show episodes
 
Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want. Each podc ...
 
Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes. This Old ...
 
Top 14 content marketer Christoph Trappe and guests share tips on how to connect better with target audiences. Named a Top 5 storytelling podcast. a Top 50 podcast to listen to in 2021 and a Top 5 percent global podcast. Over 220,000 downloads and counting. Listened to in 100-plus countries. Available on all major podcast channels. Catch a live recording: authenticstorytelling.net/live Guests have included: Joe Pulizzi Michael Brenner Kristina Podnar Tamara Burkett Andy Crestodina Scott Brin ...
 
The REACH OR MISS podcast is about the customer focused entrepreneur. Hayut Yogev chats with Guy Kawasaki, John Lee Dumas, Michael Stelzner, Kate Erickson, Chris Brogan, Mark Schaefer, Joe Pulizzi, Marcus Sheridan and more successful entrepreneurs and opinion leaders about their Customers Approach and Focus. The goal is to help entrepreneurs and startup founders to reach business success with the right strategy, marketing and sales approach.
 
Listen to one of the UK's most popular internet marketing podcasts downloaded by over 2 million people. Running for over 10 years and with over 500 episodes, the podcast includes insider tips and practical advice on how to get the best from digital and search engine marketing. The podcast is brought to you by a team of experts from SiteVisibility and we share the latest tools, techniques and strategies to help you generate online leads, sales and build engagement with your audience. We've in ...
 
Welcome to FUTUREPROOF. We're the podcast that delves into the future. From Augmented Reality to Artificial Intelligence to Smart Cities to Internet of Things to Virtual Reality, we speak with some of the sharpest minds to better help you understand what the next few years may look like.Brought to you by author Jeremy Goldman (Going Social, Getting to Like).For booking inquiries: vie@futureproofshow.com
 
Join James Reynolds and leading web traffic experts and learn how to get more website visitors and grow a profitable audience online. On each show James Reynolds grills his expert guests and gets them to reveal their very best traffic getting secrets. Topics covered on this hard hitting internet marketing show include; Twitter (Scott Stratten), Google Plus (Chris Brogan), Podcasting (Pat Flynn and John Lee Dumas), Content Marketing (Joe Pulizzi), Rand Fishkin (SEO) You Tube video marketing ( ...
 
Great story-telling is at the centre of any great marketing philosophy so Bryan Adams, CEO of digital marketing agency Ph.Creative takes this a step further to hear the invaluable thoughts of his favourite marketing experts, including Seth Godin, Joe Pulizzi and Brian Clark. Thankfully, they were kind enough to take some time out of their schedules and answer the questions we’d all love to ask!
 
Serial entrepreneur, business coach and bestselling author, Chris Ducker brings you his own take on what it means to be a profitable personal brand entrepreneur in the 21st century. Covering everything from building the foundations of a powerful personal brand, to creating and launching online products and services to marketing yourself as the go-to leader and monetize your expertise, the Youpreneur Podcast just became your new favourite business podcast!
 
The Podcaster Lab is a show that provides you with podcasting advice and strategies for both new and seasoned podcasters. Join Podcast Success Academy founder Yann ilunga as he runs a series of experiments on podcasting-related topics like community-building, audience and email list growth and podcast marketing. Every episode discusses a different aspect of podcasting that's going to help you master the art of podcasting. Yann also interviews top podcasters and podcasting experts such as 'Sc ...
 
Why do some people or brands command cult-like followings, while others struggle to stay afloat? Why do some people rise to social media stardom, while others can't get anywhere? The answer: Influence. But is it a genetic trait or something you can learn? What is their influence derived from? And what are the takeaways that we can implement in our business and/or personal branding? Two of the world's leading experts in influencer marketing have come together to bring you the answers with con ...
 
Brian Clark is a serial digital entrepreneur who's started several 7-figure businesses -- and one 8-figure business that was recently acquired. Drawing upon his own 20-year evolution from solo to CEO (and back again), Brian provides compelling stories and actionable strategies for ambitious freelancers and creative entrepreneurs looking to live the "7-Figure Small" lifestyle. Notable guests include Seth Godin, Dan Pink, Jenny Blake, Tim Ferriss, Henry Rollins, Laura Roeder, Michael Stelzner, ...
 
The Kansas City chapter of IABC, 2012 International Chapter of the Year, includes approximately 200 members, in and around Kansas City, who are employed as communications professionals for major corporations, agencies and non-profit organizations. Many KC/IABC members are self-employed as freelancers or run their own companies. IABC Kansas City also welcomes student members and works with local IABC student chapters serving as a resource for young communicators entering the industry. Learn m ...
 
