak with attorneys and consultants who share their advice about advancing your legal career. We discuss practical issues to help you build the career that you want. In recent episodes we have talked about how to build relationships in a virtual environment, how to leverage the LinkedIn platform, how to go in house, how to…
 
In this episode Guy is joined by Dominic Ayres, a senior client development manager at Eversheds Sutherland. Dominic is responsible for the development and growth of international client relationships and sector strategy for the Industrials sector group across Europe, the Middle East, and Africa joins us to discuss how a sector-based strategy leads…
 
There have been several new features added to LinkedIn that can help differentiate you from others who are either not using them or don't know about them. In this episode of Legal Marketing Minutes, Legal Marketing and Business Development Advisor, Nancy Myrland will bring you up-to-date on these changes and which ones you should consider using. Ad…
 
Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today’s episode, Tanner is accompanied by Judge Robert Bacharach from the Tenth Circuit Court of Appeals, who is sharing tips on effective communication in regards to legal writings. Judge Robe…
 
In this episode of the Legal Marketing 2.0 Podcast, Gina Rubel, the CEO of Furia Rubel Communications, a nationally-known law firm, public relations, and crisis communications agency, shares her insight on the importance of public relations and how it can support a law firm’s overall business plan. Furthermore, Gina and Guy discuss the marriage bet…
 
Welcome to Season 2 of the LAWsome Podcast by Consultwebs! When you Subscribe to LAWsome today, you’ll get regular episodes that inspire, entertain, and educate with exclusive interviews from leading attorneys, judges, industry influencers, law firm growth experts, and business leaders. You’ll walk away armed with actionable insights to implement i…
 
Being a great communicator is essential to your success as a lawyer. Whether you are counseling a client, managing paralegals or associates, giving a presentation, or just trying to cultivate relationships that might lead to business, effective communication is everything to your success. If you are like me, in law school, you learned to think like…
 
"Why should I choose you over someone else?" If you haven't already, one of these days, you might find yourself in the position, of having someone whose business you're trying to earn look at you and ask you this question. In this episode of the Legal Marketing Minutes Podcast with Nancy Myrland, I discuss this situation and offer a script you can …
 
Attorney Jonathan Bell (BellLG.com) is an Employment Attorney, Small Business Expert and the Founder of Bell Law Group, PLLC. The Bell Law Group represents individuals in employment that are not being paid in accordance with the law, are being sexually harassed and are not being accommodated due to a disability, such as pregnancy discrimination. He…
 
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