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Better Product

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Better Product

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Digital products don’t just live online. They are made up of people, experiences, and awe-inspiring innovation. This show shares the stories of industry-leading companies whose products have a soul, a mission, and a vision. Through engaging conversations with CEOs, entrepreneurs, and innovators, hosts Christian and Meghan explore the notion of what it takes to build better products. Better Product weaves a narrative story about the good, the bad, and the ugly of ideating and activating the d ...
 
Being a great UX designer begins and ends with being a great human. We can't pour an empty cup into another. We can’t lead others where we are not. This UX podcast helps UX’ers become the best, most powerful designers (and humans) they can be. Yes, you'll discover how-to’s, but much more importantly you'll discover why-to’s. Every episode is sure to inspire and equip you on how to better fight for your users and business, and dare I say change the world (even if only for one human at a time) ...
 
The future is words. More businesses are investing in high quality UX writers and content strategists. Apple, Uber, Shopify, Spotify, Amazon...the list goes on. "UX Writer" is now one of the hottest jobs in tech - and around the world, too. Why? They realise writers embedded in design crews are the great differentiator. This podcast is all about those writers - who they are, where they come from, what they do...and why the work they do is so important. You've heard all about the stories of b ...
 
Design Huddle is a top-rated tech and design podcast. Each week step the hosts step inside the minds of creative professionals from a variety of design disciplines. They explore how design impacts our everyday lives, discuss new trends, and explore how we can create better products and brands. ➡️ YouTube: https://www.youtube.com/channel/UCO5QaMfK3bQ3YfhTL7pCXKg ➡️ Subscribe to the podcast: https://anchor.fm/designhuddle #UXDesign #UXCareers #DesignLife #Tech The opinions expressed are solely ...
 
Hello and welcome to making UX work; I’m Joe Natoli. Our focus here is on folks like you doing the tough, often unglamorous UX work in the real world. My guests will share their struggles, their successes, and their journey to and through the trenches of product design, development, and of course, user experience. Before we get into it, I’d like to give a shout out to our sponsor, Stache Studio — a streetwear clothing brand focusing on quality products with a positive message, inspired by th ...
 
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show series
 
Changing a company or product name in a rebrand is a big decision. That’s because renames are usually seen as a way to cement a changed identity. But what if we told you that names are only as valuable as what we build around them? We’re exploring the concept through the recent Square-to-Block rename, and what to consider when putting a name to you…
 
Social media is one of the most popular and well-used kinds of digital products out there—but of course, it’s not without its problems. That’s why we’re talking about a new trend in the social media world, where digital product creators are building alternatives to the Facebooks and Twitters of the world. In these “anti-social media” products, crea…
 
We saw a LOT happen in product in 2021. After digital products responded to the immediate problems of 2020, this year, we saw them innovate on unexplored opportunities, build communities, and in some cases, just have fun. Today’s episode brings us Meghan & Christian’s observations from the year, and their predictions about how current trends could …
 
2021 was the year cookies died, and the year the public started paying more attention to how their data was being used online. These movements also introduced new considerations for product leaders who rely on data to make their digital products better and informed by users. Take it from Justin Bauer, senior vice president of product for Amplitude …
 
You’ve probably heard of, or even used, the widely popular mindfulness app Headspace. And even if you haven’t used the product to meditate, it’s likely you’ve encountered the brand elsewhere—through its Netflix series, perhaps, or through partnerships with other health products. Frank Bach, lead product designer at Headspace, has been part of the c…
 
What do you do when your voice isn’t recognized by the healthcare industry? From a lack of Black physicians to clinical trials not having enough Black participants, the odds are stacked against Black patients seeking care from a system that wasn’t built for them. Tiffany Whitlow co-founded the product NOWINCLUDED as a new answer to this systemic pr…
 
When Elizabeth Burstein began enduring chronic migraines, she struggled to find access to quality care when she needed it most. Like the thousands of other people with serious neurological conditions, connecting with professionals who could help was a persistent challenge. So she and her partners founded Neura Health, an app that connects patients …
 
This week we speak with Servando Sanchez, Creative Director at Regex, SEO talks about SEO, web design, and what it takes to be a self-made designer in our industry. We also looked at his early beginnings with MySpace and how that grew into a real job. About the hosts Mustafa Kurtuldu is a UX lead on install-ability on Chrome and Design Advocate at …
 
Metabolic health is the foundation of our bodies; it’s what turns the food we eat into the energy we need to live. But despite playing a huge role in our energy levels, athletic performance, and weight loss goals, metabolism remains little explored as a health topic. That’s why David Flinner decided to co-found the glucose monitoring product Levels…
 
James is the Founder and Chief Designer of Known Unknown, a global design community. James is a brand design and marketing aficionado. As former VP of Global Design for The Coca-Cola Company, James has spoken at 200+ events in 30 countries about design, brand strategy, entrepreneurship and company culture. Those also happen to be 4 of the most requ…
 
