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Are you a music studio owner or instructor looking to grow your music teaching business? This podcast will teach you how to apply marketing and business fundamentals so you can get more music students for longer.
Do you help a young musician in your life practice? Are you a teacher that works with young musicians? Hosted by Christine Goodner, an experienced violin and early childhood music teacher. and author of Beyond the Music Lesson & Positive Practice, resources all about how to help families make music practice at home more effective with less conflict. TIME TO PRACTICE will bring you weekly conversations with performers, teachers, and students that will help, encourage and support you as you su ...
The podcast about all things business for music teachers and studio owners. Learn how to brand, market, and grow your music studio. Hear stories of creative music teachers who are taking on other cool entrepreneurial projects. Get answers to your self-employment questions from experts. Hosted by entrepreneur, business coach, and piano teacher, Andrea Miller.
Zealous Musician is a podcast that takes a closer look at the music we love. For season one, we’ll dive into music from post-hardcore and emo bands like Thrice, Underoath, A Day to Remember - Taking Back Sunday, Brand New, and Copeland. Our focus will be on light music theory -- even playing some ourselves -- and rediscovering why we loved these bands so much in the first place.
OutsideGuitar.com was founded in 2015 by guitarist Aram Bajakian. Having spent more than a decade as an active member of NYC's scene, and performing with a diverse range of artists (Lou Reed, John Zorn, Diana Krall, Malcolm Mooney from Can) Bajakian wanted to find a way to give back some of what he had learned to the music community. Thus, the online guitar masterclass, OutsideGuitar.com was born. The OutsideGuitar.com podcast allows subscribers to ask questions to guitarists that play outsi ...
Preschool friendly music lessons that develop perfect pitch and a good sense of rhythm! Host and creator Mr. Rob makes music lessons fun and easy. Why? So that every child can enjoy the benefits of (and art that is) music! The show uses 8 colored bells (amongst other characters and instruments) to give preschool children meaningful exposure to pitch! Preschool children are uniquely capable of developing perfect pitch due to the deep-brain auditory development that takes place between birth a ...
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Music Lessons and Marketing
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How to Attract More Music Students With Your Website Part II | Ep 137
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In this episode, I discuss how to create an emotional journey for your website visitor. An emotional journey that will inspire them to click your call to action button and begin the sales process.By Dave Simon
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Time To Practice
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The Only Way You Get Better is By Making Mistakes with Dr. Molly Gebrian
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In this episode we talk to Dr. Molly Gebrian, a violist, performer, and teacher who is an expert on the topic of music and the brain. We discuss what practice was like for her growing up, when she knew she wanted to become a professional musician, her background in neuroscience and what she has learned about effective practice that you might be abl…
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Music Lessons and Marketing
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How to Get More Music Students With Your Website Part I | Ep 136
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In this episode, I discuss how you can optimize your website to attract more leads and make more sales. Today's show is brought to you by Kidzrock. Kidzrock teaches kids ages 4-7, how to play music in a real performing rock band. https://davesimonsmusic.com/programs/kidzrock/By Dave Simon
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Time To Practice
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2. Parents Should Know They're Not Alone with Kimberley Wong
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In this episode, we’re talking with Kimberley Wong a violinist and Suzuki teacher from London. Kimberley is passionate about helping parents and families make music practice less stressful and more effective. We discuss how important it is to have community and not feel alone, Kimberley’s 3 E’s for practice, and what studying music when we’re young…
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Time To Practice
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1. High Standards & Lots of Grace with Abigail Peterson
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20:27
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In this episode we talk to Abigail Peterson, a violinist, Suzuki teacher, Suzuki parent, and my co-host from the Beyond the Music Lesson Podcast. We talk about what practice was like as a professional musician and practice partner to young children over the last 18 months, motivation for music students, understanding your child’s unique needs to he…
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Music Lessons and Marketing
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3 Ways to Be More Customer-Centric In Your Music School | Ep 135
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We all would like to think we're customer-centric in our business. But just how customer-centric are you? Good customer service isn't enough. In this episode, I explore 3 ways you can position your music school to be all about the customer. davesimonsmusic.comBy Dave Simon
