show episodes
 
Perspectives and reflections on the writing and publishing life. Mark Leslie Lefebvre, a writer, bookseller, digital publishing advocate, professional speaker, and publishing consultant explores inclusive and collaborative opportunities for writers and book publishing professionals via interviews, discussions, and reflections about the industry. (Mark's personal website is www.markleslie.ca)
 
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show series
 
Mark and Joanna Penn talk about collaborating on the writing and release of their co-authored book THE RELAXED AUTHOR: Take the Pressure Off Your Art and Enjoy the Creative Journey. Prior to the main content, Mark shares comments from a recent episode, thanks Patrons and offers a few words about this episode's sponsor. This episode is sponsored by …
 
Dean and Courtney Jayroe return and talk about their own printing business. They were initially on the show back in 2018 on episode 108. A lot has changed for them since they were originally on the show. They have scaled their business and purchased a second DTG printer. They also have employees now, so they could focus more on running their busine…
 
I hope that I don't have to remind you of this, but time is getting short for you to be ready for Q4, and the rush of Christmas sales that come through in November and December! Today's topic is something that I've been playing around with in what little spare time I have: building an actual print shop that I can make and ship my own products. I re…
 
Mark interviews Marty Essen, the author of several non-fiction and fiction titles, and a much sought after public speaker. Prior to the main content, Mark thanks Patrons to the podcast, shares comments from recent episodes, a personal update, and a word about this episode's sponsor. This episode is sponsored by Findaway Voices. You can learn more a…
 
A keynote from Morgan Rhodes (Michelle Rowen) about her writer journey and facing creative block. The keynote is from the When Words Collide August 2021 Virtual Conference. Prior to the main content, Mark shares comments from recent episodes, shares a personal update, and a word about this episode's sponsor. This episode is sponsored by Findaway Vo…
 
This week I talk to Jeff Davidson from San Diego, CA. Like many of us, Jeff started his side hustle career in reselling and then got into print-on-demand. Jeff is on various platforms such as Merch by Amazon, eBay, and Etsy. Jeff also does a lot of woodwork where he creates custom pieces for his customers. He also does vinyl and 3-D printing. The o…
 
Mark interviews Kerrie Flanagan and Chuck Harrelson about collaborating on multiple genres under two shared pseudonyms, growing global sales, increasing author newsletter subscribers, and experimenting with marketing through Twitch. Prior to the interview, Mark welcomes new patron Malcolm Coon, shares a personal update, and a word about this episod…
 
Summer is over, and the whirlwind that is Q4 is rapidly approaching! *First, let me confess that when you listen to this episode, you're going to hear me say the wrong episode number, because I'm not so good at counting past 20 (I run out of fingers and toes) Despite that, I can count to 3, and that's how many months you have to get ready for Chris…
 
This week I had Hella Bella on the show, and we had a long conversation about anything and everything. At the age of 26, she has accomplished more than people her age. She's an entrepreneur, homeowner and has a popular YouTube channel. Bella documents her journey on Merch by Amazon and is very transparent about her journey. Like myself, she openly …
 
Mark interviews Deborah Levison, a multi award-winning author, freelance writer, publicist and the author of THE CRATE: A Story of War, a Murder, and Justice - a true crime story with echoes of the Holocaust. Prior to the interview, Mark reads comments from recent episodes, shares a personal update, and talks about this episode's sponsor. This epis…
 
Did you know that 42% of Americans gained 29 lbs on average in 2020? Aside from this being a hugely consequential impact of lockdowns, this is also a consequence of the "work from home" movement that has started more recently. More people than ever are working from home, and the results are in: sitting down all day long is really, really bad for yo…
 
This week I talk with Myrna Gomez. Myrna is a great ambassador for Merch by Amazon in the Hispanic community. She runs a very successful Facebook group and has a YouTube channel for Spanish speakers interested in print on demand. We talk about how she leverages her culture to make designs for the Hispanic community. Myrna understands the importance…
 
This solo episode features a recording of a talk Mark gave at When Words Collide 2021. Prior to the talk, Mark shares a personal update and a word from this episode's sponsor. This episode is sponsored by Findaway Voices. You can learn more about how you can get your work distributed to retailers and library systems around the world at starkreflect…
 