Aagya Mathur started her career with the goal of helping people. In high school, she designed artificial arteries for patients; now, she leads the hormone health company Aavia as co-founder & CEO. Today Aagya is on a mission to demystify hormone health and birth control. She talks about how Aavia’s brand is working to show that “hormones don’t disc…
 
Facebook has gone all Meta, but what does this mean for the company and how does its brand connect Facebook's other products? Listen to this episode to learn more. https://www.inputmag.com/culture/facebooks-new-name-is-meta About the hosts Mustafa Kurtuldu is a UX lead on install-ability on Chrome and Design Advocate at Google. His skills include u…
 
We’re kicking off our latest series on Health Tech by exploring the rise of Big Data, wearable tech, and what it means to be “enlightened” by a product. Often, enlightenment is understood in a spiritual sense; in the age of wearable health tech and personalized digital products, enlightenment is emerging by empowering users with real-time informati…
 
This week we are covering the Apple launch event, the good, the bad and the downright silly. We also ask if a $19 polish cloth is a branding marvel or just plain ridiculous. About the hosts Mustafa Kurtuldu is a UX lead on install-ability on Chrome and Design Advocate at Google. His skills include user research, interviews, surveys, usability revie…
 
In this episode, we look at super apps, which is an app that includes many functions all rolled into one—for example, having your streaming service, food delivery, and payments app collected together. Some popular ones include China's WeChat and AliPay, India's Paytm, Singapore's Grab, Indonesia's GoTo, Vietnam's Zalo, and South Korea's Kakao. But …
 
You might remember Dollar Shave Club skyrocketing to popularity after they released a viral video and embraced a “no B.S.” approach to business. As one of the first major D2C brands, the company used insights they gained at the front of the pack to pioneer a budding industry. In many ways, how we understand D2C today is thanks to DSC. Tsega Dinka, …
 
This week Ryan and Mustafa look at UX portfolios and take a look at some of the best of 2021. They also cover tips on what to focus on and how you can scale your skillset. Top 21 UX Designer Portfolio Websites in 2021 https://www.casestudy.club/journal/ux-designer-portfolio Sites reviewed http://www.jonathanpatterson.com/ http://lifeofpai.com/ http…
 
Non-profit boards are experiencing a culture shift. For the first time, many boards are leaning into virtual formats, creating new opportunities for more people to get involved. Krista Martin, vice president of growth at Boardable, examines these changes every day in her work. She explains how the movement to online will make boards more accessible…
 
Solving your own problems can be a shortcut to discovering a need in the market. Liana Herrera, Co-founder of Bottomless, recognized an opportunity to disrupt the coffee industry while working through her own frustrating experiences. She joins us to share her journey and how her team is transforming the world one cup of coffee at a time. Liana’s le…
 
The sprint is a five-day process for answering critical business questions through design, prototyping, and testing ideas with customers. Developed at GV, it’s a “greatest hits” of business strategy, innovation, behavior science, design thinking, and more—packaged into a battle-tested process that any team can use. See the GV site for more details:…
 
Video available on the show notes page at userdefenders.com/080 This is the last episode of 2021. After nearly two years of outlining the content for this episode and nearly two months (at time of writing) of recording and editing, here's everything I know (so far) about landing a job in UX. I hope this content is not only useful to you and anyone …
 
Ben Clark is the Chief Technology Officer of the leading D2C mattress company Casper Sleep. As a senior tech leader of a popular D2C brand, Ben says it can be difficult to stay ahead of the curve and set trends. For him, the key to success in D2C is simple: stay curious and examine your failures. A lot of context switching comes with managing digit…
 
This week we cover tips and tricks on excellent UX design CVs, looking at some brilliant examples of a designer who designed their resume to look like Spotify when applying for a job there. We cover customization, format and also go into things to look for in a job interview. About the hosts Mustafa Kurtuldu is a UX lead on install-ability on Chrom…
 
From Mailchimp’s humble monkey beginnings to a huge acquisition and SurveyMonkey’s recent rebrand, we’re talking about brand glow-ups & grow-ups in this episode. Consider it a “what not to wear” for brands. Meghan and Christian explain how MailChimp and SurveyMonkey have used their brands to connect with customers. The takeaway? Brand leaders shoul…
 
David Martin is obsessed with websites. Making them functional. Making them beautiful. Making them fast. But most importantly, making them profitable for the people who run them. After nearly a decade building online businesses for others, he founded UXHACKS - a consultancy that builds and optimizes websites to maximize their traffic's potential an…
 
After getting many questions from startup founders about starting with product design vs. product brand, Christian and Meghan take on the debate. Of course, they’re both important, but when you’re tight on cash and talent, which should you prioritize? We won’t spoil their conclusions, but here's a hint: it depends Don’t worry - Meghan and Christian…
 
On this episode we bring back one of our favorite guests - Melinda Livsey. As the founder and brand strategist of Marks and Maker, Melinda unites over ten years of professional design experience with a penchant for thoughtful customer service. Melinda’s experience with notable names like Oakley, Paramount Pictures, and Loot Crate, coupled with her …
 