Christine Goodner learned the hard way how to practice music effectively with her own children. Now as part of her mission to make it easier for other families she is hosting conversations all about the ups and downs of practice and how we can help the young musicians in our lives navigate them in her new podcast "Time to Practice." Follow Christin…
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Music Lessons and Marketing
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How to Change the World With Marketing | Ep 134
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Marketing isn't just about persuading people to sign up for your music lessons. Marketing has the ability to change the world. Marketing encourages people to dream of a better life, a better future, a better world. All purchases are driven by a desire for change. You don't buy a new pair of shoes because your old pair are worn in. That might be a p…
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Music Lessons and Marketing
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Why Contractors as Music Teachers Can Hurt Your Business With Dan Messeloff | Ep 133
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We all have our opinions about contractors vs employees. In this week's show, I speak with an employment attorney Dan Messeloff to look at the legal implications of contractors. I was surprised to learn just how risky it is to run a music school with contractors. The contractor model can work great for a smaller music studio built around the owner …
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Music Lessons and Marketing
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Contractors vs Employees as Music Teachers | Ep 132
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In this episode, I sit down with James Brandt to discuss the pros and cons of music lessons taught by contractors vs employees. Know the laws in your state regarding this topic so you can run and lead your music school without any legal challenges or limitations. davesimonsmusic.comBy Dave Simon
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Music Lessons and Marketing
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How Your Music School Can Gain a Competitive Edge With Story Marketing | Ep 131
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Story marketing is a two-sided coin. One side features the use of storytelling as a device to hook the recipient of your marketing message. Not stories about your music lessons, but stories about your customer. Stories that tell a tale of how your music lessons can transform your customer’s life. The flip side of the coin is the stories that your c…
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Music Lessons and Marketing
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5 Writing Mistakes to Avoid on Your Music School's Website | EP 130
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In this episode, I discuss 5 common writing mistakes to avoid on your music school's website. davesimonsmusic.comBy Dave Simon
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Music Lessons and Marketing
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How to Cure the Practice Problem Part III | Ep 129
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Children often perceive that learning to play an instrument is hard to do. Playing an instrument isn't necessarily hard to do, but it does take time, patience, and perseverance to become good a musician. Curing the practice problem begins with inspiring and motivating kids to be up for the long journey. The secret is to make a child's initial steps…
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Music Lessons and Marketing
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How to Cure the Practice Problem Part II | Ep 128
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Prizes, incentives, and rewards aren't a long-term cure to the practice problem. They might give your students a gentle push but ultimately the desire to practice has to come from the child. So how do you build this desire? It takes time. How much time depends on the child, The first step is to educate the parents in your studio on your approach to…
Hey there! Just a quick pop in to say that I'm taking an early summer break this year. If you can call it a break... I'll be taking some time off from podcasting to welcome another little human into the world. I've already got an amazing lineup of episodes in the works for when I return, so make sure you're subscribed so you don't miss them when th…
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Music Studio Startup: Helping music teachers thrive as entrepreneurs
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083 - Alyssa OToole on Building a Premier Music Community for Adults
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Today I’m talking to the owner of a high end music school in downtown Boston, that serves mostly adults. In this episode, you’ll hear about how the vision Alyssa had for her school has gradually come to fruition and how she’s grown as an entrepreneur, particularly in the area of finance, along the way. If you’ve been listening to the show for a whi…
Music is the ultimate team sport. A solo instrument can stir the soul, but the communal effort of a group can make for an even more exhilarating experience. Why is it then that a child's musical journey typically begins in a private lesson? Does playing an instrument require a certain level of skill before one is ready for a group setting? Dance, m…
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Music Lessons and Marketing
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How to Cure The Practice Problem Part I | Ep 126
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It's a problem when students don't practice. But the practice problem goes even deeper than that. It creates a problem in your business when you have expectations that aren't being met. Rewards, incentives, and prizes for practice only go so far. For some kids (perhaps many) practice is not a priority. (And for some parents). Parents anticipate a b…
