show episodes
 
Business Unveiled is a podcast helping people in the creative industry refine their skills and grow their business. In every episode, you’ll be taken behind the scenes of the creative industry with celebrity wedding planner, entrepreneur, and productivity consultant Angela Proffitt as she shares her experiences in running a high profile event and design company around the world. There's nothing Angela and her team haven't seen before, and you'll get to listen to what she's experienced, how s ...
 
Real wedding vendors share their tips and tricks for surviving and thriving in this one of a kind industry. Hosted by Megan Gillikin of A Southern Soiree Wedding Planning, you'll hear guests share their secrets on marketing, the client experience, networking, community, sales, and more - and you might even hear some crazy wedding stories along the way!
 
The wedding business podcast for pros who want to grow a profitable, sustainable and fulfilling business in our industry. How do I get more clients in my wedding business? How do I start a wedding venue? What are the latest social media trends for marketing? Have you ever found yourself Googling these questions late into the evening between wedding seasons? Here's the great news my friend: YOU ARE NOT ALONE. All of us in the wedding industry share the same struggles, we all have stories AND ...
 
Hey wedding pro! Welcome to the Book More Brides Podcast, where we share all the best wedding business marketing and sales tips to help you bring in more of your perfect couples online and book more weddings. I’m Kate Storey, one half of the Book More Brides team along with my wonderful husband Nick. We love helping amazing wedding pros like you - ones who love what they do, but could use a little help when it comes to getting more leads online AND turning them into clients. Whether you’re a ...
 
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show series
 
If you’ve been following me for a minute, you know that I am OBSESSED with saving time through calendar blocking and time management tools. Being present and focused on the task in front of you is so important! As entrepreneurs we can find ourselves pulled in many different directions. But prioritizing tasks is the key to GSD! Calendar blocking pro…
 
This episode is a special behind-the-scenes look at Wedding MBA from its first in person live event since 2019. Megan spoke on imposter syndrome - and what happened to her in Vegas did NOT help with her own imposter syndrome. And The Planner's Vault shared a booth with Weddings for Real, where we interviewed 15 of the 4000 wedding pros in attendanc…
 
Building a business is no easy task and at times it can be overwhelming. There's so many things to think about and consider, but one of the most important things to do before anything else is to establish values for your business. No matter what kind of business you have or want to create, this step will help you attract the clients you want and wi…
 
When a couple is considering which vendors to go with, they look at a lot of different factors. Weddings you’ve worked before, website, social media, reviews, price point, the call you had with them. Ultimately, they narrow each category down to two or three vendors and then...they go with their gut. They go with what feels right to them. But what …
 
We are told our entire lives to play small and to make others happy before ourselves. But the problem with playing small is that it leaves us feeling unfulfilled and without the abundance we want in life. When you're unapologetically you, there's no need for apologies or excuses because when you're being true to yourself, there's nothing wrong with…
 
Have you ever really thought about it? Your strategy vs. your capacity? You may have curated and designed the best strategy in the world for your business, but if your capacity isn’t there, the strategy cannot be implemented to it’s fullest potential. We all know we need to manage our time, but when it comes to actually doing it, we tend to draw a …
 
Think back to the last 5 weddings you worked. How did they find you? Did you enjoy working with them? Would they recommend you to a friend? What are some of the ways that they think you could improve? If you're like most of us creatives, you have no idea. Today, Jordan Kentris comes on to teach us how research can make us better wedding pros. Conne…
 
As business owner, you are always thinking about how to grow your business. But do you know what is one of the most important considerations for success? Your mindset. It's not enough to have an idea or even skills that are needed in today's business landscape; you need a growth mindset that will help ensure you achieve your goals and reach new hei…
 
Welcome to The Unraveling, where we share the unraveling of old habits and mindset that holds you back, and the rebirth of new. Today's guest is Adrienna McDermott, formerly of Ivory and Beau (where her unraveling began), now owner of Ava and the Bee. This episode is brought to you by Lemon Tree Editorial This episode is also brought to you by The …
 
What are the qualities of a great leader? It is not always about being charismatic or having good people skills, but it's important to have confidence in yourself. Leadership can be challenging so establishing a collaborative and competitive team is essential. Having a competitors mindset is important to keep up with your niche’s changing landscape…
 
Once a month moving forward, we're bringing you a new series - The Unraveling. These episodes shine a light on the pivotal moments and ensuing decisions that industry leaders have encountered that changed everything. The unraveling moment. Today, I'm sharing my own unraveling. Unlocking Us, Brene Brown's Podcast where she introduces the Unraveling …
 
Finding your niche is one of the most important steps in starting a business. You want to find something that you are passionate about and that people will be interested in. While there is no clear cut way to do this, defining your uniqueness is a good first step on your journey. Our guest today, Jonathan Tuttle, Founding Director of Revenue Ascend…
 
One of the biggest challenges I hear every single week is that there’s not enough time to build content. Or you’re not sure what to post. Or you’re worried that what you do post won’t be received very well - or worse, won’t be received at all. Does this sound like you? Let's fix that, with content creation master, Angela Proffitt. This episode is b…
 