Find your purpose and unleash the awesomeness within you! Big Wig Nation is the show for wantrepreneurs, entrepreneurs and small business owners looking for inspiration, ideas and actionable advice you could immediately put to work in your life AND your business. Learn from the people who have done what you're trying to do as each POWER PACKED episode delivers a TON of inspiration, ideas and strategies for you to take action on starting today! If you are ready to 10X your life, look no further.
 
Tune into PlatformFM for simple but powerful media and marketing tips to launch and grow your online platform. Authors, entrepreneurs, influencers, coaches and consultants all benefit from creating an online platform that establishes authority with a specific audience BEFORE they monetize. Each week, PlatformFM features digital media experts and entrepreneurs that have walked the walk and have overcome challenges that led to amazing and high revenue platforms. PlatformFM is hosted by media e ...
 
Listen to the UK’s most popular internet marketing podcast downloaded by over half a million people. A series of insider tips and practical advice on how to get the best from Digital and Search Engine Marketing, brought to you by a team of experts from Site Visibility and other leading digital agencies. We share the latest tools, techniques and strategies to help you generate online leads, sales and build engagement. We interview some of the most respected marketers in the world including be ...
 
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show series
 
I sit down with Brian Clark, one of the OGs of content marketing and content entrepreneurship, on how he started and grew his content creation business into millions. In the interview, Brian discusses: - his start in blogging. - the focus on email newsletters and email lists. - revenue strategies including courses, paid content and affiliate progra…
 
As a small business, how do you compete with free content or exclusive content from big companies? All you need to do is to take a step back and look at your strategy, not the execution. Discover your audience and their pain points. Do it in a way that is unique to you. Then market it, your audience isn't going to magically find your content. There…
 
Welcome to episode #784 of Six Pixels of Separation. Here it is: Six Pixels of Separation - Episode #784 - Host: Mitch Joel. When it comes to content marketing, social media and personal brands, you will meet some of the sketchiest people. Lots of talk with little protein. Joe Pulizzi is the real deal, and since his first Content Marketing World ba…
 
Joe Pulizzi is one of the world’s top content marketing authorities. He has founded three companies, including the Content Marketing Institute (CMI), launched dozens of events, including Content Marketing World. Pulizzi is the recipient of the 2014 John Caldwell Lifetime Achievement Award for content marketing from the Content Council. Content Inc.…
 
It seems like year after year, content is becoming increasingly important to companies’ marketing efforts. At the same time, it’s also become a way that more entrepreneurs make a living. To figure out the future of content, I really wanted to turn to Joe Pulizzi. He’s the bestselling author of Content Inc., Killing Marketing and Epic Content Market…
 
Content is the currency of digital media, but its more than that: Smart businesspeople are becoming content entrepreneurs and launching businesses from their content. New media companies are being born every day. Learn how to build influence through content from the #1 authority on content marketing, best-selling author and founder of Content Marke…
 
In this episode we're joined by business process and automation consultant, Daniel Cooper. Daniel is the Managing Director of Lolly Co and author of the upcoming book, 'Upgrade: The Lightning Fast Path to Productivity and Automation in Business'. In this episode we discuss: How Daniel automated 60% of his previous job (and eventually left to launch…
 
Bryan Walsh is Axios’ Future Correspondent, covering emerging technology and trends shaping geopolitics, work, warfare and more. He’s been the writer of the Axios Future newsletter, editor of the Axios What’s Next newsletter, and author of the 2019 book End Times: A Brief Guide to the End of the World. In his new What’s Next newsletter from Axios, …
 
Ensuring workplace readiness doesn’t just mean having your office spic and span or your technology ready. It also means equipping your employees with the right set of skills to tackle their jobs, and having the right workplace culture to ensure no one becomes disengaged. In this episode, Dr. Diane Hamilton sits down for a lovely conversation with D…
 
Building your audience is such an important step you need to take as a health and wellness coach. This is why I’ve invited Karen Pattock, an expert in business coaching for health and wellness coaches, to talk about how we can build an audience, what channels are the most efficient, and the key elements we need to take into account to do this. Kare…
 
Aidan Sowa is an entrepreneur who got into the digital marketing space in 2016 due to working with the MIT Enterprise Forum Cambridge. Aidan is now the founder and CEO of Sowa Marketing Agency. Sowa Marketing Agency specializes in helping luxury realtor get featured in the media, guaranteed. Aidan believes all entrepreneurs have the choice to diffe…
 