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Music Studio Startup: Helping music teachers thrive as entrepreneurs
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082 - Jaime Slutzky and Andrea Miller on Expanding Online
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A few months ago I had the pleasure of sitting down with Jamie Slutzky of the expand online podcast to talk about some of the many ways music teachers can expand their businesses. Today, I'm going to be rebroadcasting Jaime's show here on my feed. But before I do that I want to talk about the Expand Online Summit that I briefly mentioned at the end…
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Music Lessons and Marketing
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How to Keep Your Competition Up At Night | Ep125
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If you’re looking for a competitive edge for your music studio, it will most likely not be found in the private lesson. Your competitive edge will be found in the experiences you provide, in the culture you create, and the opportunities you create for your students. Content marketing is a great way to position your music studio as a business that i…
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Music Lessons and Marketing
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How To Market Your Music Lessons Using Pleasure and Pain | Ep 124
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With all marketing, you're either moving towards pleasure or away from pain. Doesn't that apply to life as well? The same applies to music with its endless dance of harmony and dissonance. In this week's episode, I field a question from Demitris Whitehead regarding how to balance pleasure and pain in your marketing. Upcoming Event The 3 Secrets to …
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Music Studio Startup: Helping music teachers thrive as entrepreneurs
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081 - Ashley Rescot on Self-Publishing and Student Retention
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We've talked about music publishing and app publishing and digital resource publishing on the podcast before, but in this episode we're talking about something different - fiction publishing! And what does this have to do with music teaching or studio ownership? Well, it just so happens that today's guest, Ashley Rescot, is a violin teacher who too…
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Music Lessons and Marketing
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How to Set Your Rates for Music Lessons | Ep 123
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Setting or raising your teaching rates can be a difficult process. You're setting a dollar amount that is a reflection of both what you think you're worth and what you think your customer's perception of your worth is. What if people are taken aback by your rates? What if your prices aren't in harmony with the perceived value of your lessons? Your …
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Music Studio Startup: Helping music teachers thrive as entrepreneurs
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080 - Stephanie Smith on Selling Products Through Etsy and Shopify
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Today’s guest is Stephanie Smith of Dynamic Doodle Co.. She’s another “accidental entrepreneur” who was pretty convinced that running a business other than a music studio was not something she’d ever want to do. But when she had an idea for a studio incentive program that would require investing $250 in a button machine, she decided to offer her bu…
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Music Lessons and Marketing
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My 3 Step Plan for Music School Growth | Ep 122
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When I started my music school I knew a lot about music. I knew nothing about business. In this episode, I share with you my simple 3 step plan I followed to turn my little music studio into a thriving music school. www.davesimonsmusic.com Today's sponsor Elevate the virtual music lesson experience with Rock Out Loud Live…
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Music Lessons and Marketing
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How to Price Group Music Lessons | Ep 121
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In this episode, I take a question from a Music Lessons and Marketing listener about pricing group music lessons. www.davesimonsmusic.comBy Dave Simon
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Music Studio Startup: Helping music teachers thrive as entrepreneurs
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079 - Nick Schlueter on Starting a Dueling Pianos Business
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Today I’m talking to Nick Schlueter, the co-owner of a type of business that we haven’t had on the podcast before. For lack of a better term, I’d call it a dueling pianos talent agency, but I suspect my guest would say that’s too fancy for a venture he and his business partner started kind of on accident. In the interview we talk about how they got…
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Music Studio Startup: Helping music teachers thrive as entrepreneurs
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078 - Noa Kageyama on Building a Personally Fulfilling Business
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42:39
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Today’s guest, Noa Kageyama, got an early start as a violinist studying with none other than THE Dr. Suzuki - founder of the Suzuki method. Everything was on track for his performance career when he took a class at Juilliard that exposed him to sports performance psychology and the trajectory of his career shifted. Today Noa’s sharing the startup s…
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Music Lessons and Marketing
