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Sold With Webinars is a podcast for entrepreneurs, experts, consultants, and information marketers who want to sell more of their products and services online through webinar sales presentations. Your host, Joel Erway, has been creating and delivering effective sales presentations for more than 8 years with sales totaling more than $10Million as a direct result. Through interviews with other successful entrepreneurs, you’ll discover how to leverage webinars as a simple, effective tool to sel ...
 
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show series
 
In the world of digital marketing, it is very easy to get overwhelmed with all sorts of different types of fancy gimmicks and funnels. When I started to discover power offers, where long-form webinars fit into the whole picture of a growing business, I realized that what we have been taught has been overkill. We need a minimum viable funnel to get …
 
If I were to identify one thing that has moved the needle more than anything in my teachings, it would be the power offer. Power offer is converting the message into a direct response that gets people to raise their hand and say “yes.” It’s a simple one to two-sentence that is very powerful. Want to know how to create a power offer? Find out here… …
 
Back when I was trying to scale my own agency, I had to come up with all sorts of different ideas. I was running paid traffic and all sorts of different ways to sell a course. I remember it was so difficult to get people and sell the webinar. But now, targeting and discovering the ideal avatar is easy. Find out how. You’ll Discover Market sophistic…
 
Have you ever wondered how I discovered the model of the high-ticket course? Back in 2016, when I was scrolling Facebook, somebody posted a blog. It was written by Elon Musk, the founder of Tesla. And it was a huge eye-opener for me.. Interested? Find out here.. You’ll Discover The ascension model. [3:01] The holy grail of Internet marketing. [7:17…
 
I recently launched my first official book in the marketing space. I created a mini-series, giving you sneak peeks, behind the scenes, previews, and a little excepts from the book. I wanted to do a micro-series, about choosing certain aspects of the book and stories of where the ideas came up with. Listen to the backstory and get some additional co…
 
It has been a while since I’ve had a guest on Sold With Webinars. Whenever I bring somebody on the guest podcasts I make sure that it is worth your time investment and you get the most out of your listening time as much as possible. Todd Brown is one of my mentors, and he is somebody whom I always reference with. I have progressed a lot from his te…
 
It all started when we were on vacation when I decided to isolate myself a little bit from Facebook and other social media networking sites. I want you to be very careful about the groups that you follow. And that includes me.. Find out why.. You’ll Discover Be hyper-aware of the people that you follow. [3:58] Two sides of personality when you star…
 
Are you struggling to increase your demand generation or lead flow? Are you solving an urgent problem? Are you doing the right thing? Everyone is passionate about helping people achieve great results but can’t get people to schedule a call to speak with them. People are tired of seeing the same promise. What’s the solution? Find out here! You’ll Di…
 
When we are thinking about a high-ticket course, we get narrow-focused, one minded, and one-directional because we carefully plan the course. We keep on developing new different ways to get people to enroll in our high-ticket course. If you’re not getting the results that you want with your program, you need to create a high-ticket tripwire. Find o…
 
As you know, I love to try and share different things. I love music. I love country music and I like listening to lots of different music styles. When you listen to an album from start to finish, there’s a relationship between all the songs. Find out how I relate music to marketers. You’ll Discover We have certain singles that we put in the marketp…
 
What’s happening in the online education space? The advancement of the online education space on the online learning space is necessary. Are you focusing on attracting a volume of students, or attracting the best courses? Here are my thoughts on that: You’ll Discover Empowering the greatest students to come into our platforms. [3:17] The greatest i…
 
People don’t read. They just go by what they see on the big promise, and skip the rest of the page. You do not need to be a world-class copywriter to sell your webinars. Your headlines are what people remember. It will carry people all the time. Here are my thoughts on that: You’ll Discover The single biggest leverage point that you can test in you…
 
Why do we keep pushing to make more money? Have you fulfilled your purpose? Finding your gift, sharing your gift and success to others is fulfillment in life. Here are my thoughts on that: You’ll Discover There’s so much more than money that can make us feel good. [2:19] The sense of giving back your success. [4:59] The purpose that led us to drive…
 
Have you ever wondered what’s the latest and greatest way to get clients? You will get caught up in different cycles and waves and will continue to spin your wheels if you are unaware of the trends. You have to understand how to create the best possible offer that you can. Here are my notions on that. You’ll discover: You’ll Discover The high ticke…
 
What if I told you that you can do so much more with paid ads code? With paid ads, the opportunities and benefits are endless. Some common beliefs and misconceptions are all leads and appointments are created equal, well that is not just the case. Here are my thoughts on that. You’ll Discover An indicator of whether you need to reset your expectati…
 
I’m a big advocate for paid ads. It gives me more freedom with my time rather than relying on organic ads and constantly having to create new social media messages and other forms of content. I’m sure I’ll get some people saying “I make 6 figures a month doing organic ads!” And that’s great, but how much time do you spend doing organic content mark…
 
I don’t know about you, but I am all about simplicity. When it comes to optimization, I prefer to speak directly to someone who is ready to make a decision. Keep the feedback loop short and sweet. The longer the sales cycle, the more variables you have to consider. In this episode, I’ll give you my two cents about why I prefer shorter sales cycles …
 
I spoke with a prospect recently, and they brought up a concern that stopped me in my tracks. They weren’t getting the results they wanted from their marketing, and were swift to point the finger at their ads manager. I want to set the record straight right now. If you hire an ads manager with the expectation that your business will grow from their…
 
I spent some time with my buddy Rob Kosberg in St. Augustine a little while ago. We talked a bit about challenges in the world of marketing. Specifically, incorporating evergreen and launches into your sales process. When incorporating these campaign styles, how can you minimize the risk that inherently comes with launches? In this episode, I’ll ta…
 
How do you match your offer to an avatar that is most likely to respond? I recently came out with a new Mini Webinar Workshop, which is an updated look at what’s happening now in the world of marketing. In this workshop, we dove deep into a new framework that we’ve developed that is absolutely crushing the webinar game. In this episode, I dissect t…
 
I recently had a call with one of our Mentorship clients, and we were talking about their messaging. Mind you, he is not new to the space. This guy is an extremely seasoned marketing pro. And yet, he found himself having trouble getting applications. Today we’re tackling marketing vs. sales funnels and how to target ideal clients who have an urgent…
 
I have never posted a podcast episode on both Sold With Webinars and Experts Unleashed, but having Mike Dillard as my guest I knew that this is a conversation that will be golden for both of my audiences. Mike is a master of creating passive investments into passive incomes. And the backstory of how he came to be where he is now is a strong one, so…
 
Recently I’ve been doing a ton of research on sales processes, and realizing where we are leaving money on the table. As digital marketers, it’s easy to get caught up in automations, hiding behind our computer screens. We have to give our prospects multiple ways to interact with us. Otherwise, we are letting ideal clients slip through the cracks. S…
 
I recently came back from a mini-vacation in Florida where we set up our new property. And I use the term “vacation” lightly because it was extremely stressful. It just goes to show that no matter your expectations, you can never be 100% prepared for every single thing that comes your way. It is crucial to keep a work-life balance, and remain flexi…
 
Getting clear on your niche doesn’t have to be such a headache. Sometimes it’s as easy as, “Hey, if you need help with ‘x’, I can help you.” In this episode, I spotlight one of my clients who recently needed to shift her target audience because her niche was too specific, causing her to have a hard time converting clients. We discussed who we could…
 
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