show episodes
 
“How's an entrepreneur like me supposed to grow my Shopify store?” That's what The Unofficial Shopify Podcast aims to answer. Discover new opportunities to grow your store from the world’s most successful Shopify entrepreneurs. Hosted by Kurt Elster, a senior ecommerce consultant and Shopify Plus Partner, The Unofficial Shopify Podcast is not authorized, endorsed, or sponsored by Shopify– It's a no holds barred discussion of ecommerce growth strategy & tactics.
 
Tim Ferriss is a self-experimenter and bestselling author, best known for The 4-Hour Workweek, which has been translated into 40+ languages. Newsweek calls him "the world's best human guinea pig," and The New York Times calls him "a cross between Jack Welch and a Buddhist monk." In this show, he deconstructs world-class performers from eclectic areas (investing, chess, pro sports, etc.), digging deep to find the tools, tactics, and tricks that listeners can use.
 
Award winning podcast with real life stories about Conversion and Customer Experience Optimization. Discover new trends, tactics, tools, people and businesses doing remarkable work in the world of Conversion Rate Optimization. Past guests include Lukas Vermeer (Booking.com), Els Aerts (AGConsut), Roger Dooley (Brainfluence), Casandra Campbell (Shopify), Andre Morys (konversionsKRAFT), Dave Powell (TomTom), Bart Schutz (Online Dialogue), Stephen Pavlovich (Conversion.com), Weiwei Liu-Schröder ...
 
A business podcast for product entrepreneurs. A creative balance of life and business to help you create your dream life. Featuring product businesses that start out of their living rooms from start-up to multi-million dollar businesses, episodes include Small Business owners, Female Founder episodes and BIPOC and Black voices, as well as workshop-style podcast episodes from co-hosts and product experts, Jacqueline Snyder and Minna Khounlo-Sithep. Featured in Forbes, NBC News, Yahoo! Finance ...
 
Brought to you by VaynerMedia and Shopify Plus, this eCommerce-focused mini-series is rolling out just in time for the end-of-year shopping season, including Black Friday. As the brainchild of hosts Sabir Semerkant, the data-obsessed SVP of eCommerce at VaynerMedia, as well as Mac King, a growth hacking Partner Manager at Shopify Plus, “Hacking the Holidays” is driven by one simple goal: to help brands and entrepreneurs step up their eComm strategy. Each episode welcomes new guests from a br ...
 
Accelerate results! Create your dream life! Make an impact! Progress Equals Happiness. Improve success in your career, online business, and overall life. For Entrepreneurs and the 1% that want to maximize the ROI of your life. Alex Harris @alexdesigns, a polymath creative, web marketing and conversion rate optimization / Shopify ecommerce expert covers self-help, mindset, personal growth.
 
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show series
 
Ep. 278 Christmas in July? Yes, it's time to start thinking about the holiday season! We are re-airing one of our favorite episodes today and while you'll hear us refer to 2020, the takeaways and a-ha's still ring true and will help you make an impact this year. We answer some of your holiday content questions like "How do I engage with my customer…
 
Dennis McKenna - The Depths of Ayahuasca: 500+ Sessions, Fundamentals, Advanced Topics, Science, Churches, Learnings, Warnings, and Beyond | Brought to you by Wealthfront automated investing, Allform premium, modular furniture, and Tonal smart home gym. More on all three below. Dennis McKenna (@DennisMcKenna4) has spent more than 40 years researchi…
 
Nilay Patel encountered the name Blackstone on TikTok last year, just as the pandemic lockdowns were starting. He saw people posting videos smashing burgers and making pancakes outside on a griddle frequently with the caption “I finally got a Blackstone.” 20 minutes ago he hadn’t even heard about this thing, and now he was late to a trend? So he bo…
 
For more than 15 years Zuly Matallana worked in large multinational companies to develop businesses by successfully leading teams to monetize market opportunities. Now, Zuly is translating the skills she gained to become a successful entrepreneur. It started when Zuly recognized the need for a product to help busy women keep their hair dry while sh…
 
Ep. 277: Today we’re teaching YOU The 3 Secrets to Growing Your Product-Based Business Sales and Visibility for more profits. What questions to ask yourself about your business to ensure your systems and processes are laying a good foundation. If you want your ideal client to not only find you but become a raving fan and learn how to diversify your…
 