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How to Rebuild Your Music School After COVID With Danny Thompson Part II
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In this episode, Danny Thompson and Dave Simon discuss how to rebuild your music school with group classes.By Dave Simon
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Music Lessons and Marketing
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Rebuilding Your Music School After COVID With Danny Thompson Part I
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In this episode, I explore how to rebuild your music school after COVID. Join me with my guest Danny Thompson. Show links davesimonsmusic.com punkrockbusinessschool.comBy Dave Simon
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Music Studio Startup: Helping music teachers thrive as entrepreneurs
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077 - Tanuja Gomes on Building a Music School to Deliver Universal Access to Music Education
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Today’s guest, Tanuja Gomes, is a former banker turned entrepreneur and music school owner. Tanuja shares in the interview how she has built an incredible business over the last decade that serves 75,000 students. Along the way she’s raised money from investors, pursued different formats for music education, and even built some cool technology. A f…
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Music Lessons and Marketing
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How to Market Guitar Lessons on Your Website | Ep 118
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Can you handle the truth? People don't read all of your sales copy on your website. Think about your own behavior when you read a web page. You only have a few seconds to capture someone's attention when they land on your guitar landing page. If the text (sales copy) doesn't open with a thought-provoking, shocking, unexpected, or funny sentence-you…
I’m taking a spring break from podcasting this week to attend the virtual MTNA conference! If you’re registered for the conference, I gave my presentation “Let the Website Speak: Crafting a More Effective Studio Website” on Sunday, but it’s not too late to view! It will be available for registered attendees through June 1. I’ll be back next week wi…
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Music Studio Startup: Helping music teachers thrive as entrepreneurs
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076 - Joey Lieber on Leveraging Resources for Growth
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Today I’m talking to Joey Lieber, a music teacher and virtual music school owner, about how he’s made a shift from thinking about income goals to lifestyle goals and how that impacts the way he manages his personal budget and his time. A full transcript for this episode can be found at musicstudiostartup.com/episode076. Upcoming workshop: I will be…
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Music Lessons and Marketing
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This Guy Might Want to Buy Your Music School With Jeff Homer Part I | Ep 117
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Would You Like to Sell Your Music School One Day? Do you have an exit strategy for your music school? Perhaps you'll want to hand it over to one of your children one day and draw a salary. Perhaps selling your school and retiring sounds like an appealing proposition. In this episode, I speak with Jeff Homer of Ensemble Music Schools who buys music …
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Music Studio Startup: Helping music teachers thrive as entrepreneurs
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075 - Shelley Tomich on Running a Teachers Pay Teachers Store
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Way back in Episode 048, Judy Naillon was on the podcast to talk about how she started a ukulele program in her studio. In our conversation, Judy had great things to say about the Rainbow Ukulele curriculum she purchased on Teachers Pay Teachers to lead this program. A lot of you have asked about what it’s like to sell on platforms like Teachers Pa…
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Music Lessons and Marketing
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How to Market Piano Lessons on Your Website | Ep 116
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This is one of 5 short episodes on how to market and sell your individual lesson offerings on your website. My strategy involves a combination of story marketing and benefits-based marketing. www.davesimonsmusic.comBy Dave Simon
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Music Lessons and Marketing
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How to Advertise Music Lessons: Special Guest Jennifer Roig-Francoli | Ep 115
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Does this sound like you? You watched some YouTube videos on Facebook ads, you even enrolled in an online Ads Manager course but still, your ads aren't attracting new leads or customers. Everyone else seems to be having success with Facebook ads. Clearly Facebook isn't the problem. Advertising is an obvious tactic to deploy when you want to grow yo…
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Music Studio Startup: Helping music teachers thrive as entrepreneurs
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074 - Mirka da Pieva on Creating Resources for an Underserved Market
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57:14
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Today I’m talking to Mirka da Pieva, a piano teacher in Brazil who noticed a shortage of blogs and teaching resources available in Portuguese so she stepped in to fill the gap. She has grown her business to include a blog, in-person and online teacher trainings, and a collection teaching games. She’s also done some very creative things to build a s…