Creating a solid tax strategy for your agency might not seem like the most exciting thing to think about but doing so has the potential to put a lot more money directly into your pocket. It can be daunting to try and understand all of the options available, especially when a lot of the COVID-related aid adds to the confusion, so having a solid tax …
 
So many companies either forget or don't have a why to their content before they choose all the whats. This may be the biggest mistake in content marketing now. Doing an analysis now will save you in the long run. H/T to comedian Michael Jr. for the insight. ------- See all Content Inc episodes at the Content Inc. podcast home. Get more by subscrib…
 
Welcome to episode #785 of Six Pixels of Separation. Here it is: Six Pixels of Separation - Episode #785 - Host: Mitch Joel. Margot Bloomstein spends her time in the content strategy industry. She's the author of Content Strategy at Work and the principal of Appropriate, Inc., a brand and content strategy consultancy based in Boston. For more than …
 
Preparation for any talk or interview is essential to have a smooth flow in your program or show. You have to know how to capture your audience in a way that would still deliver value to them on a specific topic. Join Dr. Diane Hamilton and Jim Fyfe as they delve into delivering talks or speeches in the best ways possible. Jim Fyfe is an actor, wri…
 
Clubhouse is back. Maybe. The social audio app is now open to the world, and has gained 10 million new downloads in the past two months. Joe thinks there is a chance. Robert thinks that Clubhouse as a feature only will fail. Zoom launches On Zoom. Frankly, this could be big, and positions Zoom as a clear leader in the video creation and event space…
 
In this episode we're joined by Influencer Marketing Consultant, Gordon Glenister. Gordon is a podcaster, speaker, CEO of 'Membership World' and recently authored the book 'Influencer Marketing Strategy: How To Create Successful Influencer Marketing'. In this episode we discuss: Is greater regulation needed in the field of influencer marketing? Did…
 
A fascinating interview with Chad Ostrowski, Rae Hughart, and Jeff Gargas of Teach Better, one of the content entrepreneur case studies from Content Inc. Includes the origin story, audience-building techniques, revenue strategies and strategic planning. ------- See all Content Inc episodes at the Content Inc. podcast home. Get more by subscribing t…
 
Loving your job is one thing but having the opportunity to earn well with purpose and passion is another. Nicole Roberts Jones is the CEO of NRJ Enterprises, where she helps individuals bankroll their brilliance. Her mission is to help you align your purpose with your paycheck. She breaks down the process in her new book, Find Your FIERCE: Answerin…
 
Earlier this year, the multibillion-dollar business consulting and IT giant Cognizant joined XPRIZE to launch the Pandemic Response Challenge, a competition to create AI systems that can help societies reopen safely in the wake of COVID-19. Cognizant’s work was based on data from Oxford and John Hopkins and provided data-centric strategies for gove…
 
I think we’ve talked about this so much on the podcast now: you need to be consistent in content creation for your audience. You have to show up regularly. There are so many podcasters out there who just give up after a few episodes without a proper send-off. They go completely off air without explanation and, sometimes, just come back after a few …
 
Workplace efficiency is a goal many companies wish to achieve, and with the proper tools and mindset, that goal can be reached. Join our host, Dr. Diane Hamilton, as she interviews the CEO of Advanced Microcomputing Concepts, Anthony Chiappetta. Tony discusses strategies on reaching peak workplace efficiency using the right tools and mindset and sh…
 
The 3 shared traits behind successful entrepreneurships It took me fourteen years of research that included following 120 entrepreneurs from their first stages, Interviewing more than 200 successful entrepreneurs, and listening to thousands of them. Here are the three factors of the Formula for Entrepreneurial Business Success. 1. New / Non- existi…
 
We all know how critical account service people are to the success of our agencies. It’s a tough job. Account service people must balance the needs of the agency, the internal team, and of course, the clients. A rock-solid account service person can help you retain and upsell clients, delivering a higher percentage of profitability on both counts. …
 
Building a loyal audience over time is challenging at best. A much "easier" way is to create your own content category. If you can make this happen, it will be the best marketing initiative you'll ever create in your lifetime. ------- See all Content Inc episodes at the Content Inc. podcast home. Get more by subscribing to TheTilt.com newsletter. O…
 