Ep. 276: Our special guest today is Lynsey Thornton, Managing Director of US West @ Shopify​. With a background in design, project management, and business, she focuses on building high capacity, cross-functional teams in growing tech companies. She created the first-ever UX Research team and as her focus shifted, she moved into the role of General…
 
Anne Lamott on Taming Your Inner Critic, Finding Grace, and Prayer | Brought to you by LinkedIn Jobs recruitment platform with 750M users, Eight Sleep’s Pod Pro Cover sleeping solution for dynamic cooling and heating, and LMNT electrolyte supplement. More on all three below. Anne Lamott (@AnneLamott) uses honesty, empathy, and humor to write about …
 
Ryan Tarver, a serial entrepreneur with a full-time job, joins us to discuss the realities of what it’s like to start a LLC, design a brand, and launch two shops while having a full time job, a toddler, a newborn, and way too many hobbies in the middle of a global pandemic. We discuss: The importance of brand identity The case for co-founders Tools…
 
We are back after our week off, and we’ve got a good one today. On this episode I’m talking to Thomas Ingenlath, CEO of Polestar, a new car company with close family ties to Volvo. We talked a lot about what kind of company Polestar is — it’s pretty small, and has the ability to rethink a lot of things about how a car company is organized, while ha…
 
Ep. 275: In today's episode, we're reairing one of our favorite episodes ever, Hard Truths to Growing a Product Biz Today. If you're new here, we are so excited to share one of our most popular episodes ever with you. If you're a longtime listener, we still encourage you to tune in and listen. You never know what new lessons and "aha" moments might…
 
Ep. 274: We are SO honored to welcome Cat & Nat, co-hosts of #MOMTRUTHS Podcast, on the show today! These fellow biz besties & business partners are an incredible duo that know how lonely and isolating motherhood can be and they share it truthfully, honestly, and with comedy. Their hilarious honesty and friendship have led to an incredible career a…
 
Dr. Andrew Huberman — A Neurobiologist on Optimizing Sleep, Enhancing Performance, Reducing Anxiety, Increasing Testosterone, and Using the Body to Control the Mind | Brought to you by Athletic Greens all-in-one nutritional supplement, Theragun percussive muscle therapy devices, and Helix Sleep premium mattresses. More on all three below. Andrew Hu…
 
In-store marketing & merchandising are the basics of eCommerce but something that is missed often. Our guest today won the 2020 Shopify Commerce Awards with her app ModeMagic by Mason. She's conducted interviews with over 2,000 merchants, discovering their biggest pain point is "Lots of traffic but no sales." In this episode, we'll learn what are t…
 
While Decoder is on vacation this week, we're sharing an episode of Land of the Giants, a podcast from our friends at Recode and Eater. Land of the Giants is a podcast that explores how the biggest tech companies rose to power, and what they're doing with that power. In this 4-part mini-season, they’re covering the world of restaurant delivery apps…
 
Ep. 273: In today's episode, we're reairing one of our most popular episodes of all time, The 30 Second Video That Converts to Sales - Without Sounding Sale-sy. If you're new here, this episode will give you a freebie that will help you stand out. If you're a long-time listener, we still encourage you to tune in and listen. You never know what new …
 
Ep. 272: Today we're sharing a conversation we had with not one, but two, very special guests - Angie & Mike Lee, the brother and sister partnership behind Soul CBD. Together, they created a product-based business to help people with natural products. With different and unique backgrounds, Angie & Mike have grown an incredible business that provide…
 
Michael Pollan — This Is Your Mind on Plants | Brought to you by Headspace easy-to-use app with guided meditations, Eight Sleep’s Pod Pro Cover sleeping solution for dynamic cooling and heating, and Wealthfront automated investing. More on all three below. Michael Pollan (@michaelpollan) is the author of eight books, including How to Change Your Mi…
 
Working from home looked good on Shopify because this year's Unite announcements are the most featured-packed yet. So much is changing that they're calling it "Online Store 2.0" In this episode, we recap the highlights with a focus on what matters for merchants. Show Links Shopify Unite Never miss an episode Subscribe wherever you get your podcasts…
 
