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Welcome to the Opportunity Podcast, where entrepreneurs come to learn from real buyers, sellers, and industry experts, the lesser-known growth opportunities to build their online business empires. This podcast series will help you uncover tactics veteran online business entrepreneurs have used to build, buy, flip, and sell their way towards personal wealth. Learn from tech insiders and digital property owners the secrets they’ve used to achieve their personal & financial goals.
 
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Financial Conversation Podcast

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Financial Conversation Podcast

Kayla Sloan, Erin Millard, Kristi Muse, Chonce Maddox | Online Entrepreneurs and Bloggers

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Welcome to Financial Conversation, the podcast where the topic of money is anything but taboo. Our hosts, Kayla, Erin, Chonce, and Kristi talk openly about how to increase your income through a thriving business or side hustle, successes and failures, budgeting and saving, and how to manage it all. They believe the secret to living a fulfilling life is being intentional with your finances, whether you're a saver or a spender. So grab a seat, and let’s talk money!
 
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show series
 
The best way to achieve success is by capitalizing on your strengths and mitigating your weaknesses. The question is, how do you identify what those strengths and weaknesses are? This is where your site metrics come into play. Metics reveal a wealth of information that can help you scale your business and maximize your ROI. In this episode, we’re j…
 
How do you integrate your business into consumers’ lives and have your products playing on their minds, even when they’re not online? Today’s guest believes Pinterest is the key to deepening customer engagement. In this episode, we talk to Kate Ahl, the founder of Simple Pin Media, a marketing agency that creates personalized Pinterest marketing st…
 
Many entrepreneurs dream of making a seven-figure exit from their online businesses, but few people understand the logistics, high emotion, and intense negotiations that go into a successful sale. In this episode, we'll have a round table with the buyer and seller from a recent seven-figure deal to give you some unique insights into what it's reall…
 
The online business world is notoriously fast-paced, so it’s often difficult for digital entrepreneurs to stay up-to-date on industry trends. We hear phrases like “supply chain crisis” and “Amazon product launch changes” mentioned in the news, but how will these industry changes affect you? Our very own Greg Elfrink, the Empire Flippers’ Director o…
 
PPC can make or break FBA brands. Sometimes the line between investing in ad spend and wasting money is pretty thin. PPC is crucial to get your brand seen, but how do you do it in a way that helps, not hurts, your business? This is an area that PPC expert Laura McCaul specializes in. Laura is the co-founder of Sponsored Profit, an agency that helps…
 
Have you dreamed of making it big on YouTube but know the odds are stacked against you to "make it" on the streaming platform? What if we told you there was a sure-fire way to make money as a YouTuber? Two years ago, Youtube entrepreneur Sushee Nzeutem risked it all when she quit her corporate day job to buy and scale a YouTube channel. Becoming a …
 
You can’t build a successful website without an audience, but how do you find those high-converting keywords that will drive traffic to your site? This is a problem that Ben Adler, the creator of Keyword Chef, was determined to solve. Ben spent years building up a portfolio of affiliate niche sites and learned how to conduct highly effective keywor…
 
Andrea Barnhill is the Co-Founder and Director of Operations at Socratik, an SEO agency aiming to execute customized SEO strategies that boost ROI for mid to enterprise-sized businesses. Andrea is an expert in radical SEO transformation and helps businesses create a framework for exponential growth. In this episode of The Opportunity Podcast, Andre…
 
Ecommerce entrepreneurship comes with its ups and downs, but once you’ve discovered the keys to success, growth is all about execution. Ronnie Teja’s unique founder story shows how you don’t have to have a background in online business to become an ecommerce entrepreneur, but what it does take is determination, flexibility, and a drive to build som…
 
Is great customer service the secret to growing your business? Rising customer acquisition costs mean securing happy, returning customers is more crucial than ever. A key player in retaining customers and transforming them from one-time buyers into brand fans is customer service. In this episode of The Opportunity Podcast, we’re joined by Nicole Ba…
 