Some people have more influence on others whether they know it or not. Think about this. When a teacher asks a question, it's usually the extroverts who answer it. But what if those extroverts just waited a few seconds before answering? This would give time for introverts to think and answer. Learn more about how you can influence others with your …
 
In this episode, Joe and Robert break down the future of NFTs in marketing, lead by Gary Vaynerchuk's partnership with Budweiser. TikTok's parent ByteDance goes full Amazon B2B by launching BytePlus, the product version of their AI algorithm. Joe and Robert both believe this is going to be the next greatest thing in marketing tech. Printed books so…
 
In this episode we're joined by our Senior SEO Analyst, Marcos Álvarez Martín and Angry Creative's Chief Marketing Officer, David Lockie, to discuss SEO Best Practice for WooCommerce websites. David has over a decade of specialist WordPress and WooCommerce experience, having formerly been the Director of UK-based WordPress agency, Pragmatic, before…
 
Ron joins Christoph on this live recording of the Business Storytelling Podcast to discuss his book "The Velocity Mindset." "Everyone knows what qualities define a good leader, but how many of us know what steps to take to become that great leader?" Check out his book here: https://amzn.to/3v5TOd6 And join us for the conversation. --- Send in a voi…
 
An in-depth interview with comedian Michael Jr. about his content-driven business, his mission statement, how he focuses on serving an audience, and his keys to content creation success. ------- See all Content Inc episodes at the Content Inc. podcast home. Get more by subscribing to TheTilt.com newsletter. Order the new version of Joe's best-selli…
 
Imagine that you're in a top-notch school and you got a C on a Math test. What are you going to do? Are you going to give up or are you going to learn from it? These are the pressures you will tackle in life and you need to be prepared to face them. One way to face them is with your values and ethics. Learn more about values and conflicts with your…
 
Host and Producer Junaid Ahmed joins me on this live recording of the Business Storytelling Show to discuss the topic. Join us. Connect with Junaid: https://www.linkedin.com/in/superjunaid/ For previous episodes: https://lnkd.in/eiUSn7h --- Send in a voice message: https://anchor.fm/ctrappe/message
 
We see influencers who partner with brands everywhere on social media. It’s one of the top ways to market your products and services online. So today, we’ve invited Gordon Glenister who is an experienced sales and marketing professional, author and podcast host specializing on influencer marketing. We are going to discuss influencer marketing, what…
 
Do you want to stimulate a positive emotional response from your customers? Positive brand experiences make your customers want to experience your services. Dr. Diane Hamilton’s guest in this episode is Kevin Perlmutter, the founder and Chief Strategist of Limbic Brand Evolution. Kevin discusses with Dr. Diane how certain sounds attract people to y…
 
Kevin Urrutia is the co-founder of New York based Voy Media who specialise in creating for clients Facebook and Instagram ads that are sophisticated and super creative. Kevin's team are usually half on site and half around the world. During lockdown they have all. been working remotely. Kevin also has his own podcast - Digital Marketing Fastlane wh…
 
We spent a lot of the last year steeped in worry. It was inevitable, given what we’ve all experienced. But even when we’re not facing a global pandemic — it’s easy to get caught up in your own mind, given our work. It’s the nature of the beast for problem solvers like us, working in an ever-changing industry, where our decisions and performance eff…
 
So much of what we do as content creators, content entrepreneurs and marketers is based on what people have done in the past. This is not the correct way to think or act. You have an opportunity to start with a tabula rasa, or clean slate, and focus on building value every day instead of interruption. ------- See all Content Inc episodes at the Con…
 
Welcome to episode #783 of Six Pixels of Separation. Here it is: Six Pixels of Separation - Episode #783 - Host: Mitch Joel. We call each other "Cuzzz!" (Mostly because we are cousins... way off in the distance and through marriage, so it's our little bit). With that, I've known Leslie Ehm for a long time. She is a former TV host and advertising Cr…
 
Think of Podchaser.com as a social network for podcasts. It's one of the 16 channels my Business Storytelling Show syndicates to.Let me show you how to set up your creator profile.Follow me here: https://lnkd.in/eUvbMVDWatch the video version here: https://www.linkedin.com/video/live/urn:li:activity:6810529635332366336/--- Send in a voice message: …
 
It is almost a common theme for working parents to find it hard to be successful at parenthood. Dr. Diane Hamilton’s guest for this episode will not only tell you that it should be done, but also that it can be done. Daisy Dowling is the founder & CEO of Workparent, the leading training and coaching firm for working parents and their organizations.…
 
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