My guest for Episode 18 of Making UX Work is Will Sykora, who’s been working in design for over a decade, from a start in traditional graphic design to immersing himself in digital and web experiences. He’s worked in a multitude of industries, including hospitality, financial services, and government. He’s also worked independently as a freelance c…
 
Since 2013, Fabletics has been doing things differently. They created a membership program for shoppers, which goes beyond a subscription model to build a relationship with shoppers. They also built their own tech solution because the market wasn’t mature enough to meet their needs. Their custom-built tech solution allows them to blend in-store and…
 
This week we are speaking with Karl Salisbury, a product designer working at the payment processing company Adyen. Adyen serves enterprise clients such as Uber, Wise, Spotify, eBay, Microsoft, and LinkedIn, to name just a few. Before that, he was at Booking.com, joining during the company's hyper growth phase of 2017 and the crisis of 2020 with Cov…
 
D2C is becoming the new way we buy anything. From groceries to furniture, brands are cutting out the middleman and selling their products directly to the end consumer. Next-level products are what make this D2C transformation possible. In this series, we’re talking to the people behind a few of those products: Melanie Cummings, VP of Product at Fab…
 
You’ve probably seen consumer brands drop a new line of footwear or clothing, but have you considered using the same approach with your product? We’re exploring the impact ‘product drops’ can have on your business in this episode of Better Product. When it comes to fashion brands, these product drops generate excitement and create exclusivity helpi…
 
This week Ryan and Mustafa are talking about Japanese design and how they have a persona that they present to the outside world, which is serene and straightforward, vs. their local style, which appears a lot more chaotic. They also look at other examples of international design that differ from our western styles and methods. Special thanks to Fee…
 
Our last series may have been about the future of work, but another theme emerged: how to start with design. Dominik Zane, CEO & Founder of Around, shares they are a design-focused team putting an emphasis on the seemingly insignificant details. But those are the details that add up to create the delightful experience they’re known for.…
 
In this episode, Christian & Meghan review a new app called Postdates. You read that right: It's like Postmates, the food delivery app, but with the twist of gathering all the stuff you left with your ex. That's a huge difference between the products—but the brands are nearly identical. We're calling this phenomenon of new products trailing existin…
 
Matthew Mottola is a leading voice and entrepreneur building the ‘Human Cloud’, the remote and independent model of work that over half the US workforce will transition to within the next five years. As the author of #1 New Release The Human Cloud, he sets the standard for the Future of Work. As the CEO of Venture L, he enables freelancers and clie…
 
Here’s a fun treat I’ve never done before. In this episode I shine the spotlight on listeners Jordan Burke + Joel Ryerson who recently landed their first job in UX! Hear them tell their inspiring stories of their journey getting here while gaining some valuable insights on how you can too! I was blown away at the depth, insight, authenticity and va…
 
Organizations around the world are figuring out what work will look like now and in the future. No one has the answer, but everyone is trying to crack the code to create the ideal work environment. We’re wrapping up our Future of Work series, where we explored products that transform the way we work, collaborate, and communicate. In this final epis…
 
The week we are speaking with Kevin Marshall. He has a background deep in a number of design roles and most recently laser-focused on UX design, Kevin is a true expert in the digital space. At The Basement, Kevin helps national clients achieve success across digital products. Kevin's talent lies within being a lifelong learner. Give him a package o…
 
In a crowded space with established players, it can be hard to differentiate your product. Add in managing user expectations with your own innovative product vision, and you’ve got a real challenge on your hands. This is the challenge Kate Donahue, Head of Product Marketing at Pitch, has tackled. She joins us to share her journey to help shape the …
 
In this episode we cover the logo design news and trends, from logo mashups to rebrands. News stories covered https://www.creativebloq.com/news/combined-logos https://www.creativebloq.com/graphic-design/pro-guide-logo-design-21221 https://www.creativebloq.com/news/visa-rebrand https://www.creativebloq.com/how-to/logo-typography-guide https://www.cr…
 
We’ve all felt the exhaustion of back-to-back video calls. We know studies explain some of this fatigue: seeing ourselves on camera for hours at a time, for example. But is there more to the problem? Alexander Embiricos, Co-founder of Remotion, believes that the problem is work isn’t meant to revolve around scheduled meetings. Teams need to build r…
 
In this episode, we look at content creation and several great tools you can use to streamline and scale your content creation. Tools we looked at; Veed.io is amazing for auto-generating subs conversion.ai - writes copy for you goodsalesemails.com - campaign templates Pixelhunter.io - resize photos for all platforms Grammarly - blog copy, spell che…
 
Yael Ben-David is one the most thoughtful UX writers in the industry. She’s written numerous blogs and has spoken at several conferences on how to make sure UX writers and content designers prove the value of their work. Today, we take a look at some of the regulations surrounding the fintech industry which make writing for it so difficult. Plus, w…
 
Jane Ruffino is one of the most experienced UX writers in the industry, with an extensive work history. She also teaches a UX writing course and consults to companies on their UX copy. But what makes Jane even more interesting is her studies - she’s currently pursuing a PhD in digital acheology. In this episode we talk about how she bridges that wo…
 
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