When an ecommerce platform is packed with giants, how do the small businesses stand out? Amazon is filled with copycat competition from players big and small. Between that and the limited options for creating a unique brand experience, it may seem like an impossible task to capture and retain customer attention. Michael (Mike) Begg is the Co-Founde…
 
Starting your first niche site is one thing – buying, growing, and flipping an empire of sites is another. So how do you scale and sell a portfolio of niche sites? Shawna Newman is an SEO expert with nearly 20 years of experience acquiring and scaling niche sites. She is one of the most seasoned SEO professionals in the industry, known for her uniq…
 
Affiliate sites are a fantastic way to boost your passive income, but how do you start and scale an affiliate site from nothing? Doug Cunnington is an expert affiliate marketer and the founder of Niche Site Project, where he empowers people with systems and templates to create and scale their own affiliate sites. He is also the host of The Doug Sho…
 
How important is SEO to your business? Great SEO is a primary factor in many online businesses’ success. But approaching it for the first time can feel like a minefield. Between out-of-date information and seemingly constant changes to Google’s algorithm, you may think SEO is an impossible game to win. But Kyle Roof knows it’s far from that. In fac…
 
What’s your end goal with your ecommerce business? When you first start your business, it’s unlikely that you’re already thinking about selling it. However, the earlier you start to think about a potential exit the more likely you'll walk away with a life-changing sum. Think about all of the opportunities you could have if you doubled your windfall…
 
Copy is your ecommerce brand’s most powerful device. When written effectively, copy can move people to action and impact your business in transformative ways. But how do you write compelling copy that converts? Emma Schermer Tamir is the CEO and Co-founder of Marketing by Emma, an agency providing copywriting and listing optimization services for e…
 
What really goes into building a sustainable brand? When Martin Johnston decided to take his years of experience working with giants in the retail and ecommerce space and start from scratch, he knew exactly what practices he wanted to replicate. And what ones he didn’t. Martin is the Co-founder of Crafted Society, a luxury ecommerce brand dedicated…
 
On this episode of The Opportunity Podcast, we will be speaking with Ryan Smith Head of Partnerships at Emotive, a service that enables eCommerce businesses to scale 1:1 relationships through conversational messaging via SMS and email. Ryan dives deep into the power of SMS messaging - everything from its high open rates, to the opportunity this pla…
 
On this episode of The Opportunity Podcast, we will be speaking with Don Henig, the Founding Partner of Accrueme, a service that provides Amazon funding to help FBA sellers grow quickly and increase their profits. Don explains how he went from working in the mortgage and real estate industry to growing an Amazon funding platform built on trust and …
 
On this episode of The Opportunity Podcast, we will be speaking with Yoni Kozminksi, founder and CEO of Escala. Yoni has created a framework for scaling companies through SOP's and optimization. Yoni is passionate about smart, holistic, optimized growth. He's worked with a range of businesses to help them reach their next level and he gets down in …
 
On this episode of The Opportunity Podcast, we will be speaking with Cody James who purchased a content site in the pet niche from our marketplace and is now a portfolio owner of 7 different content sites. Cody has leveraged his skills and background to create a growth strategy that’s allowed him to build successful businesses within the competitiv…
 
On this episode of The Opportunity Podcast, we will be speaking with Athena Severi, the co-founder of Titan network, a community mastermind group that helps to educate on and facilitate growth within Amazon businesses. Athena explains why finding community can be a game-changer when running an FBA business and how you can grow your business by leve…
 
On this episode of The Opportunity Podcast, we will be speaking with Chelsea Cohen, an Amazon seller and the co-founder of SoStocked, an Amazon FBA inventory management service that is helping business owners better manage their inventory levels. Chelsea has been working as an Amazon seller for many years, and is now helping other sellers optimize …
 
On this episode of The Opportunity Podcast, we will be speaking with Doron Wolffberg, a content site builder who started out as an SEO expert for an agency before branching out to building his own niche sites. Doron explains how Google algorithm updates have been pushing niche site builders to produce more quality content for their sites and how hi…
 