Manufacturing your own goods is expensive, and can be even more expensive when you manufacture in the U.S. In this episode, Sarah Resnick, founder of Gist Yarn, tells us how she's used pre-ordering to fund our inventory growth. Sarah started her career as a community and union organizer, and made the switch to small business when she helped to run …
 
Juul became a sensation — and a sensationally dramatic story. Lauren Etter, author of The Devil's Playbook: Big Tobacco, JUUL, and the Addiction of a New Generation, joins us to explain how a tech startup founded in a Stanford design studio to disrupt the smoking industry upended years of tobacco regulation in the United States, got a new generatio…
 
Ep. 271: In today's episode, we're reairing one of our most popular episodes of all time, Your Customer's Journey. If you're new here, this episode will help you understand your customer's journey to buying. If you're a long-time listener, we still encourage you to tune in and listen. You never know what new strategies may stand out to you now that…
 
Nilay Patel talks with Satya Nadella, the CEO and chairman of Microsoft. On Thursday, Microsoft announced Windows 11, which comes with an all-new design, a bunch of new features, and the ability to run Android apps. Nilay asks Nadella about how he thinks about Windows as a platform, what Microsoft’s responsibilities are, and how he thinks the vario…
 
Ep. 270: In this extra special episode, we're joined by expert PR Strategist, Sabina Hitchen! As an entrepreneur, public speaker, and publicity strategist, Sabina is dedicated to amplifying the voices of small business owners. With her business, Press for Success, she's able to help turn business owners into PR pros. Today, she's sharing her wealth…
 
Françoise Bourzat — The Maven of Consciousness Medicine | Brought to you by LinkedIn Jobs recruitment platform with 720M+ users, Helix Sleep premium mattresses, and Wealthfront automated investing. More on all three below. Françoise Bourzat (@Francoise_Bourzat) has been bridging the divide between Western psychology and indigenous wisdom in collabo…
 
Steve Chou and his wife Jennifer built a seven-figure business... and made a lot of mistakes along the way. We all have! This episode isn't about successes, it's about the stuff everybody (myself included) gets wrong when starting out. MyWifeQuitHerJob's Steve Chou co-hosts this joint episode to discuss the boneheaded mistakes we've all made runnin…
 
Nilay Patel talks with Jack Conte, co-founder and CEO of Patreon, the platform that allows people to pay their favorite creators directly with monthly subscriptions. Nilay and Jack talk about how Patreon’s model as “membership” works, what Patreon’s relationship is to Apple and the app store, and where the overall creator economy is going on the in…
 
Ep. 269: In today's episode, we're reairing one of our most popular episodes of all time, 3 Simple Ways to Boost Your Product Sales. If you're new here, this episode will give you three ways to boost your product growth and sales. If you're a long-time listener, we still encourage you to tune in and listen. You never know what new strategies may st…
 
Ep. 268: Joining us today is the brilliant Kelly Roach, Founder of The Unstoppable Entrepreneur, host of The Unstoppable Entrepreneur Show, and Co-Founder of Give Her Courage. Kelly helps turn overworked service-based entrepreneurs into seven-figure CEOs, by teaching them how to leverage timeless business principles, employed by billion-dollar corp…
 
Q&A with Tim — Current Morning and Exercise Routines, Holotropic Breathwork, Ambition vs. Self-Compassion, Daily Practices for Joy, Ontological Shock, and More | Brought to you by Wealthfront automated investing, ButcherBox premium meats delivered to your door, and ExpressVPN virtual private network service. More on all three below. Welcome to anot…
 
Customer acquisition costs are more expensive than ever, so how can small brands acquire their first customers without spending big on paid traffic? Our guest today has a practical approach to that problem most brands can implement today. How can a brand get customers if they don't have a budget for ads? Why should brands invest in BFCM planning wh…
 
Nilay Patel talks with Jahmy Hindman, chief technology office at John Deere, the world’s biggest manufacturer of farming machinery. Nilay and Jahmy discuss what it means for our farming equipment to be run by computers, and how to fix the problems that arise because of it — like accessing reliable broadband, how the equipment should be upgraded, an…
 
Ep. 267: In today's episode, we're reairing one of our most popular episodes of all time, Three Emails Every Product Biz Needs. If you're new here, this episode will give you the three emails that every product-based business needs. If you're a long-time listener, we still encourage you to tune in and listen. You never know what new strategies may …
 
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