This episode features a 2021 When Words Collide Keynote given by New York Times and USA Today Bestselling author Steena Holmes. The talk was recorded on Friday August 13, 2021. After the talk, Mark shares a couple of reflections and thanks patrons of the podcast who support it at patreon.com/starkreflections. He also shares that the presentations h…
 
Love him or hate him, Filthy Phil is making more money than most of us on Merch by Amazon. Having been on Amazon for four years at the time of recording this episode he's now making an average of $15k per month. That's more than what most of us make at our day jobs. Filthy Phil shares his story on how he got started and how he was able to scale his…
 
Mark interviews Simon Lowe, an author with a number of stories published in various magazines, who, after a decade working in book stores, released his first novel (The World is at War, Again) in June 2021 and now writes part time while also performing the role of a stay at home dad. Prior to the interview, Mark welcomes new Patrons Talena Winters,…
 
I have a special treat for all of you today! Will Haimerl of ppc-coach.com joins me for an interview all about the future of Print on Demand on Facebook ads, and how he is shifting his strategy to make sales even when things stop working. It's important for all Entrepreneurs to realize that markets do change, and something that works today might st…
 
Mark interviews Tessa Smith McGovern an award-winning and best-selling author who has taught writing for 22 year. Prior to the interview, Mark says comments from recent episodes, a personal update, and a word from this episode's sponsor. This episode is sponsored by Findaway Voices. You can learn more about how you can get your work distributed to …
 
I was introduced to Eric Patrick Thomas last year. Unfortunately, we never recorded his episode due to COVID-19 and the issues I was dealing with in my personal life. Today I had the privilege of talking to Eric and this might be the most inspirational episode to date. In 1997, Eric suffered a spinal cord injury that paralyzed him from the neck dow…
 
Mark shares a rant about a particular thing he noticed continues to happen related to authors looking for promotional opportunities. Prior to the main content, Mark talks about how this episode was born from content originally sent to patrons of the podcast who responded to his slightly rawer rant on the same topic. For that special episode, he mer…
 
Last episode, I talked about managing cash flow, and now this episode I'll talk about the other resource, time! For most new sellers, you've got time to spare, but that doesn't last forever. Once you reach a certain level of success in anything, your time becomes quite a bit more valuable than even money, because you can leverage time to MAKE money…
 
Mark shares an early draft excerpt from his forthcoming August 2021 book PUBLISHING PITFALLS FOR AUTHORS. Specifically he talks about Publishers and Predators and the things that authors need to be careful to look out for. Prior to the main content, Mark shares some comments from a recent Patreon only rant episode he recently released talking about…
 
Hello, all you cool cats and kittens! What a year it has been since my very last episode. A lot has happened since then, and there have been some significant changes on Merch. So I invited my good friend Ken Reil to come and talk Merch with me on my return episode. I apologize in advance for the quality of the audio. I'll be honest with you. It's b…
 
In this episode Mark interviews #1 bestselling author and founder of Book Launchers, Julie Broad. This episode is sponsored by Findaway Voices. You can learn more about how you can get your work distributed to retailers and library systems around the world at starkreflections.ca/Findaway. Prior to the main content, Mark shares comments from recent …
 
One of the biggest hurdles to starting, running, and scaling up a physical products business is the cash flow management side of things. Depending where you sell the most, you may end up having to invest thousands of dollars into inventory on Amazon, and have it sit there for a few months. Of course, this money will be doubled or tripled, but it's …
 
Mark reflects on 200 episodes and also shares a reading from a chapter in his book WIDE FOR THE WIN on Quantum Eggs merged with ad hoc musings. Prior to the main content, Mark shares an opportunity for listeners to win one of three spots in a full day author boot camp workshop taking place in mid August 2021, and also shares a word from this episod…
 
Imagine a situation where you could press a few buttons and have a fully automated Print on Demand business built for you... Normally saying that would make me cringe so hard, because I really DON'T believe that there is such thing as a "Business in a Box", or "Push button Profits" or any other stupid sales-y over exaggeration. Building long term v…
 
Mark interviews Chelle Honiker and Chrishaun Keller Hanna of Indie Author Magazine. Prior to the interview, Mark shares a brief personal update and a word from this episode's sponsor. This episode is sponsored by Findaway Voices. You can learn more about how you can get your work distributed to retailers and library systems around the world at star…
 