On this episode of The Opportunity Podcast, we will be speaking with Jayrd Krause the CEO of Buyingonlinebusinesses.com, a consulting and growth network for new or portfolio online business owners. Jayrd explains his story behind why he chooses to invest in online businesses and why they can outperform traditional forms of investing like stocks, bo…
 
On this episode of The Opportunity Podcast, we will be speaking with Jeremy Bell, the Chief M&A officer for Elevate Brands. Elevate, a leading Amazon FBA acquirer, has grown to 22 brands in a short amount of time and has leaned on the Empire Flippers marketplace to acquire high-quality businesses. Jeremy joins us to share his experience navigating …
 
On this episode of the The Opportunity Podcast, we will be catching up with Alex Champagne, Empire Flipper's Director of Sales. Alex is here to cover all the new details surrounding our blended commission and how this impacts sellers and buyers going forward. In his interview Alex explains what the blended commission is and why we have moved to imp…
 
On this episode of The Opportunity Podcast, we will be speaking with Max Chu, who recently exited his Amazon FBA business for 8-figures. Max explains how he and his brother went from surviving lay-offs and bouncing back from a collapsed business to finally making a life changing exit from their FBA business. Max and his brother started out growing …
 
On this episode of The Opportunity Podcast, we will be speaking with George Sanderson, our Migration Supervisor here at Empire Flippers. George gives us an inside look at our migrations department, and everything they do to help buyers and sellers for a successful acquisition. George has seen just about every type of online business go from the dea…
 
On this episode of The Opportunity Podcast, we will be speaking with Bibi Raven, the owner of bibibuzz.com an affiliate site link building service with a large team changing the way link outreach is being performed. In this episode Bibi explains what it takes to build a link building strategy that works - and it might not be what you'd think! Bibi …
 
On this episode of the The Opportunity Podcast, we will be speaking with Matt Oakley, Sales Manager here at Empire Flippers. Matt’s interview uncovers everything you need to know about FBA deal structures and how both buyers and sellers can benefit from proper planning before any type of negotiations begin to take place. The market has rapidly chan…
 
On this episode of the The Opportunity Podcast, we will be speaking with Troy De Ville, a recent buyer of a children's and education niche content business. In this episode, Troy gives us his thought process on acquiring his very first online business, and what others should keep in perspective as a first time buyer. Troy gives insight on the minds…
 
On this episode of the The Opportunity Podcast, we will be speaking with Chas Woodward, Head of Business Development at HeyDay, a platform accelerating consumer product brands on Amazon. Chas explores the branding and business essentials FBA owners need to stand out on the marketplace. In his interview Chas explains HeyDay’s mission and how they ai…
 
On this episode of the The Opportunity Podcast, we will be speaking with Mark Ow who went from working as a computer engineer for companies like Apple, Dell, and Microsoft, to purchasing and growing two content businesses he recently acquired from our marketplace. Mark comes from a strong computer industry background which helped him scale his acqu…
 
On this episode of the The Opportunity Podcast, we will be speaking with Renae Christine who manages a few different digital assets in the baby care and diet niches. Renae acquired a KDP business from our marketplace that she’s been able to scale through her love of community building and successful ad spend. She’s a passionate entrepreneur with se…
 
On this episode of the The Opportunity Podcast, we will be speaking with Dom Wells, owner of Onfolio. With Onfolio, Dom acquires and manages a diversified portfolio of online businesses across a broad range of verticals, each with a niche content focus. As a seasoned expert, he shares his mindset and strategy on investing in content businesses. Dom…
 
In this episode of The Opportunity Podcast we will be mixing things up. Branden and I host today’s episode to discuss our 2021 State of the Industry Report and all the juicy data insights we’ve gathered over the past year. We dig up some of our favorite data that highlights the growth on the marketplace we are most excited about - everything from t…
 