As entrepreneurs and business owners, we may find ourselves in a unique position to give back and make a difference. Many times not quite knowing how to get started. You first have to evaluate what works for you and your business and how you can use your time, resources and skillset to make the biggest impact. I’m so excited to welcome today’s gues…
 
When I need something for my house or for my business, I order it on my phone and get it literally the next day. And if I have to wait two days, fine I guess, but I’m not too happy about it. We all want it right away. And with that mindset in mind, Michelle Loretta from Be Sage Consulting has some insight into what that means about how to work with…
 
Do you have a strategy? Like a real goal driven strategy when it comes to creating and sharing content? If you, answered “why do I need a strategy” this episode is for you! It can be challenging to know where to start, but with the right tools and information you will be creating consistent content in no time! Our guest today is Mark Savant, founde…
 
Do you want to grow your wedding business in 2021 and 2022? There are a few areas to focus on - and a specific formula - that will help you supercharge your efforts...let's dig into them today! Want more quality leads for your wedding business? Here are some of our top resources to help you get started FAST! === Connect with Our Community (You Are …
 
You’ve probably heard the saying “expect the unexpected” and being a business owner is no exception! Every entrepreneur faces unexpected challenges and obstacles. These challenges can be both big and small, and they can come from any direction at any time. Pivoting is hard, but if you do it right it can change everything for the better! It will lik…
 
There is a lot of pressure on entrepreneurs to be successful, and there’s many roads to success. You may start down one path and find yourself on a totally different route down the road. It can be challenging not knowing everything all at once, but when we embrace our individuality and uniqueness, everything else falls into place. Today, I’m so exc…
 
Join Megan for an inside look at her one-on-one coaching session with Alisha Freeman, The Productionista. Alisha is a member of The Planner's Vault, where the doors open up next week (!) on Wednesday September 22nd, following a free webinar - "Charge More, Hustle Less." To sign up for the webinar (live at 12PM EST and then again at 8:30PM EST), vis…
 
Join Megan for an inside look at her one-on-one coaching session with Carrie Gillard from Blue Poppy Events. Carrie is a member of The Planner's Vault, where the doors open up next week (!) on Wednesday September 22nd, following a free webinar - "Charge More, Hustle Less." To sign up for the webinar (live at 12PM EST and then again at 8:30PM EST), …
 
Show of hands, are you managing multiple brands? It's no surprise that managing multiple brands is challenging. Some may even call this being a “serial entrepreneur”, but with the right plan you can achieve success in all of your brands! The key is to find the right balance between time spent on each different aspect of your companies. I’m so excit…
 
The actions you take for your wedding business will be seen (and felt) 90 days from now...and considering that more engagements happen in the month of December than any other time of year, that means NOW is the time to get ready for all those newly-engaged couples who will soon be looking for YOU! In this episode, I'm sharing exactly what you need …
 
In this solo episode, Megan Gillikin answers 5 questions from the Weddings for Real Facebook Group, including how to hire your #2, how to raise your prices, and how to take steps to make your business full time. References: Episode 151: Creating a digital welcome guide Episode 145: Margeaux Fraise on leveraging Facebook Groups For more client exper…
 
Building a profitable online business can be challenging. But remember if it were easy everyone would do it. There are so many different and competing ideas and methods that it's difficult to know where to focus your time and energy. There are some key tips to making sure your online business is not only successful, but also financially sound. I’m …
 
In this solo episode, Megan Gillikin gives her 5 tips on how to set boundaries, ease anxiety, and build trust with new clients through a killer digital welcome guide. For more client experience tips, visit ThePlannersVault.com/clientexperience This episode is also brought to you by The Planner's Vault, my online membership site for wedding planners…
 
The future of business is changing and business owners are faced with the decision to stay where they are or adapt to the changes and grow. If you're an entrepreneur looking to scale your business, but technology is holding you back, I promise you there are ways to grow your company, no crazy coding or complex technology required! The key is making…
 
As a wedding pro, you are the expert in your field. You have a knack for creating the most beautiful floral arrangements. You can run through a timeline in your sleep. You have an eye for a moment that others can’t match. Your clients hire you for your expertise. But you’re just one you, and no matter how much you build your team, you can’t reach e…
 
Have you ever thought of writing a book? You have all kinds of history and experience that has gotten you to where you are today and you want to share it with the world, to help those who are going through their own similar journey. Becoming a successful author is not an easy feat, but it's possible! Sometimes to become a successful published autho…
 
When a couple finds your website or your social media presence, do they know right away why you’re unique? Do they know what makes you special and different from all of the other vendors they’re looking at? Or are you swimming in a sea of sameness? The same colors, the same vibe, the same general aesthetic that has been done over and over again in …
 
The life you love is not a dream. It won’t always be easy, but it’s possible! If you want to create a life that works for you and not against you, if you want to change your life, you have to change your mind first. We all have the same 24 hours in a day, and it’s up to you to make the most of it. When you're looking for ways to create the life you…
 