Mark interviews Honorée Corder, an executive and strategic book and publishing coach, TEDx speaker, and the author of more than 50 books including You Must Write a Book. Prior to the interview, Mark shares a personal update, some recent comments and a word from this episode's sponsor. This episode is sponsored by Findaway Voices. You can learn more…
 
In this episode, I will be comparing my upload to earning ratio with someone who has 8 times the amount of products uploaded. The results may surprise you. The bottom line is this. You cannot put much stock into how much someone makes with X amount of uploads unless they show you EVERYTHING about their designs and sales. To enroll in a course go to…
 
In this solo episode, Mark talks openly about the anxiety, frustration, and darkness that took over as he was trying to prepare for this week's episode. It's an unscripted talk through the things circling his mind, and how he is trying to deal with them. Prior to his introspective rambling, he pauses to share a word from this episode's sponsor. Thi…
 
The first 5 episodes of the Bootcamp series were concerned with the basics: How to open accounts, get things connected, get your first few listings up, make a few sales, and so on. Now, we are going to Level Up... This episode is not for the weak of heart, the Casuals, or the part timers. This is a show all about building the EMPIRE of business, sc…
 
Mark interviews Jim Dean, Creative Director of Haunted Walks, Inc. Prior to the interview, Mark shares comments from recent episodes, a personal update, and a word from this episode's sponsor . . . This episode is sponsored by Findaway Voices. You can learn more about how you can get your work distributed to retailers and library systems around the…
 
The final installment of the Jumpstart series is here! This episode is all about the benefits, as well as some of the challenges of selling on Amazon. If you would like to watch the Jumpstart videos, make sure you subscribe at salesondemandshow.com/start, you'll get the entire series in your inbox. To join my training program, click here…
 
Mark interviews author Malorie Cooper about her writing and the "Help! I'm An Author" that Mal writes with her wife Jill Cooper. Prior to the interview, Mark shares a personal update and a word from this episode's sponsor. This episode is sponsored by Findaway Voices. You can learn more about how you can get your work distributed to retailers and l…
 
In this episode, Mark interviews audiobook narrator Eric Bryan Moore about his work as a voice actor and his new podcast Pocket Pulp. Prior to the interview, Mark shares a word from this episode's sponsor... This episode is sponsored by Findaway Voices. You can learn more about how you can get your work distributed to retailers and library systems …
 
Today's Bootcamp is all about putting your designs onto Etsy! Now, you need to pick a supplier, put the product onto a mockup, and put the listing into your store. In this episode, I talk about some of the details of selling on Etsy, and the video will have a sample of how to actually launch your product onto your store so that people can buy it. Y…
 
In this episode Mark interviews author Susan Faw who is also the owner and founder of Dragon's Lair Artist Emporium, a physical bookstore in Norther Ontario that showcases books from indie authors. Prior to the interview, Mark shares a personal update, comments from recent episodes, and a word from this episode's sponsor. This episode is sponsored …
 
In this episode, recorded from a live video chat, Mark interviews James Kademan, owner of Calls On Call, a shared receptionist service, Draw In Customers Business Coaching, and the author of The BOLD Business Book. This episode is sponsored by Findaway Voices. You can learn more about how you can get your work distributed to retailers and library s…
 
In this episode, I run through the details of creating the designs that you will be putting onto your products. Most beginners are quite intimidated by this step, because they incorrectly believe that they need some kind of "talent" for graphic design in order to make acceptable products. This belief in incorrect, and I am living proof of that. The…
 
Mark interviews Dr. Rachel Noorda and Dr. Kathi Inman Berens about the Immersive Media & Books 2020 Consumer Survey conducted by the Panorama Project and Portland State University. Prior to the interview, Mark shares a word from this episode's sponsor (which includes a sample from the first narrator that Mark ever used through Findaway Voices). You…
 
The Bootcamp series continues with today's show, all about finding the phrases that turn your Print on demand product from a plain piece of fabric or boring old mug, into a delightful gift that you can charge $20 or more for. Some of the highlights from this show include Researching on Etsy, Google, Pinterest and other search platforms. How to "spy…
 
In this episode Mark interviews James Fell, Sweary Historian, about his latest book On This Day in History, Sh!t Went Down. Warning to listeners: In this episode, adult language goes down. A lot. If you are offended by swearing and adult language, please do NOT listen to this episode. Prior to the interview, Mark shares comments, from recent episod…
 
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