In this episode of The Opportunity Podcast, we will be speaking with Adam Smith, the co-owner of Niche Website Builders, a company that helps affiliate marketers grow and optimize their content and backlink profiles. He explains how he has spent that past few years focusing on buying and flipping niche sites, and how to use what you know to succeed…
 
In this episode of The Opportunity Podcast, we will be speaking with Mark Soberman, a managing partner at Netpicks and portfolio owner who has acquired several assets from our marketplace. He explains his mindset behind buying and selling digital assets, and how he has used email lists to scale his acquisitions. Mark explains the benefits of acquir…
 
In this episode of The Opportunity Podcast, we will be speaking with Jim Barton, a Senior Seller Advisor with Empire Flippers. Jim takes a deep dive on exiting FBA businesses and the changes of Amazon’s marketplace as a whole. Amazon never seems to stand still and that certainly applies to the growth the platform has seen in the past year. Jim open…
 
In this episode of The Opportunity Podcast, we will be speaking with Nate Jackson, the Head of Acquisitions for Perch, one of the leading acquirers and operators of Amazon Private Label brands. Nate explores the ins and outs of the fast-growing world of mergers and acquisitions (M&A) of FBA businesses. Nate has had quite the career change once he s…
 
In this episode of The Opportunity Podcast, we will be speaking with Matt Diggity, the owner of Diggity marketing, Lead Spring, Search Initiative, Authority Builders, the Affiliate Lab, and host of the Chaing Mai SEO conference in Thailand. This is a value-packed episode where Matt shares his roadmap for buying, scaling, and selling sites successfu…
 
In this episode of The Opportunity Podcast, we will be speaking with Brad Costanzo of The Bacon Wrapped Business Podcast. In his interview Brad shares his many entrepreneurial adventures and the lessons he’s learned along the way. He also reveals his current portfolio strategy and how he’s taken an unusual route of mainly minority investment in dig…
 
In this episode of The Opportunity Podcast, we will be speaking with Jimmy Hourin, Senior Business Analyst with the Empire Flippers sales team. Jimmy works on some of the largest deals to hit our marketplace, and he’s here to explain how demand from institutional investors is driving a buying spree for Amazon FBA businesses and creating a market in…
 
In this episode of The Opportunity Podcast, we will be highlighting a new investment opportunity called EF Capital. The program was born in 2014 over discussions about an age-old problem where skilled entrepreneurs don’t have the capital to buy bigger listings, and investors don’t want to buy an entire business or learn a brand new skill set. In a …
 
In this episode of The Opportunity Podcast, we will be speaking with John Hefter, Senior Vice President of Creative and Brand Strategy at Thrasio. John's interview explores the mindset, strategy, and journey of a company that became the fastest profitable US company to ever reach a $1B valuation. John explains how Thrasio became the household name …
 
In this episode of The Opportunity Podcast, we will be speaking with Michael Frew, who leveraged his first content site acquisition to grow into larger SaaS acquisitions. Michael found our marketplace when looking for something to commit his free time to during his early retirement at the young age of 40. Michael explains how we went from following…
 
In this episode of The Opportunity Podcast, we will be speaking with Andrew Voda, the Lead Seller Advisor at Empire Flippers. Andrew guides sellers everyday on how to best exit their business. He’s here to clue our listeners in on what key actions can be taken today to prep your business for its highest valuation. Tune in as Andrew digs deep on exi…
 
In this episode of The Opportunity Podcast, we will be speaking with Viraj Patel, an Amazon FBA buyer who purchased his business from our marketplace for $60k at the end of 2018. Viraj shares his story in how he went from heading down the law firm path, to establishing a better future in online business acquisitions that have given him a better wor…
 
In this episode of The Opportunity Podcast, we will be speaking with Mike Jackness, co-founder of EcomCrew, a community, podcast, and resource for ecommerce entrepreneurs. Mike’s a 7-figure ecommerce expert here to share everything in the ecom world and how he makes acquisitions. Mike takes a deep dive in his interview on the challenges, wins, and …
 
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