In this solo episode, Megan Gillikin gives 3 actionable sales tips for incoming inquiries that you can try right now. The wedding industry is currently in the midst of a wedding boom, and it's time for you to start turning more inquiries into paying clients. Sales Tips for Wedding Planners This episode is also brought to you by The Planner's Vault,…
 
In Part 3 of our Restart Your Wedding Business in 2021 series, I'm sharing how to feel more confident asking for the sale in your wedding business, and how to get leads to see why you are the obvious choice for them so you can close leads faster - no sleazy sales tactics needed!By Book More Brides
 
Ever feel like you are spending more time writing content than actually sharing it? You're not alone. It's hard to keep up with the demand for fresh, relevant content, especially when you have a tight deadline and competing priorities. Live streaming can be a great way to get back on track by giving your followers what they want. An engaging experi…
 
As wedding pros, we’re dealing with a lot of stressful situations, and we need to be at our best when dealing with all of them. In some respects, being calm under pressure comes with years on the job, but even us season pros (and I’m definitely raising my hand here) can get stressed out and nervous. So what can we do? Well, what better person to ta…
 
The world is changing. The economy is shifting, social media has changed the way we communicate and technology has made everything more accessible. As entrepreneurs and business owners in today's society - you have to be able to change with it or get left behind. Building a brand is no easy task, and it can be even tougher when the economy changes.…
 
The release of this episode marks the 11-year anniversary of Megan running her wedding planning business, A Southern Soiree. She's made every mistake and learned every lesson in those 11 years, and today she gives tips for whatever stage of business you're in - the foundation, the messy middle, and the expert. Resources mentioned: Episode 143: Do Y…
 
AI is an acronym for Artificial Intelligence. The definition of AI is the theory and development of computer systems able to perform tasks that normally require human intelligence, such as visual perception, speech recognition, decision-making, and translation between languages. AI can be used in many aspects of a business and there are various typ…
 
When you think about marketing your business with Facebook, most of us look at what kind of content we should be posting, whether or not to boost, whether or not Facebook ads work, and how much live video we should be putting out. But the fundamental goal is getting in front of more couples who need exactly what it is you do, right? Well, Margaux F…
 
In Part 2 of our Restart Your Wedding Business in 2021 series, we're talking about what happens once you bring in those leads online...and the six-second test that will make or break your couples' impression of you. Let's talk about how to bring in more leads to your website, AND how to get them wanting exactly what you offer!…
 
Starting a business and scaling it to be sellable can seem like an impossible feat. But what if I told you that there is a proven way to build a sustainable, scalable, and sellable business? Well then this episode is for you! I’m so excited to share our guest Michelle Seiler Tucker, who will be sharing with us insight into building a sustainable, s…
 
According to Maslow’s hierarchy of needs, before we can experience love, we need to feel safe and secure. But with racial unrest, homophobia, a pandemic, and the "do we only invite guests who are vaccinated?" debates, unfortunately sometimes our couples and guests, and even us as vendors - we actually don't feel safe at all. As wedding vendors, par…
 
Do you want to attract more of your ideal clients? You may have tried a number of things, lead magnets, webinars, the list goes on, but now you are looking for a fresh new approach to streamlining your client’s needs. Quizzes are a great way to get your message out and know what is best for your audience and helps them feel like they know more abou…
 
On this solo episode, Megan Gillikin dives into all things workcations - what it is, who you should go with, what you can accomplish, and next steps to getting started. For her, The Planner's Vault all started with a workcation and baby goats - and now it's time for you to get your big idea off the ground as well. Resource mentioned - Tips to Comba…
 
Your marketing is the lifeline to your business. It's what brings new people in and keeps them coming back for more. Without a clear message and strategy, consumers can’t see how you stand out from the rest. Whether you have a brand new company or are looking to grow your existing one, knowing the fundamental aspects of marketing and having a solid…
 
Are you ready to restart your wedding business in 2021?! In Part 1 of this three-part series, I've got some specific tips for you on where to start - and here's a hint: We need to get to work on building our presence online. Listen up for some actionable tips on how to get in front of couples TODAY!By Book More Brides
 
You probably started your business because you had a special passion or a superpower. Maybe you were amazing at logistics so you became a wedding planner. Or you knew how to get people on the dance floor so you became a DJ. But most of us didn’t start your business because we were passionate about entrepreneurship. We’re all kind of accidental entr…
 
If you’re like me, you’ve put a lot of time and energy into building your business. But do you know if your business is protected legally? Protecting your business through contracts between you and your clients is as important as the actual work you do, especially when you are just starting out. It can be challenging to know where to start and what…
 
After everything we've endured in 2020, do you feel like you need to restart your wedding business? Like, you just need a jump-start to get it all going again and get some leads in FAST? Well, we've got you, wedding pro! We're kicking off a 3-part series on how to restart your wedding business in 2021, and it all starts here!…
 
What would you do if you had a chance to live your dream life? Would you go for it, or play it safe and stay where you are? Sometimes the fear of stepping outside of our comfort zone and taking risks can keep us from achieving what we truly desire in life. Risk-taking is the essence of entrepreneurship and business. When you take a risk, there's al…
 
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